18" Doll Mermaid Tail Set: Dive into magical adventures with the Our Generation Mermaid Dreams set for 18-inch dolls!
Includes: Shimmery mermaid tail, a ruffle swimsuit top, cute swimsuit bottoms, inflatable seashell pool float, starfish hair deco that easily sticks to doll's hair, detailed sandcastle, shovel and rake beach toys, and a glittery bucket.
Mix & Match: Clothing is easy to put on and remove as kids explore imagination and self-expression. Compatible with most 18-inch dolls, pretend swimming toys, and accessories.
Recommended Age: This Our Generation doll clothing set makes a great gift for kids ages 3+ (small parts), encouraging them to imagine their own unique stories.
Doll Clothing Set Only: Our Generation dolls sold separately.
Description
Dive into magical adventures with the Our Generation Mermaid Dreams set for 18-inch dolls! Turn your favorite doll bestie into a mermaid with the ruffle swim top and shimmery mermaid tail. Then, use the starfish hair deco to complete their marvelous look. It sticks to their doll's hair for easy styling! A glittery seashell pool float that really inflates adds to the storytelling. And themed accessories like a detailed sandcastle with beach toys let kids take the fun ashore. This Our Generation doll clothing set is filled with oceans of playtime possibilities. Compatible with most 18-inch dolls and accessories. Makes a great gift for kids ages 3+ (small parts), encouraging them to create their own unique stories. Our Generation dolls sold separately.
Number of Pieces: 9
Dimensions (Overall): 12 Inches (H) x 10 Inches (W) x 1.75 Inches (D)
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 12.8 inches length x 10.1 inches width x 1.6 inches height
Estimated ship weight: 1.334 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
The mermaid doll outfit has captured the hearts of many young guests, providing hours of imaginative play. Its adorable design, durable materials, and thoughtful accessories make it a perfect addition to any doll collection. Guests appreciate how well it fits various dolls and enhances themed play, especially for summer adventures. Despite some minor fitting issues, the overall quality and creativity of the outfit shine through, making it a highly recommended choice for gifting.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.8
4.8 out of 5 stars
77 star ratings
4.8 out of 5 stars with 77 reviews
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4.8 out of 5
broad age appeal: 4.78 out of 5
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4.8 out of 5
quality: 4.78 out of 5
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4.7 out of 5
value: 4.67 out of 5
90% would recommend
10 recommendations
5 out of 5 stars
19 August, 2026Verified purchase
(no review title)
Perfect for the doll it was purchased for!!
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
11 August, 2026Verified purchase
Fun play time!
My daughter LOVES this for her American Girl doll! We have spent many play times being a mermaid, and the pail and tools have actually come to the real beach with us, and the blow up shell has come in the ocean! Highly recommend!
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broad age appeal: 5 out of 5
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5.0 out of 5
quality: 5 out of 5
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5.0 out of 5
value: 5 out of 5
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
4 August, 2026Verified purchase
Our Generation Mermaid Outfit
I got the mermaid doll outfit for my granddaughters 4th birthday. She got a Our Generation doll for birthday last year and the theme for her party this year was Mermaids. The outfit is adorable and made very durable. It also fits some of her other dolls, as well. My granddaughter was thrilled and could hardly wait to put it on her dolls. Highly recommend for purchase.
broad age appeal
5.0 out of 5
broad age appeal: 5 out of 5
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5.0 out of 5
quality: 5 out of 5
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5.0 out of 5
value: 5 out of 5
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5 out of 5 stars
1 August, 2026
originally posted on Maison Battat
Princess Ariel
My granddaughter love her outfit played mermaids for hours .
Sue N
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5 out of 5 stars
25 July, 2026
originally posted on Maison Battat
Really good, love the spade and blow up shell. Amazing quality
Very engaging and my 6 year old picked this out of all the other sets to buy from.her just turned 6th birthday.
Daisy W
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
24 July, 2026Verified purchase
So cute!
My daughter adores this swimsuit outfit for her Our Generation doll. It's well made and comes with the cutest accessories! Definitely a hit at our house!
CLynn
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5.0 out of 5
broad age appeal: 5 out of 5
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5.0 out of 5
quality: 5 out of 5
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4.0 out of 5
value: 4 out of 5
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5 out of 5 stars
25 June, 2026
originally posted on Maison Battat
Love
Really good!
