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Women's Open Back Maxi Dress - A New Day™

Women's Open Back Maxi Dress - A New Day™ - 2 of 3Women's Open Back Maxi Dress - A New Day™ - 3 of 3
Women's Open Back Maxi Dress - A New Day™ - 1 of 3
$35.00 when purchased online
Target Online store #3991

About this item

Fit & style

  • Open-back maxi dress
  • Midweight woven fabric
  • V-neckline
  • Adjustable spaghetti straps
  • ̐ Inside pocket
From breezy days at the park to weekend brunch with friends, this Open-Back Maxi Dress from A New Day™ makes a go-to pick on any occasion. The sleeveless maxi dress is made from midweight woven fabric for comfortable wear. It's designed with a flattering V-neckline and an open back for a gorgeous look, while the adjustable spaghetti straps help you find the right fit. Plus, the inside pocket adds functional detail to your look. Pair it with accessories and footwear of your choice to complete the chic outfit.

A New Day™: Style that goes wherever you do.

A New Day™
women's Clothing

Size Bust (in) Waist (in) Hip (in)
XXS 00 32 25 34
XS 0 33 26 35
2 34 27 36
S 4 35 28 37
6 36 29 38
M 8 37 30.5 39.5
10 38.5 32 41
L 12 40 34 42.5
14 41.5 36 44
XL 16 43.5 38 46
XXL 17 45.5 40.5 48.25
1X 18 47.5 43 50.5
2X 20 49.5 45 52.75
22 51.5 47 55
3X 24 53.5 49 57.25
26 55.5 51 59.5
4X 28 57.5 53 61.75
30 59.5 55 64

A New Day™
WOMEN'S CLOTHING

Size Bust (cm) Waist (cm) Hip (cm)
XXS 00 81.3 63.5 86.4
XS 0 83.8 66.0 88.9
2 86.4 68.6 91.4
S 4 88.9 71.1 94.0
6 91.4 73.7 96.5
M 8 94.0 77.5 100.3
10 97.8 81.3 104.1
L 12 101.6 86.4 108.0
14 105.4 91.4 111.8
XL 16 110.5 96.5 116.8
XXL 17 115.6 102.9 122.6
1X 18 120.7 109.2 128.3
2X 20 125.7 114.3 134
22 130.8 119.4 139.7
3X 24 135.9 124.5 145.4
26 141.0 129.5 151.1
4X 28 146.1 134.6 156.8
30 151.1 139.7 162.6

how to measure

women’s measuring guide

Wondering how to get a closet full of great-fitting outfits? Time to bring out that tape measure.

Use the tips & visuals in this guide to take body measurements accurately & easily.

How to measure

  • Bust

    Measure across the fullest part of your bust, keeping tape measure level.

  • Waist

    Bend slightly to one side. The crease is where your natural waistline is. Measure a comfortably loose, level line around that point.

Sizing: Womens Plus
Material: 90% Rayon, 10% Nylon
Garment Length: Maxi
Fabric Name: Woven
Garment Style: Sleeveless, Pullover
Neckline: V Neck
Total Garment Length: 49.5 Inches
Garment Details: Inside Pocket
Garment back type: Scoop
Fabric Weight Type: Midweight Fabric
Garment sleeve style: Spaghetti Straps
Care and Cleaning: Machine Wash, Tumble Dry
TCIN: 94190939
UPC: 198850446601
Item Number (DPCI): 018-03-5302
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 12.75 inches length x 11.61 inches width x 2.04 inches height
Estimated ship weight: 1.03 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Is there a bra or padding built in ?

submitted by Marmar - 2 months ago
  • A: No. I tried on today and you’d need to find a strapless and backless bra.

    submitted byWFHinVA - 7 days ago
  • A: Hi Marmar, Thank you for your interest in our Women's Open Back Maxi Dress - A New Day™ Red/White Fish 3X. The sleeveless maxi dress is made from midweight woven fabric for comfortable wear. It's designed with a flattering V-neckline and an open back for a gorgeous look, while the adjustable spaghetti straps help you find the right fit. Plus, the inside pocket adds functional detail to your look. Pair it with accessories and footwear of your choice to complete the chic outfit. It does not have bra or padding built in. Hope this helps! - Lima

    submitted byLima - 2 months ago
    Target staff support

Q: This dress is mostly rayon but instructions say machine wash and tumble dry. Doesn’t this result in shrinking? I am trying to choose between sizes.

submitted by Suzique2 - 27 days ago
  • A: Hi, Suzique2 - Thanks for asking! This sleeveless maxi dress is made from midweight woven fabric with materials as 90% rayon and 10% nylon for comfortable wear. The dress may shrink, to minimize this use cold water for washing and tumble dry on the lowest heat setting. Have a great day! - Rob

    submitted byRob - 19 days ago
    Target staff support

Q: Does this item shrink when you follow the cleaning instructions (machine wash and dry)?

