Sparse, over-plucked brows have met their match. Babe Original’s Amplifying Brow Serum delivers the nutrients your brows need to look thicker and fuller in 4–6 weeks.* Powered by Biotin, Amino Acids, Castor Oil, and more, this gentle yet potent formula nourishes from root to tip to help minimize fallout and boost density. Say goodbye to thinning, stressed-out areas and hello to your fullest brow potential.
Based on a 12-week consumer study with 30 subjects using Amplifying Brow Serum once daily. Results will vary.
WARNING: For external use. Avoid getting in eyes; if so, immediately rinse thoroughly with cool water. Not for use by customers under the age of 18. Do not use on damaged or irritated skin, if pregnant or nursing, undergoing treatment for glaucoma or cancer, or if you are being treated for a facial skin condition. If redness, irritation or other unwanted effects occur, stop using product immediately. If symptoms persist, seek medical attention. Keep out of reach of children. Only apply with applicator provided. Do not share applicator.
Suggested Age: 18 Years and Up
Health Facts: Contains Castor Oil
Color Palette: Translucent
Product Warning: Keep out of reach of children, consult a doctor if you have glaucoma, do not use if you are pregnant or nursing
Product Form: Brush-On
Beauty Purpose: Eyebrow Regrowth
Features: Built-In Brush
TCIN: 94820531
UPC: 850032836784
Item Number (DPCI): 052-00-3981
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.
WARNING: FOR EXTERNAL USE. AVOID GETTING IN EYES; IF SO, IMMEDIATELY RINSE THOROUGHLY WITH COOL WATER. NOT FOR USE BY CUSTOMERS UNDER THE AGE OF 18. DO NOT USE ON DAMAGED OR IRRITATED SKIN, IF PREGNANT OR NURSING, UNDERGOING TREATMENT FOR GLAUCOMA OR CANCER, OR IF YOU ARE BEING TREATED FOR A FACIAL SKIN CONDITION. IF REDNESS, IRRITATION OR OTHER UNWANTED EFFECTS OCCUR, STOP USING PRODUCT IMMEDIATELY. IF SYMPTOMS PERSIST, SEEK MEDICAL ATTENTION. KEEP OUT OF REACH OF CHILDREN. ONLY APPLY WITH APPLICATOR PROVIDED. DO NOT SHARE APPLICATOR.
Shipping details
Estimated ship dimensions: 4.5 inches length x 2 inches width x 1 inches height
Estimated ship weight: 0.066 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
This brow serum has garnered positive feedback for its effectiveness in promoting eyebrow growth and thickness. Many guests have reported significant improvements in their brow appearance, with some noting that their brows look fuller and healthier than ever. The serum is easy to use and integrates well into daily routines, making it a popular choice for those looking to enhance their brows. However, some guests have experienced minor irritation and varying results.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6
4.6 out of 5 stars
1350 star ratings
4.6 out of 5 stars with 1350 reviews
easy to apply
2.0 out of 5
easy to apply: 2 out of 5
easy to remove
5.0 out of 5
easy to remove: 5 out of 5
long lasting
2.0 out of 5
long lasting: 2 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
5 out of 5 stars
20 August, 2026
originally posted on Babe Original
I recently started getting my
I recently started getting my brows laminated and my brows are naturally full but the girl waxed off too much!! I was in desperate need of this serum! I wore this religiously and my brows have never looked better!!
Vanessa V.
Did you find this review helpful?
5 out of 5 stars
5 August, 2026
originally posted on Babe Original
Thicker brows fast
I thought my overplucked brows were a lost cause. This serum changed that. I will never go without it again.
Amanda M.
Did you find this review helpful?
5 out of 5 stars
29 July, 2026
originally posted on Babe Original
Best results
Great product with great results. This is one of the best products for brows in the market. I am always being complimented on the health and thickness of my brows. People often think that they have been filled in or are permanent makeup. I do not experience any redness and my brows feel smooth.
Desiree R.
Did you find this review helpful?
5 out of 5 stars
18 July, 2026
originally posted on Babe Original
It works!
This brow serum definitely works. This is my second tube and a staple in my routine.
LaToya H.
Did you find this review helpful?
5 out of 5 stars
17 July, 2026
originally posted on Babe Original
Love!
I have been using this serum for several months now and it’s really working well!
Dakota H.
Did you find this review helpful?
