New ArrivalsChristmasHoliday Hosting & EntertainingGift IdeasAI Gift FinderClothing, Shoes & AccessoriesToysElectronicsBeautyGift CardsHomeFurnitureCharacter ShopBabyKitchen & DiningGroceryHousehold EssentialsSchool & Office SuppliesVideo GamesMovies, Music & BooksSports & OutdoorsBackpacks & LuggagePersonal CareHealthPetsUlta Beauty at TargetTarget OpticalParty SuppliesClearanceTarget New Arrivals Target Finds #TargetStyleHanukkahStore EventsAsian-Owned Brands at TargetBlack-Owned or Founded Brands at TargetLatino-Owned Brands at TargetWomen-Owned Brands at TargetLGBTQIA+ ShopTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Amazon Fire HD 10" 32GB Tablet (2023 Release) - Black - 2 of 4Amazon Fire HD 10" 32GB Tablet (2023 Release) - Black - 3 of 4Amazon Fire HD 10" 32GB Tablet (2023 Release) - Black - 4 of 4
Amazon Fire HD 10" 32GB Tablet (2023 Release) - Black - 1 of 4

Amazon Fire HD 10" 32GB Tablet (2023 Release) - Black

$139.99

In Stock

Eligible for registries and wish lists

Sponsored

About this item

Highlights

  • Do what you love, uninterrupted — 25% faster performance than the previous generation and 3 GB RAM are ideal for seamless streaming, reading, and gaming.
  • High-def entertainment — A 10.1" 1080p Full HD display brings brilliant color to all your shows and games. Binge watch longer with 13-hour battery, 32 or 64 GB of storage, and up to 1 TB expandable storage with micro-SD card (sold separately).
  • Thin, light, durable — Tap into entertainment from anywhere with a lightweight, durable design and strengthened screen made from aluminosilicate glass. As measured in a tumble test, Fire HD 10 is 2.7 times as durable as the Samsung Galaxy Tab A8 (2022).
  • Stay up to speed — Use the 5 MP front-facing camera to Zoom with family and friends, or create content for social apps like Instagram and TikTok.
  • Ready when inspiration strikes — With 4,096 levels of pressure sensitivity, the Made for Amazon Stylus Pen (sold separately) offers a natural writing experience that responds to your handwriting. Use it to write, sketch in apps like OneNote, and more.
  • Family friendly — Amazon Kids+ offers easy-to-use parental controls on Fire tablets. Subscribe to Amazon Kids+ for access to thousands of books, popular apps and games, videos, songs, Audible books, and more.
  • "Alexa, read my last book." — Ask Alexa to help with anything from recipes to jokes to reading, or to control your smart home devices.
  • Designed for sustainability – This device is made from 12% recycled materials. 98% of this device packaging is made of wood fiber-based materials from responsibly managed forests or recycled sources.

Description

Stunning visuals, faster performance. With an octa-core processor that performs 25% faster than the previous generation and 3 GB RAM, you can seamlessly move between your favorite apps. The 10.1” Full HD display with 1920 x 1200 resolution shows off your entertainment in vibrant clarity. This thin, lightweight tablet is ready for entertainment whenever you are. The strengthened Aluminosilicate glass screen and durable design provide protection from everyday wear and tear. And it’ll stay charged all day with 13-hour battery life for reading, web browsing, watching videos, and listening to music. In the box: Fire HD 10 tablet (13th gen), USB-C (2.0) cable, 9W power adapter, and Quick Start Guide. This is an ad supported device that displays sponsored screensavers on the devices lockscreen.
Dimensions (Overall): 6.5 Inches (H) x 9.7 Inches (W) x .34 Inches (D)
Weight: .96 Pounds
Product Model: Amazon Fire HD 10
Electronics Condition: New
Electronics Features: Built-In Bluetooth, Rear-Facing Camera, Front-Facing Camera, Built-In Speaker, Built-In Microphone
Connection Type: USB-C, 3.5mm Jack, MicroSD
Operating System: Fire OS
Data Storage Capacity: 32GB
Screen Resolution: 1920 x 1200
Video Recording Resolution: 1080p
Wireless Technology: Wi-Fi 5 (IEEE 802.11ac), Bluetooth 5.3
Screen Size: 10.1 Inches
Processor Speed: 2 GHz
System RAM: 3 GB
Industry or Government Certifications: Energy Star Certified
Data storage type: EMMC
Processor model: Octa-core processor - 2x Arm Cortex-A76 up to 2.05 Ghz and 6x Arm Cortex A55 up to 2Ghz
Camera Megapixels (Front Facing): 5 MP
Maximum Battery Charge Life: 13 Hours
Camera Megapixels (Rear Facing): 5 MP
Battery: 1 Non-Universal Lithium Ion
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 89741724
UPC: 840268938079
Item Number (DPCI): 056-01-0072
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Amazon

