e.l.f. SKIN Bright Icon Vitamin C + E + Ferulic Face Serum - 1 fl oz: Paraben-Free, Sulfate-Free, Vegan, Unscented
$17.00
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Guests are saying
This vitamin C serum has garnered mixed feedback from guests, with many praising its ability to brighten skin and improve texture. Guests appreciate its lightweight feel and effectiveness in reducing dark spots, making it a valuable addition to their skincare routine. However, some have raised concerns about its strong scent and potential for stickiness. Overall, it offers a budget-friendly option for those seeking a glow-enhancing serum.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 2356 reviews
easy to apply: 3.92 out of 5
easy to remove: 3.44 out of 5
long lasting: 3.28 out of 5
quality: 2.54 out of 5
value: 2.98 out of 5
21% would recommend
128 recommendations
4 out of 5 stars
Thumbs up graphic, would recommend
18 May, 2026
(no review title)
this smells like bbq sauce but it does seem to make my skin brighter and clearer
5 out of 5 stars
15 May, 2026
originally posted on elfcosmetics.com
MUST HAVE
Glowy skin & lightweight product!! Staple to my everyday makeup routine
1 out of 5 stars
Thumbs down graphic, would not recommend
15 May, 2026Verified purchase
Do not buy
Awful- so strong. Severely damaged my skin after 1 use
1 out of 5 stars
Thumbs down graphic, would not recommend
14 May, 2026Verified purchase
Bad Smell
I can’t get past the smell. Like running camp fire ash on my face.
5 out of 5 stars
11 May, 2026
originally posted on elfcosmetics.com
Lovely brightening serum
My skin is combination and I worry about serums being too heavy, but this is lovely and I’ve really noticed a difference in my skin being clearer and brighter. It doesn’t leave a sticky residue, absorbs quickly and my skin seems to love it. Great price point as well and the ferulic acid complements the vitamin c nicely. Tried the mini version but now the bigger bottle will become a staple product of mine. People have complained about the smell but I really didn’t notice anything unpleasant - I think vitamin c serums have to have a smell usually. Highly recommend.
5 out of 5 stars
10 May, 2026
originally posted on elfcosmetics.com
Favorite day serum
Favorite daytime serum. It's smells so good and helps my skin look a little brighter
2 out of 5 stars
Thumbs down graphic, would not recommend
9 May, 2026Verified purchase
Not a fan
This leaves my skin feeling very tacky & sticky. It does leave a glow but it wears off quickly. The price is right but not a bargain considering how it works. I wouldn’t purchase again.
1 out of 5 stars
Thumbs down graphic, would not recommend
8 May, 2026
Horrible smell!!
This is not unscented!!! It smells awful and immediately made me nauseated once applied.
5 out of 5 stars
7 May, 2026Verified purchase
(no review title)
Affordable dupe!
5 out of 5 stars
7 May, 2026
originally posted on influenster.com

Serum
[This review was collected as part of a promotion.] I liked how this product leaves my face. I definitely saw changes in my skin. More bright and smooth. It smells citrusy and does not leave my face sticky or anything like that.
1 out of 5 stars
Thumbs down graphic, would not recommend
7 May, 2026Verified purchase
Odd smell. It's a no from me.
Unscented?! This stuff smells awful. I wanted to like it, but I can't get over the smell. I can't place it... like, a burnt smell. I was using Roc which has a nice citrus smell. This stuff isn't it, unfortunately.
1 out of 5 stars
5 May, 2026
originally posted on elfcosmetics.com
Makes me smell like pepperoni
I got a sample size in my Ipsy box so I could try before committing to the full size and glad I did. It stinks! I was hoping this would be a good alternative to the skin ceuticals (which also smells a little funky, but more like tobacco), but absolutely not with this smell. So unfortunate.
5 out of 5 stars
5 May, 2026
originally posted on influenster.com

10/10, light & hydrating
[This review was collected as part of a promotion.] The texture is light & just seeps into your skin! There’s not really any residue, but it makes the skin so glowy. I love how easy the product is to dispense & it really eliminates my scars! No more acne scar breakouts!
5 out of 5 stars
3 May, 2026
originally posted on elfcosmetics.com
Brighter and glowing
Does what it says... brightens and made my skin glow! Easy to use and comfortable on my skin. SPF over the top and made a good base for make up. Highly recommended 👌
5 out of 5 stars
Thumbs down graphic, would not recommend
1 May, 2026Verified purchase
smells and feels great
texture is nice, there's a good amount in it and it smells like a citrusy bonfire. its also helped my skins glow. love it
1 out of 5 stars
Thumbs down graphic, would not recommend
1 May, 2026Verified purchase
(no review title)
Was excited to switch to this. I love elf products. Texture is strange and doesnt apply evenly. Two days after starting woke up with swollen face and feels like I have windburn. My face feels dried out, hurts, and beet red.
1 out of 5 stars
1 May, 2026
originally posted on elfcosmetics.com
Plug it up
Have you ever been in a place that makes jerky? Because that’s what this smells like. I love how it feels on my skin but hate the smell so much, I never use it. Can’t keep my nose plugged the whole time I use it!!
3 out of 5 stars
Thumbs down graphic, would not recommend
30 April, 2026Verified purchase
Mixed feelings
I hope this works really well long-term because first impressions are not great. It smells like a campfire. It’s sticky when applied, and stays tacky, and the applicator pump dropper doesn’t work well and leaks everywhere.
5 out of 5 stars
30 April, 2026
originally posted on elfcosmetics.com
Vitamin C + E + Ferulic Serum
I’ve only been using this for about a week, but it does actually seem to make the fine wrinkles on my cheeks less noticeable. I’m in my seventh decade of living dangerously and I do like this stuff. It’s going to be on my list to always have around!
1 out of 5 stars
Thumbs down graphic, would not recommend
30 April, 2026Verified purchase
(no review title)
Unscented? It has the strongest smell of like cinnamon or something.