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Target Optical

Eye care, made easy

Find the perfect vision solution for you & your family—exclusive collections from brands you love to quality eye exams for everyone.

Pick prescription-ready frames

Pick any frame (with a demo lens) online then head to a Target Optical store to get your prescription lenses added.

Get trendy sunglasses

Designer frames in fun hues with mirrored or polarized lenses for every day.

All-day comfort at prices you’ll like

Explore contact lenses from up&up™ & other trusted brands at TargetOptical.com or in a Target Optical store.

A lot more than frames

It’s not just glasses, it’s the whole experience—from frames to prescriptions & everything in between.

Eye care that wows

We’ve partnered with trusted optometrists to provide friendly & professional eye care for the whole family.

Book an eye exam online

Find a store

Your vision insurance, covered

We welcome all insurance plans. Shop online at TargetOptical.com or in a Target Optical store to use your vision benefits.

Eyewear deals worth the hype

Up to 50percent offdesigner clearance frames & prescription glasses*

*on TargetOptical.com or in a Target Optical store.

Frames + lenses from $59*

*Not combinable with insurance benefits.

50percent offadditional prescription glasses*

*Available with a Target Optical purchase of $100 or more. Exclusions apply.

Up to 25percent offyour first purchase of contact lenses

20percent off prescription glasses when you spend $100 or more at Target Optical*

*Target Circle members, save 20% on a complete pair (frame and lenses) when you spend $100. Savings applied to lenses. May be combined with Package Pricing. Not combinable with vision insurance benefits or other in-store deals. Nuance Audio, Oakley Meta, and Ray-Ban Meta frames and Stellest lenses excluded. Deal required at time of purchase. Valid prescription required. Void where prohibited. No cash value. Valid in-store only. Some restrictions and exclusions apply. See Target Optical^® employee for details. Deal valid through 7/17/2026. Manual Deal 49568

Smarter solutions for every day

Our sleekest frames yet

AI glasses, made for prescriptions.

Performance AI glasses

Oakley & Meta have joined forces to create AI glasses designed for athletes who push the limit.

Invisible hearing solution

Hear better in noisy environments with all-in-one hearing glasses. Be the first to try it at Target Optical.

New & featured 

New from Armani Exchange

Bold square frames, smooth matte finishes, effortless attitude. Only at Target Optical.

Just-dropped styles

Check out the latest frames to keep your look on point.

What’s hot (& here to stay)

From oversized to retro, try what’s trending this season.

Shop bestsellers under $99 

Shop by brand

Most-loved prescription-ready frames 

Trends having a moment right now

Classic neutrals

Because neutrals never go out of trend.

Boldly, you

A pop of color for your expression of style.

Transparent chic

Sleek, minimalist frames for every day. 

Sporty styles

Built for movement with maximum comfort.

Shop by frame shape  

Browse frames for everyone

Women

Men

Kids

Sponsored

867 results

$318.00

Oakley OX5121 55mm Male Rectangle Eyeglasses - prescription-ready

4.4(8)

black/demo lens

$135.00

Oakley OY8007 50mm Child Square Eyeglasses - prescription-ready

black/demo lens

blue/demo lens

$196.00

Emporio Armani EA3038 56mm Male Rectangle Eyeglasses - prescription-ready

3.9(8)

black/demo lens

grey/demo lens

$89.60 - $128.00

Select items on sale

Vogue Eyewear VO4280 52mm Woman Phantos Eyeglasses Demo Lens Lens

gold / demo lens

pink/demo lens

red/demo lens

Sponsored

$152.00

reg $190.00

Sale

Coach HC8320 55mm Female Square Sunglasses

brown / dark brown gradient

$183.00

Emporio Armani EA1027 55mm Male Square Eyeglasses - prescription-ready

3.8(10)

black/demo lens

blue/demo lens

$242.00

Oakley OX8054 55mm Male Rectangle Eyeglasses - prescription-ready

black/demo lens

$255.00

Oakley OX8191 55mm Adult Square Eyeglasses Demo Lens Lens

black / demo lens

$85.40 - $122.00

Select items on sale

Ray-Ban RB1528 48mm Child Square Eyeglasses - prescription-ready

4.3(14)

black/demo lens

blue/demo lens

brown/demo lens

$142.40 - $155.20

reg $178.00 - $194.00

Sale

Ray-Ban RB2215 56mm Gender Neutral Square Sunglasses

black / green

brown / clear gradient brown

$187.60

reg $268.00

Sale

Ray-Ban RB2242V 50mm Gender Neutral Oval Eyeglasses - prescription-ready

brown/demo lens

purple/demo lens

$91.00

Vogue VO5338S 54mm Female Pillow Sunglasses

5(1)

black / grey gradient

brown / brown gradient

Sponsored

$210.00

Ray-Ban RB3749V 55mm Female Irregular Eyeglasses - prescription-ready

brown/demo lens

silver/demo lens

$183.00

Emporio Armani EA3218 55mm Male Rectangle Eyeglasses - prescription-ready

black/demo lens

grey/demo lens

$162.40 - $232.00

Select items on sale

Coach HC5186 57mm Man Irregular Eyeglasses Demo Lens Lens

black / demo lens

$133.70

reg $191.00

Sale

Ray-Ban RB2389 57mm Gender Neutral Pillow Sunglasses

black / g-15 green

brown / blue

$149.60

reg $187.00

Sale

Ray-Ban RB3741 56mm Gender Neutral Rectangle Sunglasses

gold / dark grey flash silver

$222.00

Ray-Ban RB5375 56mm Gender Neutral Square Eyeglasses

black / clear

brown / clear

$147.00

reg $210.00

Sale

Coach HC6185 54mm Female Pillow Eyeglasses - prescription-ready

clear/demo lens

pink / demo lens

$187.00

Oakley OX8163 55mm Male Round Eyeglasses - prescription-ready

5(1)

blue/demo lens

grey/demo lens

Sponsored

$229.60

reg $287.00

Sale

Oakley OO9208 0mm Male Shield Sunglasses

grey / clear to black iridium photochromic

$38.00 - $81.00

Select items on sale

Vogue Eyewear VY2013 45mm Child Oval Eyeglasses - prescription-ready

purple/demo lens

red/demo lens

$172.00

reg $215.00

Sale

Ray-Ban RB4451 50mm Gender Neutral Irregular Sunglasses

beige / brown

$227.00

Oakley OX8186 54mm Man Square Eyeglasses Demo Lens Lens

black/demo lens

clear/demo lens

grey/demo lens

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