tablet
Features Fire Fire Plus Fire Kids Fire Kids Pro
Best for Brilliant and responsive entertainment Portable, fast entertainment Kids ages 3-7 Older kids ages 6-12
Display 7in, 8in HD, 10in HD 8in HD, 10in HD 7in, 8in HD, 10in HD 7in, 8in HD, 10in HD
Storage 16, 32, or 64 GB 32 or 64 GB 16 or 32 GB 16 or 32 GB
RAM 1-3 GB 3-4 GB 1-3 GB 1-3 GB
Warranty Starting at 90-day limited warranty Starting at 90-day limited warranty 2-year worry-free guarantee 2-year worry-free guarantee
Wireless Charging - X - -
1-year Amazon Kids+ subscription included - - X X
Case included - - X X
Digital store with parental controls - - - X

All Sizes in Inches Unless Otherwise Stated

Shipping details

Estimated ship dimensions: 11.5 inches length x 6.7 inches width x 1.2 inches height
Estimated ship weight: 1.3 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO

Return details

This item must be returned to any Target store.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Does this have similar anti-glare technology to the Kindle?

submitted by Anti glare - 1 year ago
  • A: Does it come with a warranty? Mine started malfunctioning after 6 months.

    submitted byLH - 6 months ago
  • A: Hi Anti glare, thanks for reaching out about Amazon Fire HD 10" 32GB Tablet (2023 Release) - Black This tablet does not have anti-glare however, there are anti-glare covers that can be purchased and used to mitigate some glare. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 1 year ago
    Target expert support
  • A: Hello, the Kindle devices have a different type of screen that is designed to appear like paper which eliminates most glare. The Amazon Fire tablets do not have an anti-glare screen. You can purchase anti-glare screen protectors that will help eliminate some glare. If you are planning on using the tablet mainly for reading outside, the Kindle would be the best option. Have a great day!

    submitted byAmazon Devices Customer Support - 1 year ago
    Brand expert

Q: Is there a cover you can purchase to help protect this tablet ?

submitted by Vicki - 10 days ago
  • A: Hello Vicki and thank you for your question! Yes, there are plenty of covers to fit the Amazon Fire HD 10" Tablet available online and various retailers. Hope this helps! Have a great day!

    submitted byAmazon Devices Customer Support - 6 days ago
    Brand expert
  • A: Hi, thanks for reaching out about Amazon Fire HD 10" 32GB Tablet (2023 Release) - Black Yes, you can purchase a cover to protect the Amazon Fire HD 10" (2023 Release) tablet, including a black one designed specifically by Amazon. These covers are designed to fit the 13th generation tablet and often include features like a built-in stand, automatic sleep/wake function, and protection for the screen and device. Many third-party brands also offer similar cases for this model. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJustin - 9 days ago
    Target expert support

Q: Do I need a phone line for this?

submitted by Cathy - 17 days ago
  • A: Hello Cathy and thank you for your question! No, the Amazon Fire HD 10" connects to the internet through WiFi only. That means the device does not have a designated slot for a SIM card. Hope this helps! Have a great day!

    submitted byAmazon Devices Customer Support - 15 days ago
    Brand expert
  • A: Hi, thank you for reaching out about Amazon Fire HD 10" 32GB Tablet (2023 Release) - Black. No, you do not need a phone line for the Amazon Fire HD 10" 32GB Tablet (2023 Release) as it is a Wi-Fi-only device. It does not have cellular capabilities and cannot accept a SIM card for a 4G or 5G mobile data connection. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 15 days ago
    Target expert support

