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Target Optical

Eye care, made easy

Find the perfect vision solution for you & your family—exclusive collections from brands you love to quality eye exams for everyone.

Pick prescription-ready frames

Pick any frame (with a demo lens) online then head to a Target Optical store to get your prescription lenses added.

Get trendy sunglasses

Designer frames in fun hues with mirrored or polarized lenses for every day.

All-day comfort at prices you’ll like

Explore contact lenses from up&up™ & other trusted brands at TargetOptical.com or in a Target Optical store.

A lot more than frames

It’s not just glasses, it’s the whole experience—from frames to prescriptions & everything in between.

Eye care that wows

We’ve partnered with trusted optometrists to provide friendly & professional eye care for the whole family.

Book an eye exam online

Find a store

Your vision insurance, covered

We welcome all insurance plans. Shop online at TargetOptical.com or in a Target Optical store to use your vision benefits.

Eyewear deals worth the hype

Up to 50percent offdesigner clearance frames & prescription glasses*

*on TargetOptical.com or in a Target Optical store.

Frames + lenses from $59*

*Not combinable with insurance benefits.

50percent offadditional prescription glasses*

*Available with a Target Optical purchase of $100 or more. Exclusions apply.

Up to 25percent offyour first purchase of contact lenses

20percent off prescription glasses when you spend $100 or more at Target Optical*

*Target Circle members, save 20% on a complete pair (frame and lenses) when you spend $100. Savings applied to lenses. May be combined with vision insurance benefits or Package Pricing. Not combinable with other in-store deals or Medicare and Medicaid vision insurance benefits. When combining with vision insurance 20% savings is applied to member out of pocket, after vision insurance benefits applied. Nuance Audio, Oakley Meta, and Ray-Ban Meta frames and Stellest lenses excluded. Deal required at time of purchase. Valid prescription required. Void where prohibited. No cash value. Valid in-store at Target Optical and online at targetoptical.com. Some restrictions and exclusions apply. See Target Optical^® employee for details. Deal valid through 6/29/2026. Manual Deal 49567.

Smarter solutions for every day

Our sleekest frames yet

AI glasses, made for prescriptions.

Performance AI glasses

Oakley & Meta have joined forces to create AI glasses designed for athletes who push the limit.

Invisible hearing solution

Hear better in noisy environments with all-in-one hearing glasses. Be the first to try it at Target Optical.

New & featured 

New from Armani Exchange

Bold square frames, smooth matte finishes, effortless attitude. Only at Target Optical.

Just-dropped styles

Check out the latest frames to keep your look on point.

What’s hot (& here to stay)

From oversized to retro, try what’s trending this season.

Shop bestsellers under $99 

Shop by brand

Most-loved prescription-ready frames 

Trends having a moment right now

Classic neutrals

Because neutrals never go out of trend.

Boldly, you

A pop of color for your expression of style.

Transparent chic

Sleek, minimalist frames for every day. 

Sporty styles

Built for movement with maximum comfort.

Shop by frame shape  

Browse frames for everyone

Women

Men

Kids

Sponsored

865 results

$387.00

Oakley OX5080 56mm Male Rectangle Eyeglasses - prescription-ready

black/demo lens

blue/demo lens

$161.60

reg $202.00

Sale

Ray-Ban RB2186 49mm Female Square Sunglasses

5(1)

brown / dark grey

$195.20

reg $244.00

Sale

Ray-Ban RB4340 50mm Unisex Square Sunglasses Polarized

black / g-15 green polarized

$120.00

reg $160.00

Sale

Ray-Ban RB4455 52mm Gender Neutral Pillow Sunglasses

2.5(2)

brown / dark grey

Sponsored

$116.00 - $162.40

reg $232.00

Sale

Coach HC6153 51mm Female Round Eyeglasses - prescription-ready

blue/demo lens

purple/demo lens

$81.00

reg $162.00

Sale

Oakley OO9467A 0mm Male Shield Sunglasses

blue / black

$147.75

reg $197.00

Sale

Ray-Ban RB3539 54mm Erika Female Phantos Sunglasses Polarized

4.7(9)

black / grey polarized

$160.50

reg $214.00

Sale

Oakley OO9263 64mm Turbine Male Rectangle Sunglasses

black / black

black / sapphire

$135.80 - $178.00

Select items on sale

Ray-Ban RB3267 64mm Male Pilot Sunglasses

gold / g-15 green

silver / grey gradient

$152.80 - $191.00

Select items on sale

Ray-Ban RB3548 51mm Unisex Irregular Sunglasses

gold / clear

gold / g-15 green

$152.80 - $165.60

reg $191.00 - $207.00

Sale

Ray-Ban RB4416 53mm Clubmaster Gender Neutral Irregular Sunglasses

black / green

brown / brown

$152.80 - $207.00

Select items on sale

Ray-Ban RB4340 50mm Unisex Square Sunglasses

4.6(34)

black / g-15 green

brown / blue gradient

brown / g-15 green

brown / light brown gradient

Sponsored

$300.00

Swarovski SK2028 53mm Female Cat Eye Eyeglasses - prescription-ready

beige/demo lens

black / demo lens

$227.00

Oakley OX8046 53mm Male Rectangle Eyeglasses Demo Lens

4.4(143)

black/demo lens

grey/demo lens

$194.00

Ray-Ban RB4170 58mm Male Pilot Sunglasses

brown / green gradient

$276.00

Swarovski SK1024 53mm Woman Cat Eye Eyeglasses Demo Lens Lens

$78.50 - $252.00

Swarovski SK1014 53mm Woman Butterfly Eyeglasses Demo Lens Lens

beige/demo lens

pink/demo lens

$142.40 - $155.20

reg $178.00 - $194.00

Sale

Ray-Ban RB2132 58mm New Wayfarer Unisex Square Sunglasses

4.4(47)

black / g-15 green

brown / b-15 brown

brown / g-15 green

brown / light brown gradient

$153.30

reg $219.00

Sale

Coach HC8362U 57mm Female Rectangle Sunglasses

black / grey gradient

brown / purple clear gradient

$175.20 - $219.00

Select items on sale

Coach HC5120 51mm Male Round Eyeglasses - prescription-ready

black/demo lens

gold / demo lens

Sponsored

$183.40 - $215.00

Select items on sale

Ray-Ban RBR0101S 59mm Aviator Gender Neutral Pilot Sunglasses

black / dark grey

gold / dark violet

gold / g-15 green

pink / blue

$187.00

Oakley OX8156 54mm Holbrook Male Square Eyeglasses - prescription-ready

4.7(13)

black/demo lens

clear/demo lens

$67.90 - $72.75

reg $97.00

Sale

Ray-Ban Junior RB9506S 50mm Aviator Child Pilot Sunglasses

5(1)

black / blue flash

gold / lilac flash

pink / pink

silver / grey/silver

$176.00

Ray-Ban RB5387 54mm Gender Neutral Square Eyeglasses - prescription-ready

4(12)

black/demo lens

brown/demo lens

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