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Standout Startup - by Allyson Letteri (Paperback) - 1 of 1

Standout Startup - by Allyson Letteri (Paperback)

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Highlights

  • Discover the powerful process that top VC-backed startups use to create an effective marketing strategy with Standout Startup.
  • Author(s): Allyson Letteri
  • 264 Pages
  • Business + Money Management, Marketing

Description



Book Synopsis



Discover the powerful process that top VC-backed startups use to create an effective marketing strategy with Standout Startup. This book is your ultimate marketing accelerator, giving you the tools to create strong messaging, fuel user growth, and accelerate revenue.


★ Create Strong Messaging.

★ Fuel User Growth.

★ Accelerate Revenue.


With this step-by-step guide, tech startup leaders have an exact roadmap to develop positioning, product messaging, and content that converts.

Standout Startup offers an essential marketing toolkit to help you stand out from the competition. Allyson Letteri shares insider secrets to fast-track your marketing success based on her experience as a Silicon Valley marketing executive and startup advisor.


Here's what you'll learn in Standout Startup:

  • The 3 Ps every startup needs to unlock effective messaging: personas, position, and personality.
  • Four techniques to create standout product positioning
  • How to define an inimitable brand personality that your ideal customers love.
  • The secrets to crafting compelling value propositions that sell your product.
  • The most effective types of content to increase conversion in each phase of the customer journey.


Standout Startup presents a proven process to build a sustainable user and revenue growth engine. And it all starts with powerful product messaging that makes your startup stand out.


This book is your marketing accelerator.

Dimensions (Overall): 8.5 Inches (H) x 5.5 Inches (W) x .6 Inches (D)
Weight: .75 Pounds
Suggested Age: 22 Years and Up
Number of Pages: 264
Genre: Business + Money Management
Sub-Genre: Marketing
Publisher: Costa Flora
Theme: Research
Format: Paperback
Author: Allyson Letteri
Language: English
Street Date: September 26, 2023
TCIN: 1007041885
UPC: 9798988839224
Item Number (DPCI): 247-29-6939
Origin: Made in the USA or Imported
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Shipping details

Estimated ship dimensions: 0.6 inches length x 5.5 inches width x 8.5 inches height
Estimated ship weight: 0.75 pounds
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