Q: Is this compatible with Bucks County Cloud Library

submitted by DMcQ - 17 days ago
  • A: Hello DMcQ, Yes, the Fire HD 10 tablet can access library apps! While it runs Fire OS (Amazon's version of Android), you can download library apps like Libby, OverDrive, and Hoopla from the Amazon Appstore. Many public libraries also offer browser-based access to their digital collections, which works perfectly on the tablet's web browser. The 10.1" Full HD display makes reading library ebooks very comfortable, and your 11-year-old will appreciate the adjustable font sizes and brightness settings for extended reading sessions. I hope this information helps, have a great day!

    submitted byAmazon Devices Customer Support - 15 days ago
    Brand expert
  • A: Hi, thanks for reaching out about Amazon Fire HD 10" 32GB Tablet (2023 Release) - Black Yes, the Amazon Fire HD 10" 32GB Tablet (2023 Release) is compatible with the Bucks County Cloud Library. The necessary cloudLibrary app is available directly in the Amazon App Store. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJustin - 16 days ago
    Target expert support

Q: Is this tablet good for my 11 year old daughter

submitted by Amazon fire - 19 days ago
  • A: Hello, Yes, the Amazon Fire HD 10 tablet is suitable for an 11-year-old, as it offers a vibrant Full HD screen, an octa-core processor, and 3 GB RAM for smooth performance. It's also compatible with various kid-friendly cases for added protection. We do also have several Kids Edition Tablets that come with the case, the Kids edition 10, 8, or either Kids Pro Editions may be something to consider too! I hope this information helps, have a great day!

    submitted byAmazon Devices Customer Support - 15 days ago
    Brand expert
  • A: Hi, thank you for reaching out aboutAmazon Fire HD 10" 32GB Tablet (2023 Release) - Black. Yes, the standard Amazon Fire HD 10" 32GB Tablet (2023 Release) can be a good option for an 11-year-old, though the Amazon Fire HD 10 Kids Pro version may be a better choice as it is specifically designed for the 6-12 age group and includes valuable extras like a protective case and a robust warranty. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 17 days ago
    Target expert support

Q: DOES THIS TABLET COME WITH THE WALL CHARGER AND CORD

submitted by Debbie - 19 days ago
  • A: Hello Debbie and thank you for your question! Yes, the Amazon Fire HD 10 comes with the power brick and USB C cord. Hope this helps! Have a great day!

    submitted byAmazon Devices Customer Support - 15 days ago
    Brand expert
  • A: Hi, thanks for reaching out about Vena For Apple iPad Mini 7 Case, iPad Mini 6 TPU Crystal Clear Case, iPad A17 Pro Case Cover, Slim and Light, Anti-Scratch, Clear Yes, this includes everything you need to charge. Here is what you will get inside the box: Fire HD 10 Tablet (13th Generation): The tablet itself. USB-C (2.0) Cable: Used for charging the tablet and transferring files to a computer. 9W Power Adapter: The wall charger (charging brick). Quick Start Guide: Basic documentation to help you set up the tablet. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 18 days ago
    Target expert support

Q: Is this touchscreen?

submitted by Nana - 23 days ago
  • A: Hi Nana! The Fire HD 10 is a touch screen device, so you can launch all your apps and browse the web easily without any additional accessories. The Fire HD 10 can also enable hands free Alexa, so you can ask questions, play music, and access all the other great Alexa features without having to pick the tablet up! I hope that helps, have a great rest of your day!

    submitted byAmazon Devices Customer Support - 19 days ago
    Brand expert
  • A: Hi, thanks for reaching out about Amazon Fire HD 10" 32GB Tablet (2023 Release) - Black Yes, this device has a touchscreen If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJustin - 22 days ago
    Target expert support

Q: What play store does it have? Looking for a device my kids can play Roblox or Fortnite on

submitted by Brenda - 23 days ago
  • A: Hi Brenda! Roblox is available to download on the Amazon App Store, and Fortnite can be played free via Luna if you have a Prime subscription. The Fire HD 10 also features Bluetooth, so you can connect compatible Bluetooth controllers or keyboards for gaming. I hope that helps, have a great rest of your day!