submitted by Suzique2 - 1 month ago
  • A: Hello Suzique2 - Thank you for your interest! This Open-Back Maxi Dress material is 90% Rayon, 10% Nylon and there might be a very slight chance of shrinkage. We recommend to safely machine wash and tumble dry it to maintain the garment. I hope this helps. - Zara

    submitted byD Karthika - 1 month ago
    Target staff support

Q: Is the dress lined?

submitted by nancy - 2 months ago
  • A: Hello Nancy - We appreciate your interest in this Women's Open Back Maxi Dress. The bust cups are lined in all colorways. The blue colorway is also lined in the skirt because it is a light color. We know you will like it. – Ryan

    submitted byRyan - 2 months ago
    Target staff support

Q: What's the fiber composition?

submitted by Persi - 2 months ago
  • A: Hi Persi - Thank you for your interest in the Women's Open Back Maxi Dress. It is 90% Rayon & 10% Nylon. Happy shopping! - Emma

    submitted byEmma - 2 months ago
    Target staff support

Q: What size or sizes are the models wearing and what is their height?

submitted by A - 3 months ago
  • A: Hello Guest- We appreciate your interest in this Women's Open Back Maxi Dress. It is in size XS and is 5 Feet 9.5 inches tall.- Auria

    submitted byAuria - 3 months ago
    Target staff support

Related Categories

4.2 out of 5 stars with 192 reviews
comfort: 4.46 out of 5
sizing: true to size
style: 4.49 out of 5
value: 4.53 out of 5
78% would recommend
82 recommendations

Summer fun!

5 out of 5 stars
Thumbs up graphic, would recommend
Alittlemoresummertime - 1 day ago, Verified purchaser
Love this rich red color and adorable back! The prefer t grab and go fun summer date night outfit.
comfort: 5 out of 5
sizing: true to size
style: 5 out of 5
value: 5 out of 5
Did you find this review helpful?

Red dress nautical

5 out of 5 stars
Thumbs up graphic, would recommend
- 2 days ago, Verified purchaser
I would say this is the perfect summer dress just to throw on and go out for date night. I love the material of this dress. It's been so hot The material of the dress makes it a perfect dress for the hot days. I wear an extra small so it is true to size.
comfort: 5 out of 5
sizing: true to size
style: 4 out of 5
value: 5 out of 5
Did you find this review helpful?

Unflattering

1 out of 5 stars
Thumbs down graphic, would not recommend
LMG531 - 2 days ago, Verified purchaser
This dress is extremly unflattering. The back doesn't line up for an appropriate bra. Would need to be braless.
comfort: 5 out of 5
sizing: too big
style: 1 out of 5
Did you find this review helpful?

Staple piece

5 out of 5 stars
Thumbs up graphic, would recommend
ASM - 5 days ago, Verified purchaser
I love this dress it’s the perfect “dupe” for the Abercrombie dress I had tried on from a friend. A closet staple
comfort: 5 out of 5
sizing: true to size
style: 5 out of 5
value: 5 out of 5
Did you find this review helpful?

Cute but too long

1 out of 5 stars
Thumbs down graphic, would not recommend
Hawkeye - 7 days ago, Verified purchaser
The design is cute but the dress is extremely long and too much fabric. I ordered an xs and being only 5ft, I would've had to alter the length by at least 12 inches
comfort: 4 out of 5
sizing: too big
style: 5 out of 5
value: 3 out of 5
Did you find this review helpful?

Beware larger chest girls!

2 out of 5 stars
Thumbs down graphic, would not recommend
Melanie - 8 days ago, Verified purchaser
This dress is not meant for anyone with a cup over a B. There’s hardly any room for anyone with a larger chest. Super disappointed bc this is a very cute dress !
comfort: 3 out of 5
sizing: too small
style: 5 out of 5
value: 5 out of 5
2 guests found this review helpful. Did you?

Not for the busty!

3 out of 5 stars
Thumbs down graphic, would not recommend
Christina Marie - 8 days ago, Verified purchaser
Super cute dress, but I had to return because the bust area is extremely small.
comfort: 3 out of 5
sizing: too small
style: 3 out of 5
value: 4 out of 5
1 guest found this review helpful. Did you?

Love

5 out of 5 stars
Thumbs up graphic, would recommend
Lori R - 11 days ago, Verified purchaser
Perfect for family photos on the beach! I didn’t want to take it off!
comfort: 5 out of 5
sizing: true to size
style: 5 out of 5
value: 5 out of 5
4 guests found this review helpful. Did you?

Dress for every event day or night

5 out of 5 stars
Thumbs up graphic, would recommend
Si - 13 days ago, Verified purchaser
Love everything love the pockets how it lays just perfect. You don’t have to wear a bra.
comfort: 5 out of 5
sizing: true to size
style: 5 out of 5
value: 5 out of 5
3 guests found this review helpful. Did you?

