gartner data driven marketing

The Dark Side of Marketing - by Pawan Kumar & Sumesh Singh Dadwal & Sanjay Modi & Arsalan Mujahid Ghouri & Hamid Jahankhani (Hardcover)

It's Not the Size of the Data -- It's How You Use It - by Koen Pauwels (Paperback)

Small Data - by Martin Lindstrom (Paperback)

The Big Data-Driven Business - by Russell Glass & Sean Callahan (Hardcover)

Content - The Atomic Particle of Marketing - by Rebecca Lieb (Paperback)

RAG-Driven Generative AI - by Denis Rothman (Paperback)

The Year in Tech, 2024: The Insights You Need from Harvard Business Review - (HBR Insights) (Paperback)

On the Edge - by Nate Silver

Driving Digital Strategy - by Sunil Gupta (Hardcover)

The Compass Within - by Robert Glazer (Hardcover)

Storytelling with Data - by Cole Nussbaumer Knaflic (Paperback)

Building Data-Driven Applications with LlamaIndex - by Andrei Gheorghiu (Paperback)

Becoming a Data Head - by Alex J Gutman & Jordan Goldmeier (Paperback)

The Power of a Positive Team - (Jon Gordon) by Jon Gordon (Hardcover)

Creating a Data-Driven Organization - by Carl Anderson (Paperback)

Optimizing Sales and Marketing Data - by Susan Walsh

This Is Marketing - by Seth Godin (Hardcover)

Business Analytics for Managers - (Wiley and SAS Business) 2nd Edition by Gert H N Laursen & Jesper Thorlund (Hardcover)

Hbr's 10 Must Reads on Strategic Marketing (with Featured Article Marketing Myopia, by Theodore Levitt) - (HBR's 10 Must Reads) (Paperback)

Advanced Marketing Analytics - by Nasir Salari

Using Behavioral Science in Marketing - by Nancy Harhut (Paperback)

Data-Driven Leadership - (Jossey-Bass Leadership Library in Education) by Amanda Datnow & Vicki Park (Paperback)

Data Is Everybody's Business - (Management on the Cutting Edge) by Barbara H Wixom & Cynthia M Beath & Leslie Owens (Paperback)

Building an Event-Driven Data Mesh - by Adam Bellemare (Paperback)