    submitted byAmazon Devices Customer Support - 21 days ago
    Brand expert
  • A: Hi, thank you for reaching out about Amazon Fire HD 10" 32GB Tablet (2023 Release) - Black. The Amazon Fire HD 10" (2023) tablet does not have the Google Play Store; it uses the Amazon Appstore. While the Amazon Appstore is not as comprehensive as the Google Play Store, the 2023 Fire HD 10 can run games like Roblox because it meets the minimum system requirements and both games are available in the Amazon Appstore. Fortnite is not available on the Amazon Appstore and cannot be played on this tablet, even with a modified installation, due to the game's requirements. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 23 days ago
    Target expert support

Q: Can my toddler watch YouTube kids on this without WiFi access?

submitted by asal22 - 23 days ago
  • A: Hi asal22! YouTube is accessible via the built-in browser short cut, but does not support offline videos. If you're looking for great kids content to watch on the go though, you should know that the Kids Edition of the Fire HD 10 comes with a free trial of Amazon Kids+ which features a ton of curated kids content that can be downloaded locally to use offline. You'll also be able to expand the storage by up to 1TB with a micro SD card. I hope that helps, have a great rest of your day!

    submitted byAmazon Devices Customer Support - 21 days ago
    Brand expert
  • A: Hi, thanks for reaching out about Amazon Fire HD 10" 32GB Tablet (2023 Release) - Black No, you cannot watch YouTube without Wi-Fi to stream live content, as it requires an internet connection. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJustin - 22 days ago
    Target expert support

Q: Is this one without lockscreen ads?

submitted by Gray - 24 days ago
  • A: Hi Gray! You can always remove lock screen ads from your device by paying a one time fee through Amazon's website. It's typically $20. I personally don't really notice the ads, as the case I use with my tablet automatically locks and unlocks the screen for me when I close or open it. I hope that answers your question, have a great rest of your day!

    submitted byAmazon Devices Customer Support - 21 days ago
    Brand expert
  • A: Hi, thanks for reaching out about the Amazon Fire HD 10" 32GB Tablet (2023 Release) - Black This is an ad supported device that displays sponsored screensavers on the devices lockscreen. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day between 7 am and 11 pm CST.

    submitted byRena - 23 days ago
    Target expert support

Related Categories

Guests are saying

The tablet offers a vibrant 10.1 inch display, lightweight design, and user-friendly interface, making it an excellent choice for entertainment and productivity. Guests appreciate its affordability and decent performance for casual use, especially for kids. However, some concerns arise regarding app compatibility and the presence of ads. Overall, it serves as a solid option for those seeking a budget-friendly tablet for reading, streaming, and light gaming.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.3 out of 5 stars with 244 reviews
    quality: 3.76 out of 5
    value: 3.76 out of 5
    67% would recommend
    61 recommendations
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    7 December, 2025Verified purchase

    (no review title)

    can't get the apps I use on this tablet;
    Jerry
    quality: 3 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    6 December, 2025Verified purchase

    (no review title)

    Love this product. My husband’s kindle broke and he needed a replacement. Exactly what he needed! Great product great price and delivered quickly.
    Shopper
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    5 December, 2025Verified purchase

    (no review title)

    I purchased this as a gift. So I don’t know how well it will work
    Angie
    Did you find this review helpful?
    2 out of 5 stars
    5 December, 2025Verified purchase

    Box damaged

    The cardboard shipping box was fine. The Fire iPad box is damaged in two places. This means the ipad box was damaged before they sent it and they chose to send it anyway. Hope it works on Christmas morning.
    1 reply from Amazon Devices Customer Support team - 8 days ago
    Hi Deb, Thank you for your feedback!
    Deb
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    27 November, 2025Verified purchase

    (no review title)

    100% recommended
    Cecilia Martin Valdivia
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    26 November, 2025Verified purchase

    (no review title)

    Won’t charge or turn on
    1 reply from Amazon Devices Customer Support team - 17 days ago
    Hello Cap715, We're concerned to hear that you're experiencing issues with your Fire HD 10" Tablet not charging or turning on. It seems you're having significant problems that need immediate attention. We want to help resolve this right away. Here are some immediate steps you can try: Hold the power button for 40 seconds to force restart Try a different charging cable and power outlet Check for any debris in the charging port If these steps don't help, please contact our technical support team immediately at1 888 280-4331. We offer free technical support for all our devices and want to get this resolved for you as quickly as possible.
    Cap715
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    24 November, 2025Verified purchase

