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Our Generation Alessa 18" Fashion Doll in Bow-Print Dress - Dark-Blonde Hair/Hazel Eyes - 2 of 4Our Generation Alessa 18" Fashion Doll in Bow-Print Dress - Dark-Blonde Hair/Hazel Eyes - 3 of 4Our Generation Alessa 18" Fashion Doll in Bow-Print Dress - Dark-Blonde Hair/Hazel Eyes - 4 of 4
Our Generation Alessa 18" Fashion Doll in Bow-Print Dress - Dark-Blonde Hair/Hazel Eyes - 1 of 4

Our Generation Alessa 18" Fashion Doll in Bow-Print Dress - Dark-Blonde Hair/Hazel Eyes

2 Questions
$23.99 reg $29.99
$6 off

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WARNING: choking hazard - small parts. Not for children under 3 yrs.
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About this item

Highlights

  • 18-inch Fashion Doll: Make every bow-ment shine with Our Generation 18-inch doll Alessa!
  • Detailed Features: Alessa's lifelike hazel eyes open and close, and her long, dark-blonde hair is fun to style in many ways.
  • Easy to Play: She has a huggable soft body with a movable head, arms, and legs to easily change outfits during dress-up.
  • Child-Friendly Fashion: Alessa comes with a beautiful bow-printed dress, a sparkly hair clip shaped like a bow, a pair of undies, and strappy shoes.
  • Mix & Match: Clothing has easy-open closures to quickly put on and remove as kids explore imagination and self-expression. Compatible with most 18-inch dolls, doll clothes, and doll accessories.
  • Recommended Age: Our Generation dolls make a great gift for kids ages 5 years old and up (small parts), encouraging them to create their own unique stories.

Description

Make every bow-ment shine with Our Generation 18-inch doll Alessa! She dazzles in a delightful lavender dress, featuring an all-over bow print and oversized bow at the waist for an extra touch of fun. Designed for imaginative play, she has lifelike hazel eyes that open and close, along with stylable dark-blonde hair accented with a sparkly hair clip shaped like a bow. When it’s time for dress-up, the easy-open closures on her outfit allow kids to quickly put on and remove clothing, so kids can mix, match, and explore endless fashion trends. This Our Generation doll makes a wonderful gift for kids ages 5+ (small parts), encouraging them to create their own unique stories.
Hair Type: Straight
Dimensions (Overall): 18 Inches (H) x 7 Inches (W) x 4 Inches (D)
Weight: 1.52 Pounds
Suggested Age: 5 Years and Up
Skin Tone: Medium Light
Doll Theme: Fashion and Beauty
Articulation (posable joints): No Articulation
CPSC Choking Hazard Warnings: Choking_hazard_small_parts
Includes: Shoes, Outfit
Hair Color: Blonde
Doll eye color: Hazel
Material: Polyester, Plastic
Battery: No Battery Used
TCIN: 94978471
UPC: 062243520271
Item Number (DPCI): 086-09-9210
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 5 inches length x 9 inches width x 20 inches height
Estimated ship weight: 2.2 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Does this doll have a tan skin tone ? Thank you

submitted by Rose - 3 months ago
  • A: Hi Rose. The Alessia doll is Caucasian with a darker fair skin tone, dark blonde hair & hazel eyes. The Battat Team

    submitted byBattat Team - 3 months ago
    Brand expert

Q: Does this doll have a medium light or a medium tan skintone? Thank you

submitted by Rose - 3 months ago
  • A: Hi Rose. The OG Alessa doll is Caucasian with medium light tones. Thank you, The Battat Team

    submitted byBattat Team - 3 months ago
    Brand expert

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4.6 out of 5 stars with 13 reviews
broad age appeal: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
100% would recommend
1 recommendations
5 out of 5 stars
20 October, 2026
originally posted on Maison Battat
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Beautiful doll!

[This review was collected as part of a promotion.] Alessa is such a cute doll! The packaging was hard to open but that seems pretty typical. My daughter loves that her eyes open and close so she can pretend she’s napping. Overall great quality and very life-like.
CassidyS
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4 out of 5 stars
6 October, 2026
originally posted on Maison Battat
Image

Instant hit with my daughters!

