Reset - by Dan Heath (Paperback)

About the Book

Changing how we work can feel overwhelming. Like trying to budge an enormous boulder. We're stifled by the gravity of the way we've always done things. And we spend so much time fighting fires -- and fighting colleagues -- that we lack the energy to shift direction. But with the right strategy, we can move the boulder. In Reset, Heath explores a framework for getting unstuck and making the changes that matter. The secret is to find "leverage points" places where a little bit of effort can yield a disproportionate return. Then, we can thoughtfully rearrange our resources to push on those points. Heath weaves together fascinating examples, ranging from a freakishly effective fast-food drive-thru to a simple trick from couples therapy to an inspirational campaign that saved a million cats. In Reset, you'll learn: -Why the feeling of progress can be your secret weapon in accelerating change. -How leaders can uncover and stop wasteful activities. -Why your team's motivation is often squandered -- and how to avoid that mistake. -How you can jumpstart your change efforts by beginning with a "burst". The book investigates mysteries: Why the middle is the roughest part of a change effort. Why inefficiency can sometimes accelerate progress. Why getting "buy-in" is the wrong way to think about change. What if we could unlock forward movement -- achieving progress on what matters most -- without the need for more resources? The same people, the same assets... but dramatically better results. Yesterday, we were stuck. Today, we reset.

About the Author

Dan Heath es autor o coautor de seis libros, entre ellos Made to Stick, Switch y The Power of Moments, que han alcanzado el número uno en la lista de más vendidos del New York Times, Sus obras han vendido más de cuatro millones de ejemplares en todo el mundo y se han traducido a treinta y cinco idiomas, Además, es creador del galardonado pódcast What It's Like to Be..., en el que se pone en la piel de personas con profesiones muy distintas (un escritor de novelas de misterio, un ganadero, un forense y muchos otros), Licenciado por la Universidad de Texas en Austin y la Escuela de Negocios de Harvard, vive en Durham, Carolina del Norte,