Too Large

4 out of 5 stars
jen716 - 14 days ago, Verified purchaser
The design is cute but not flattering on my frame. The top had straps that can be adjusted, which is nice, but it was still too large in the chest area (34A) for me. The fabric is lightweight and airy. It's a little bit more sheer, but not terribly noticeable.
comfort: 5 out of 5
sizing: too big
style: 4 out of 5
value: 3 out of 5
1 guest found this review helpful. Did you?

Terrible design

1 out of 5 stars
Thumbs down graphic, would not recommend
MDSouthernCharm - 15 days ago
Terrible design and fabric! What undergarments/bra would anyone be able to use properly with this?
comfort: 1 out of 5
sizing: too small
style: 2 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?

So darn nice

5 out of 5 stars
Thumbs up graphic, would recommend
Cathy - 17 days ago, Verified purchaser
I usually pay a lot more for my clothes and was so surprised to find this dress so darn cute!! Fits perfectly!!
comfort: 5 out of 5
sizing: true to size
style: 4 out of 5
value: 5 out of 5
Did you find this review helpful?

Beautiful Dress!

5 out of 5 stars
Thumbs up graphic, would recommend
MaryF - 18 days ago, Verified purchaser
I am typically a large in dresses like this from Target and I got a medium based on other reviews. I’m glad I did. The back is open so be aware of that…and I didn’t need to wear a bra bc the straps are adjustable and hold everything in. The print is awesome and you can wear flats or heels. This is a must buy for summer.
comfort: 4 out of 5
sizing: true to size
style: 5 out of 5
value: 5 out of 5
4 guests found this review helpful. Did you?

I Like It, But ...

3 out of 5 stars
AmoryBlaine - 18 days ago, Verified purchaser
The light blue dress is pretty and has a well made and substantial lining. I wasn’t thrilled with the look of the rayon fabric when I took it out of the box, but it looks better once you put it on. I’m frustrated by this dress. The XS fits well in the torso, but it’s a bit tight across the my 34B chest -even though the bra cups gap a bit at the bottom! (The size S will be too big in the torso.) The open back is a nice detail, and that part fits well, although I think that if one has any extra flesh on top, it will stick out of the open back. I’m not thrilled with the bodice of this dress, but I think the positives outweigh the negatives. Sigh.
Did you find this review helpful?

Weird fit

1 out of 5 stars
Thumbs down graphic, would not recommend
not happy - 21 days ago, Verified purchaser
I am always a size small in A New Day Clothing, but this fit weird. The top was too big…especially the arms holes and the waist too tight. Also not a fan of not being able to wear a strapless bra because it will show in the back. So sad I had to return it because it was the cutest print.
Did you find this review helpful?

Loveeeeeee

5 out of 5 stars
Thumbs up graphic, would recommend
happy - 21 days ago, Verified purchaser
This dress is literally the best!! Fits so well, breezy, fun color, huge fan! Small fits perfect on me, I'm 5'7 and 145lbs :)
comfort: 5 out of 5
sizing: true to size
style: 5 out of 5
value: 4 out of 5
5 guests found this review helpful. Did you?

Red dress

5 out of 5 stars
Katie - 21 days ago, Verified purchaser
Great dress. Love the lightweight fabric and lots of compliments
1 guest found this review helpful. Did you?

A gem in all the colors, with pockets

5 out of 5 stars
Thumbs up graphic, would recommend
MrsWind - 24 days ago, Verified purchaser
Bought this in red and blue prints, you cannot go wrong with either one for vacay, USA holidays and living in the south. She has pockets, breathable and flowy, and holds up your chest with no bra required. She’s a winner, girls. Just add to cart and you’ll have no regrets
comfort: 5 out of 5
sizing: true to size
style: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?

Not the right fit

1 out of 5 stars
Thumbs down graphic, would not recommend
Disappointed - 25 days ago, Verified purchaser
Bought for my daughter to wear for beach photos. The bust was too big, but the waist was too snug. We knew the back was cut out, but she wasn't comfortable with how it looked. It would have been a cute dress if it had worked. We will be returning it and ordering a different one.
comfort: 1 out of 5
sizing: too small
style: 3 out of 5
value: 3 out of 5
1 guest found this review helpful. Did you?

Pretty dress

4 out of 5 stars
Thumbs up graphic, would recommend
kippy13 - 26 days ago, Verified purchaser
The cut of this dress is flattering and the fabric is flowy without feeling heavy. I am smaller chested and find the top looks flattering with my build. I do wish the cutout in the back was smaller, but overall it is a comfortable dress and easy to wear. I purchased on sale but not sure I would keep it if I paid full price.
comfort: 5 out of 5
sizing: true to size
style: 4 out of 5
value: 4 out of 5
2 guests found this review helpful. Did you?

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