    12:30 pm

    And got stolen off my porch
    No
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    23 November, 2025Verified purchase

    Cheap

    Awful product. Cannot play one game without it coming out of the game and going to main screen. Just awful
    1 reply from Amazon Devices Customer Support team - 19 days ago
    Dear Ann, Thank you for sharing your experience with the Fire HD 10" tablet. We sincerely apologize for the frustrating gaming experience you're having with app crashes and unexpected returns to the home screen. This behavior is not normal and could be caused by several factors: App compatibility issues System software that needs updating Background processes affecting performance Potential memory management issues We'd like to help resolve these problems, as gaming should be smooth and enjoyable on your Fire HD 10. Some immediate steps that might help: Ensure your tablet has the latest system updates Close background apps Clear app cache Check available storage space Please contact our technical support team for dedicated assistance with these issues. You can reach us 24/7 at 1 888-280-4331
    ann
    quality: 1 out of 5
    value: 1 out of 5
    4 guests found this review helpful. Did you?
    3 out of 5 stars
    19 November, 2025Verified purchase

    (no review title)

    The item is a Christmas gift however I never received an email stating I picked the item up. I need an email so I can give it to the person in case something is wrong with this, they'll have documentation where it was purchased and what to do with it.
    Karin
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    14 November, 2025

    (no review title)

    It's an inexpensive and practical tablet for children, but the problem is that it has too many ads that you can't get rid of; one after another pops up, preventing you from playing games or watching videos, which is annoying and frustrating, so I had to return it.
    1 reply from Amazon Devices Customer Support team - 28 days ago
    Hello Maribel, Thank you for your feedback on the Amazon Fire HD 10. I am sorry to hear the ad pop ups were intrusive. You can remove the "Special Offers" ads on your Amazon Fire tablet by paying a one-time fee through the "Manage Your Devices" page on the Amazon website. I hope this information is helpful, thank you.
    Maribel
    quality: 1 out of 5
    value: 1 out of 5
    11 guests found this review helpful. Did you?
    5 out of 5 stars
    13 November, 2025Verified purchase

    (no review title)

    Amazing tablet especially for the price!
    Randy
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    2 November, 2025Verified purchase

    Useful Tablet

    A great system of entertainment. best processor Great sound and a vivid screen. It is ironic that the Target app is not compatible for this device.
    1 reply from Amazon Devices Customer Support team - 15 days ago
    Dear Mbunny, Thank you for your detailed 5-star review of the Fire HD 10" tablet! We're glad you're enjoying the enhanced processor, sound quality, and vivid display. These were key improvements in our 2023 release, so it's wonderful to hear they're making a difference in your experience. Regarding the Target app compatibility - we appreciate you bringing this to our attention. While our tablets run on Fire OS, many popular Android apps can be installed through alternative methods. If you'd like, our customer support team can provide guidance on app availability and installation options. Thank you for choosing Fire HD 10 and for providing such helpful feedback!
    Mbunny
    quality: 4 out of 5
    value: 2 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    10 October, 2025

    Simple Tablet

    I didn't want $300 something for a iPad or Samsung tablet only to stream shows/movies and maybe play some games. Luckily Target had this big tablet on sale for only $69+tax!!! It's awesome! 👍🏽
    1 reply from Amazon Devices Customer Support team - 2 months ago
    Dear Sanchez, Thank you for your fantastic review of the Fire HD 10" tablet! We're thrilled to hear you found such a great deal and that the tablet is meeting your entertainment needs perfectly. It's wonderful to know that you're finding value in using it for streaming and gaming. You make an excellent point about the tablet being a cost-effective alternative for those who primarily want basic entertainment features. Thank you for sharing your positive experience with others!
    Sanchez
    quality: 5 out of 5
    value: 5 out of 5
    6 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    5 October, 2025Verified purchase

    (no review title)

    I love it. was a great price. I can easily scroll and read my ebooks.
    1 reply from Amazon Devices Customer Support team - 2 months ago
    Carolyn, Thank you for your wonderful review of the Amazon Fire HD 10" tablet! We're delighted to hear that you're enjoying your device, particularly for reading ebooks. It's great to know that you found the price point attractive and that the scrolling experience meets your needs. Your feedback about the tablet's reading experience is especially valuable for other customers considering this device. Thank you again for taking the time to share your experience!
    Carolyn
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    27 September, 2025Verified purchase