Harper W
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4 out of 5 stars
10 May, 2026
originally posted on Maison Battat
Good
It’s lovely and shiny and beautiful from Hetty age 5
Natalie H
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5 out of 5 stars
4 May, 2026
originally posted on Maison Battat
Grea item
Received as a gift with a doll. Loads of fun. My child loves it.
Rosa M
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4 out of 5 stars
26 April, 2026
originally posted on Maison Battat
Hi
I love the outfit but it did not let the doll sit on the floty but appart from that it was great
Molly W
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5 out of 5 stars
4 April, 2026
originally posted on Maison Battat
Cute outfit
She loved dressing her doll up in this swim outfit.
Laura R
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
25 March, 2026Verified purchase
Excellent quality
As described, if not better.
Sandyb
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broad age appeal: 5 out of 5
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quality: 5 out of 5
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5.0 out of 5
value: 5 out of 5
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3 out of 5 stars
13 March, 2026
originally posted on Maison Battat
Cool floatie
I have alot of our generation dool stuff
Jorja L
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5 out of 5 stars
4 March, 2026
originally posted on Maison Battat
Super cute and fun
My child love OG mermaid/Swim set! She pick that specific outfit to match her mermaid outfit. Perfect for our trip to California!
Tameka C
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
18 February, 2026Verified purchase
⭐️⭐️⭐️⭐️⭐️ So Cute & Amazing Quality!
We absolutely fell in love with the Mermaid Dreams and Floaty Fun collections, so much so that we ended up creating an entire pool area in our doll space! The Floaty Fun Swimsuit Outfit is just adorable and fits perfectly with the theme. The quality continues to impress me. I’m always shocked at how well-made these tiny pieces are — the details are incredible for something so small. The stitching, fabric, and accessories all feel durable and thoughtfully designed. My kids have the best time pretending to host pool parties and swim days with their dolls. It’s sparked so much imaginative play. If your child loves summer themes or poolside fun for their dolls, this is a must-have!
paislea
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5.0 out of 5
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1 guest found this review helpful. Did you?
5 out of 5 stars
15 February, 2026Verified purchase
(no review title)
Our granddaughter has a My Generation doll and she loves this outfit!
Barbara
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4 out of 5 stars
5 February, 2026
originally posted on Maison Battat
Mermaid
Asides from the suit bottom’s seam coming undone straight out of the package, the outfit is super cute and my daughter was ecstatic to be able to dress her doll like a mermaid.
Dahlia Z
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3 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
28 December, 2025Verified purchase
Cute accessories but tail doesn't fit right
Came with cute accessories but the mermaid tail does not fit properly. Can not pull it up enough to stay over the dolls behind. It just doesn’t make sense, these clothing items are made for these dolls. You guys need to do better!
1 reply from Battat Team team - 8 months ago
Hi Eureeka - We are sorry to hear that the Our Generation Mermaid Outfit doesn't fit your doll. As you say, all OG outfits are designed and produced specifically for OG dolls. We have never heard of the mermaid tale not fitting an OG doll. If you want to get in touch with us directly, please go to the Our Generation website, click on "Contact Us" then "Customer Care" and fill out the online form. Please be patient, though, as we have received a large number of inquiries over the last 2 weeks! Sincerely, Team Battat
Eureeka
broad age appeal
3.0 out of 5
broad age appeal: 3 out of 5
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3.0 out of 5
quality: 3 out of 5
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3.0 out of 5
value: 3 out of 5
1 guest found this review helpful. Did you?
1 out of 5 stars
20 November, 2025
originally posted on Maison Battat
Disappointed- Outfit is too small
Very disappointed to find that the knickers and tail are too small for the 14 inch fill despite claims it is made for that size doll. Feet don’t even fit properly into the find and as soon as you sit her up everything falls off. Am taking back to the store to either replace with another outfit or get a refund.
1 reply from Team Battat team - 9 months ago
Hi Susan - Thank you for your feedback. All of the Our Generation outfits are designed and sized to fit our 18" Our Generation dolls. Most outfits will also fit most 18" dolls. The outfits will be too small for a 14" doll.
Susan A
2 guests found this review helpful. Did you?
5 out of 5 stars
26 September, 2025
originally posted on Maison Battat
Perfect
This outfit is the perfect addition to my daughter’s “Our Generation” doll world!