5 out of 5 stars
13 July, 2026
originally posted on Babe Original
So good
If you haven't tried this product yet try it it's brought my brows back to life and it's affordable
Tiffani T.
Did you find this review helpful?
5 out of 5 stars
11 July, 2026
originally posted on Babe Original
It works!!!!!!
My eyebrows were thinning out and I was desperate to find something to help fill them in. As I already use the eyelash serum , which is fantastic, I ordered the eyebrow serum. It actually works, my eyebrows are filling in and it’s incredibly easy to use and no side affects at all, I highly recommend
Charlotte H.
Did you find this review helpful?
5 out of 5 stars
7 July, 2026
originally posted on Babe Original
Thicker fuller brows
This serum has made a big difference in my brow game. I've tried others that kinda worked but left me feeling like i was just really making it up in my mind. This, on the other hand, has helped my brows grow in my fully and restored hair to help give my brows the shape i've been trying to achieve for years.
Mary D.
Did you find this review helpful?
5 out of 5 stars
6 July, 2026
originally posted on Babe Original
Significant Growth!
I have seen significant growth in my eyebrows. They are thicker and a little darker in color.
Kristy L.
Did you find this review helpful?
5 out of 5 stars
6 July, 2026
originally posted on Babe Original
IT WORKS!
I am a Millennial with overplucked sparse eyebrows (thanks, 2000s) and was blown away by how well this works! With consistent use, you will see results. I will be ordering again!
Aubrey G.
Did you find this review helpful?
5 out of 5 stars
2 July, 2026
originally posted on Babe Original
THE BEST HANDS DOWN
This stuff is seriously amazing. I had my brows microbladed a few years ago but it's since started to wear off and my brows were looking bleak. This made my eyebrows BUSHY again. I'm talking I looked in the mirror one day and was like eek ya girl needs to PLUCK. I ran out a couple weeks ago and haven't been able to get another one and I'm seriously panicking lol.
Deanna P.
Did you find this review helpful?
5 out of 5 stars
30 June, 2026
originally posted on Babe Original
It really works!
This serum is the best! My brows grew in length and thickness within 3/4 weeks. They look and feel thicker. I noticed a change almost immediately but now it’s the full effect. I’ve been using it for 2 months. The regrowth of my over plucked eyebrows is crazy. It’s twice the amount of hair I had.
Nicole R.
Did you find this review helpful?
5 out of 5 stars
24 June, 2026
originally posted on Babe Original
Outstanding Results
I have had incredible results. My brows looks completely different. They are so much fuller and as a result, even a little darker. The person who does my brow waxing cannot believe it, and has actually went on to tell other people all about this product.
Dana L.
Did you find this review helpful?
5 out of 5 stars
17 June, 2026
originally posted on Babe Original
Fuller brows
I can really see a big difference and improvement with my brows that are sparse!! Happy with the results! Very pleased customer 😀
Lesley M.
Did you find this review helpful?
5 out of 5 stars
17 June, 2026
originally posted on Babe Original
It really works!!!
This brow serum made my brows grow!!! I got a brow service that left them sparse. I've used the Amplify brow serum for a while now it has definitely made a difference.
Amy G.
Did you find this review helpful?
5 out of 5 stars
5 June, 2026
originally posted on Babe Original
I LOVE this serum. It’s
[This review was collected as part of a promotion.] I LOVE this serum. It’s helped my brows looking much fuller. First pic is before and second one is a few months after using the serum
Cadence S.
1 guest found this review helpful. Did you?
5 out of 5 stars
27 May, 2026
originally posted on Babe Original
Visible Results!
[This review was collected as part of a promotion.] I'm in my late 50's and my eyebrows have became thin. I use the brow serum nightly and have begun to see visible results!
Wendy S.
Did you find this review helpful?
5 out of 5 stars
26 May, 2026
originally posted on Babe Original
The best brow growth serum!
I swear by this product, I saw results with only just three weeks. I overplucked my brows and nothing I’ve tried helped them to grow back until I found this product. This founders of this brand did an amazing job!
Grace M.
Did you find this review helpful?
4 out of 5 stars
20 May, 2026
originally posted on Babe Original
Great!
Works wonders for my eyebrows. However it does cause slight irritation and redness.
Caroline S.
Did you find this review helpful?
5 out of 5 stars
17 May, 2026
originally posted on Babe Original
Best brow serum EVER!!
I’ve always been so self conscious about my thin brows. This brow serum works wonders!! It’s given me the brows I never thought I could have:)
