Armageddon Coach - by Jonathan Cromwell (Paperback)

About the Book

Armageddon Coach reveals why coaching is more than wins. Jonathan Cromwell highlights challenges in the profession and offers stories and lessons to build better leaders, stronger teams, and lasting purpose.

Book Synopsis

Armageddon Coach is a rallying cry for every coach who believes the game is bigger than wins and losses.

Drawing from his own journey as a state champion player, high school coach, and creator of innovative coaching tools, Jonathan Cromwell shines a light on the challenges threatening the profession-eroding grit, absent leadership, and the growing gap between modern athletes and traditional methods.

Through powerful stories, hard truths, and timeless principles, Cromwell calls on coaches to reclaim their role as guardians of the game and mentors of young men. Armageddon Coach confronts the distractions, entitlement, and cultural shifts undermining football while offering a blueprint for building resilient teams, stronger leaders, and healthier coaching lives.

This is more than a book about football-it's about preserving a profession, inspiring a generation, and reminding every coach why their work matters.