    Not so great

    Kept glitching and closing apps. Literally just bought it and couldn’t use it for 48 hrs because it kept closing out everything . Not happy with. I took it back. 2 of them
    1 reply from Amazon Devices Customer Support team - 3 months ago
    Hello Nita, I'm sorry to hear about your frustrating experience with the Amazon Fire HD 10" tablet. It's disappointing when a new device fails to perform as expected, especially right out of the box. The repeated app closures and glitches you encountered are certainly not typical behavior for this tablet model. It's concerning that you had this issue with two separate units, which suggests it might not have been just a one-off defective device. Your decision to return the tablets after 48 hours of unusable performance is understandable. This kind of feedback is valuable to help us improve our products.
    Nita
    11 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    26 September, 2025Verified purchase

    love it

    perfect size for my toddler
    Lily
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    14 September, 2025

    Don't purchase

    Got this tablet as a gift thinking everything was okay. Come to hear that there are ads enabled and it costs $15 to have them removed because Amazon claims you got a $15 discount at the time of purchase. I paid the full listed price so I’m not sure where this discount came from.
    1 reply from Amazon Devices Customer Support team - 3 months ago
    Hello, Catherine. Thank you for taking the time to leave a review on the Fire HD 10. I'm sorry to hear about your experience with the device. Amazon uses ads to keep the price of Fire tablets competitive by offsetting some of the manufacturing cost with ad revenue. For this reason, you may choose to pay a fee to remove ads and get an "Ad-Free" version of the Fire tablet. If you have any other questions on the device, I recommend calling Amazon customer service, available 24/7 for assistance on the device. You can reach them at 1-888-280-4331. I hope this information is helpful, thank you!
    Catherine
    value: 1 out of 5
    9 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    24 August, 2025Verified purchase

    Do not Purchase

    I have not even had this device for a year. Eight months to be exact. Took excellent care of tablet and it just went to a blank screen and over heated. I had just turned on the device when this occurred. Beware of purchasing this item! Very very disappointed.
    1 reply from Amazon Devices Customer Support team - 4 months ago
    Unhappy Indeed, We sincerely apologize for the unfortunate experience you've had with your Amazon Fire HD 10" tablet. It's understandable that you're very disappointed, especially given the short time you've owned the device and the care you've taken with it. We want to assure you that the issue you've described is not typical of our Fire tablets, which are designed for reliability and longevity. Here's what we can do to help: Troubleshooting: Sometimes, issues like blank screens can be resolved with simple troubleshooting steps. We'd be happy to guide you through these. Warranty service: As your tablet is only 8 months old, it should still be covered under our 1-year limited warranty. We can assist you with initiating a warranty claim for repair or replacement. Customer satisfaction: Your satisfaction is important to us, and we'd like the opportunity to make this right. Please contact our dedicated support team at 1-888-280-4331. They will work with you to either resolve the issue or explore replacement options. We appreciate you bringing this to our attention. Your feedback helps us improve our products and services. We hope to turn this negative experience into a positive resolution for you.
    Unhappy Indeed
    quality: 1 out of 5
    value: 1 out of 5
    5 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    19 August, 2025Verified purchase

    Crappy

    This Amazon fire tablet is crap compared to a Samsung or an iPad. You can't download Snapchat or some of the games that I wanted won't download to it. I am returning and we'll buy a Samsung Tablet.
    Chrissy
    quality: 1 out of 5
    value: 1 out of 5
    5 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    11 August, 2025Verified purchase

    TERRIBLE ITEM

    khi;uh-------------------------------------------------------DO NOT BUY! I bought this tablet for my nephew. As soon as we turned it on and went through the startup setup, it immediately started having random ads pop up & it wouldn't stop. I looked it up and it said it could be because of "game mode," so I went into settings and turned it off, it did NOT solve the issue. So I factory reset it, but no change. This product is a waste of money!
    THE WORST PURCHASE EVER
    quality: 1 out of 5
    value: 1 out of 5
    5 guests found this review helpful. Did you?

    Get top deals, latest trends, and more.

    Privacy policy

    Footer

    About Us

    About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

    Help

    Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

    Stores

    Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

    Services

    Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
    PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy