American Crew Men's Medium Hold and Medium Shine Forming Gel Cream - 3oz

[This review was collected as part of a promotion.] After using the American Crew Forming Cream, I can see why its such a popular everyday styling product. Its simple to use, reliable, and gives a really natural finish without making the hair feel stiff or overloaded. The texture is smooth and creamy, so it spreads easily through the hair. I only needed a small amount to style my hair, and it instantly added structure and control while still keeping things flexible. The hold is medium, which makes it perfect for casual, natural-looking styles rather than very structured or slick hairstyles. Love it an recommend

[This review was collected as part of a promotion.] There's a reason as to why all your barbershops have American Crew populating their shelves; the products are good and this one is no exception. As a curly haired boy who hates having products in his hair this on did it for me, it gives me a nice "healthy" shine to my curls without feeling too heavy on them. They hold my shape well and form my curls in the exact shape I want them to be without making them look unnaturally frozen. I use a half nail's worth of product on wet hair following a shower and let it air dry for maximum effect. The results are curls that keep on curling and would deffo recommend it for anyone with shorter hair with medium curls!

[This review was collected as part of a promotion.] This forming cream is an essential for any man looking to style his hair with volume without a greasy and unprofessional look. I would recommend this for a man at any age looking to improve his hair styling would highly recommend!

[This review was collected as part of a promotion.] This product held my hair well without forming a cast which I liked. I have attached before and after photos showing how it lasts over a night out. The actual texture of my hair was okay after applying. I worked it into wet hair to ensure it was spread evenly and thinly. I will continue using it but it wouldn't be something I would buy again, not because its bad, but because there are other products that do what this is trying to do better.

[This review was collected as part of a promotion.] I originally received this American Crew Forming Cream to test, but being a woman, I passed it along to my husband to try on his beard. I know it's made for hair but Its been a total game-changer for his grooming routine! It has a perfect medium hold that tames his flyaways without making his beard feel stiff or crunchy like a gel would. It leaves a really nice, healthy-looking natural shinenot greasy at all. Plus, the classic 'barbershop' scent is clean and masculine without being overbearing. Its become his new go-to for a polished look.

[This review was collected as part of a promotion.] American Crew Forming Cream delivers medium hold with a natural finish. It adds texture and light shine without stiffness, keeps frizz in check, and washes out easily. Great for everyday styling on short to medium hair.

[This review was collected as part of a promotion.] Soft not sticky holds hair well will get again no sticky hands either hols hair very well and don't get clumpy either 8 out of 10 smells so nice to better then most pomade

[This review was collected as part of a promotion.] Excellent product for natural and medium hold hairstyles. I have thick curly hair and wanted something that would hold my curls in place all day -this does just that without going frizzy or dry. Ill definitely be repurchasing, this is going to become my new daily styling cream. I would say the only downside is that it is not an on the go quick touch up product as it is quite sticky when applying -but as the hold is so good i have been able to just apply in the morning and can leave it at home!

[This review was collected as part of a promotion.] The cream was good on my damp hair, I used an amount equivalent to the size of my thumbnail and applied it evenly. However as it dried it didnt hold the volume and shape I necessarily wanted, it sort of slowly fell down and weighed my hair down. Whilst there was some volume it wasnt as much as I would have liked. I think this is because I personally have very think, quite long, wavy hair and perhaps this works on finer hair more so

[This review was collected as part of a promotion.] After trying Revlon American Crew Forming Cream, I found being a Sikh man, i don't use products like this on hair due to it being covered everyday. So I used it on my beard. I have a very long beard, so I used it to finish and tidy up my beard when I tied up my beard. Overall it is a good product, but for me its not something I would use daily, maybe if I was going to a party and I would use it to clean it up a little.

[This review was collected as part of a promotion.] Really really liked this. The formula is spot on - it gives great hold without making your hair look stiff or crunchy. If you use a small amount it looks really natural, but if you use a bit more and work it into wet hair, you can get a really sleek finish. So versatile. Being a cream instead of wax or gel also doesnt leave any nasty residue on your hands - just a rinse and youre good to go. Its also great the next day if you dont want to wash your hair until the evening - just add a bit of water and you can restyle without any flaky residue, which is a huge plus. And maybe this isnt the most important thing, but I looove the design of the tub. So many styling products either look like theyre aimed at teenage boys or go full pretentious barbershop aesthetic. This is just understated and classy on the shelf. Definitely a winner.

[This review was collected as part of a promotion.] Honestly, this stuff is pretty solid. I've been using it for a while now and it does exactly what it says. It gives your hair a medium hold without making it feel stiff or crunchy like some gels do. The finish is natural with a slight shine, which I like because it doesn't look like you're trying too hard.

[This review was collected as part of a promotion.] versatile, medium-hold hair styling product designed for all hair types to provide pliable hold, natural shine, and increased hair thickness.Very best and easy to use and gave very good shine and smell .I will fully recommend this to everyone to have a try .

[This review was collected as part of a promotion.] This product is great if you have thick hair. Provides great hold without being too sticky in the hair. I also love that is has a matte finish and disease make your hair too greasy. Highly recommend!

[This review was collected as part of a promotion.] A mix up from my go to powder was sceptical but have definitely been won over back to using a cream! A decent medium hold that is easy to work and re-work throughout the day if needed. Smooth texture without being too tacky. Once applied gives a nice natural shine that adds dimension and depth to the hair. I found it was best applied to towel dried hair however This cream is versatile enough to use from on bed hair. Enriched with Additions you don't find in the cheaper alternatives including beeswax, panthenol, and sage leaf extract, which nourish and protect the hair, The scent is un -offensive and pretty neutral so don't have to worry about it clashing with any parfum or aftershave you might slap on before heading out. Overall very impressed, good all round and great to use daily.

[This review was collected as part of a promotion.] American Crew Forming Cream feels smooth and creamy on my hair, gliding in easily without weighing it down. It gives a natural, flexible hold while keeping my hair soft and touchable all day. Highly recommend.

[This review was collected as part of a promotion.] It was really good, had a great texture and held hair together for the whole day , making it shiny too and looking moisturized. Quite easy to use and made styling easier

[This review was collected as part of a promotion.] It works just as it says, its an amazing product which i have already recommended to friends and family, if your looking for an amazing product at a reasonable price then look no further.

[This review was collected as part of a promotion.] I have short Afro hair, and after trying the product, I genuinely like both the scent and the texture. It feels different from the usual hair products Ive used before. It makes my hair easier to brush and leaves it feeling softer and better overall.

[This review was collected as part of a promotion.] Im pleased with this. Usually for my beard I find that any products like this leave a residue. This is not the case here. It also really holds my little beard hairs that stick out very well.