[This review was collected as part of a promotion.] The doll was instantly a hit with my 5 year old and almost 2 year old. She came packaged nicely and had beautiful details like the clip in her hair, the bow around her waist, and her sandals. Her eyes close when she lays down (one was a little funky when laying down, but I found a way to adjust it).
CourtneyM
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5 out of 5 stars
6 October, 2026
originally posted on Maison Battat
Image

Cutest doll

[This review was collected as part of a promotion.] She’s so cute my daughter loves her. She’s the perfect size and has such soft hair and the cutest details in her outfit. Her hands and feet move effortlessly and she has the softest hair which is easy to brush and play with.
JessicaI
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5 out of 5 stars
23 September, 2026
originally posted on Maison Battat
Image

Great for the kiddos

[This review was collected as part of a promotion.] I received this product in exchange for my honest review. My daughter and son enjoy playing with this doll. I like the dress and shoes that come with her. The clip is easy to use and makes a beautiful accessory for her hair. The doll is easy to position and great for imaginative play.
MichaelaD
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1 out of 5 stars
Thumbs up graphic, would recommend
16 September, 2026Verified purchase

(no review title)

received a tore up bent box. this is a birthday gift and now how am I supposed to wrap up a box that's broke.
Meagan
From Battat Team team
Hi Meagan - We are sorry to hear that the packaging was damaged on your Our Generation Alessa doll. Unfortunately, as the manufacturer, we have no control over the condition of our toys once they leave our factories. We encourage you to take the doll back to Target for an exchange. Sincerely, Team Battat
1 month ago
broad age appeal: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
Did you find this review helpful?
5 out of 5 stars
4 September, 2026
originally posted on Maison Battat
Image

Cutest doll ever, such high quality! Run to get this doll!

[This review was collected as part of a promotion.] This is the absolute cutest doll ever! My kids love playing with her. She has been played with so much already. She has such a realistic feel in the torso area. It’s a heavy weighted feel and soft material in the torso and high quality plastic everywhere else. The plastic material is so durable and high quality. The dolls hair is beautiful and so fun for kids to play with. The doll can pose in different positions from standing to sitting and arm and leg movement. This is a doll that I would keep as a family momento. A doll that can be passed down to future generations. Yet such a perfect one to play with and take with wherever as well. The quality is so much better than I was even expecting. This is such great doll and for the price, such a steal. The doll is so easy to clean and maintain. I am so impressed with the quality and performance. I will be buying more and will be gifting this often as well. Very much recommend!
CassieQ
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5 out of 5 stars
1 September, 2026
originally posted on Maison Battat
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Durable doll!

[This review was collected as part of a promotion.] This doll is well made, durable, easy to stand up, easy to style her hair, brushing and braiding, it's a great gift for kids, the skin tone is just right and the package is great too!
NadiaC
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5 out of 5 stars
29 August, 2026
originally posted on Maison Battat
Image

Super fun and detailed doll!!

[This review was collected as part of a promotion.] This doll is so cute! My daughter loves all of the details, from eyes that open and close, to the silky hair, to the bow on her dress and her sparkly hair clip. She plays forever with this doll; it's a huge upgrade from other dolls, and totally worth it!
LindseyS
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5 out of 5 stars
29 August, 2026
originally posted on Maison Battat
Image

Wonderful doll

[This review was collected as part of a promotion.] This Alessa doll is great! My daughter fell in love right away. She wanted to brush her hair and talk to her. Just pop it out of the box and you have a new friend for your child.
DAPHNEA
Did you find this review helpful?
5 out of 5 stars
24 August, 2026
originally posted on Maison Battat
Image

Affordable

[This review was collected as part of a promotion.] My daughter absolutely loves these dolls sometimes over the more expensive brand we are all familiar with. Thia is much more adorable and have great accessories and plenty of options for them to pick fro. Great add to her collection and she looks similar to my daughter
MichaelG
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5 out of 5 stars
23 August, 2026
originally posted on Maison Battat
Image

Such a cute and high quality doll!

[This review was collected as part of a promotion.] The Alessa doll from My Generation is the perfect baby doll for my 6 year old ! This doll is a great size and is very high quality. From her dress to her shoes to her hair, she is so well made and so fun to play with. My daughter likes that her eyes close when she lays her down for her “ nap time “. The dolls legs and arms can move around easily, giving my daughter countless make believe scenes to act out with her new “ baby”.
HollyR
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