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An MFA for Your MBA - by  Phillip Scott Mandel (Paperback) - 1 of 1

An MFA for Your MBA - by Phillip Scott Mandel (Paperback)

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About this item

Highlights

  • Rock star.
  • Author(s): Phillip Scott Mandel
  • 312 Pages
  • Business + Money Management, General

Description



Book Synopsis



Rock star. Ninja. Zig-zag. If these words make you want to puke, then this book is for you. If these words sometimes find their way into your writing, then this book is also for you.

The world of business is filled with jargon, cliché, and nauseating "work-speak." Most emails are boring, confusing, or too long. More and more often we encounter mindless and enervating "content," much of which is generated by content mills or AI.

In An MFA for your MBA, award-winning writer, editor, and ad exec Phillip Mandel offers authoritative instructions on improving writing skills. From the magic of metaphors to eliminating uninspired clichés, this book provides tips on keeping readers engaged and absorbing criticism, and outlines why it all really, really matters.

Combining the skills and techniques of a graduate-level MFA program in creative writing with decades of expertise in marketing as a marketing guru, Mandel delivers practical advice on becoming a better, more creative communicator in business and life.

Praise for An MFA for you MBA:

"A lively and genuinely helpful book of writing advice." and "Our Verdict: Get it." Also: "Readers from the corporate world who've fallen into the trap of using surface and effort as active verbs, or of using the lazy adjective doable, will find a great deal of food for thought in these pages." - Kirkus Reviews

"Mandel's humor shines through, making what could be a dry subject feel more like a lively conversation. The prose is smooth and polished, whether touching on writing basics or more advanced business concepts." - Booklife

"Not just a book; it's a movement." - CEO Weekly

Dimensions (Overall): 8.5 Inches (H) x 5.5 Inches (W) x .7 Inches (D)
Weight: .88 Pounds
Suggested Age: 22 Years and Up
Number of Pages: 312
Genre: Business + Money Management
Sub-Genre: General
Publisher: Atmosphere Press
Format: Paperback
Author: Phillip Scott Mandel
Language: English
Street Date: May 14, 2024
TCIN: 1007271212
UPC: 9798891321236
Item Number (DPCI): 247-50-0312
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 0.7 inches length x 5.5 inches width x 8.5 inches height
Estimated ship weight: 0.88 pounds
We regret that this item cannot be shipped to PO Boxes.
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