$43.99 when purchased online
Target Online store #3991
About this item
Highlights
- REAL SALMON FIRST: This Blue Buffalo dry dog food is made with real, high-quality salmon as the #1 ingredient
- CHICKEN-FREE DOG FOOD: This BLUE Life Protection Formula recipe is chicken-free and made with premium ingredients and contains no corn, wheat or soy
- THE PERFECT BALANCE OF FLAVOR AND NUTRITION: Formulated with essential proteins and carbs for energy needs and Omega 3 & 6 fatty acids to promote healthy skin and coat
- CONTAINS IMMUNITY-BOOSTING LIFESOURCE BITS: LifeSource Bits contain a precise blend of antioxidants, vitamins and minerals to support immune system health, life stage needs and a healthy oxidative balance
- INCLUDED IN PACKAGE: contains one (1) 15 lb bag of BLUE Life Protection Formula Natural Salmon and Brown Rice Recipe
- ENHANCED IMAGERY: We have enhanced our digital product packaging to highlight our products ingredients and essential benefits; While the physical packaging will differ slightly, all information is accurate
Description
Formulated for the health and well-being of adult dogs, BLUE Life Protection Formula Salmon and Brown Rice dry dog food is made with the finest natural ingredients enhanced with vitamins, minerals, and other nutrients. It’s a high-quality, balanced recipe you can both feel great about. Designed to help your dog thrive, this formula starts with real salmon, is chicken-free, and contains no chicken (or poultry) by-product meals, no corn, wheat, or soy, and no artificial flavors or preservatives. Like all BLUE dry foods, BLUE Life Protection Formula includes exclusive, antioxidant-rich LifeSource Bits to support a healthy immune system in your adult dog. Give your dog the balanced nutrition of BLUE Life Protection Formula today. BLUE Life Protection Formula is brought to you by Blue Buffalo, the leader in natural pet food. Blue Buffalo makes premium-quality pet foods featuring real meat, fruit, and vegetables. Love them like family. Feed them like family.
Intended Pet Type: Dog
Pet Caution Statement: No warning applicable
Storage Instructions: Store in Dry Place
State of Readiness: Ready to Eat
Form: Kibble
Pet Lifestage: Adult
Breed size: All Sizes
Pet food type: Dry
Net weight: 15 Pounds
Pets subtype: Dog Food
Country of Origin: United States
TCIN: 93139152
UPC: 840243154593
Item Number (DPCI): 083-06-8280
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
salmon, fish meal (source of omega 3 fatty acids), brown rice, oatmeal, barley, peas, pea starch, canola oil, dried tomato pomace, flaxseed (source of omega 6 fatty acids), natural flavor, pea protein, dried egg product, dried yeast, fish oil, calcium carbonate, salt, direct dehydrated alfalfa pellets, potassium chloride, potatoes, dried chicory root, pea fiber, alfalfa nutrient concentrate, choline chloride, dicalcium phosphate, dl-methionine, preserved with mixed tocopherols, dried sweet potatoes, carrots, vitamin e supplement, glucosamine hydrochloride, zinc amino acid chelate, zinc sulfate, vegetable juice for color, ferrous sulfate, iron amino acid chelate, l-threonine, blueberries, cranberries, barley grass, parsley, turmeric, dried kelp, yucca schidigera extract, niacin (vitamin b3), calcium pantothenate (vitamin b5), l-ascorbyl-2-polyphosphate (vitamin c), l-lysine, copper sulfate, biotin (vitamin b7), vitamin a supplement, copper amino acid chelate, manganese sulfate, taurine, manganese amino acid chelate, thiamine mononitrate (vitamin b1), riboflavin (vitamin b2), vitamin d3 supplement, vitamin b12 supplement, pyridoxine hydrochloride (vitamin b6), calcium iodate, folic acid (vitamin b9), sodium selenite, oil of rosemary.
Shipping details
Estimated ship dimensions: 20 inches length x 13.25 inches width x 3.5 inches height
Estimated ship weight: 15.16 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently bought together
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3.8 out of 5 stars with 6 ratings
$24.99 - $42.99
reg $29.99 - $64.19 Sale
4.9 out of 5 stars with 282 ratings
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Guests are saying
The Blue Buffalo Life Protection Formula Salmon and Brown Rice Recipe is a highly praised dog food that many guests report their pets love. With real salmon as the first ingredient, it offers high-quality nutrition that supports overall health. Guests appreciate the appealing packaging, smaller kibble size, and the absence of fillers. Many have noted improvements in their dogs' coats and digestion, making it a recommended choice for pet parents seeking a nutritious option for their furry friends.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.9 out of 5 stars with 152 reviews
100% would recommend
1 recommendations
My dogs love it!
5 out of 5 stars
Thumbs up graphic, would recommend
Amy T - 29 days ago, Verified purchaser
My Goldens love this food. We selected it because it doesn’t have chicken or wheat in it. My goldens get ear infections so the vet told us to switch to a brand that doesn’t contain chicken or wheat.
To small kibble
3 out of 5 stars
Piney - 1 month ago
originally posted on bluebuffalo.com
I switched lil Marley to the salmon recipe, just one thing if BB can make the kibble a lil bigger because Marley swallows the lil kibble without chewing , then vomits it up because he's not chewing the lil kibble, I have to put a lil water to soften up the kibble, just a lil bigger kibble will do just fine! Thank you Blue Buffalo!
1 reply from Blue Buffalo team - 29 days ago
We’re so happy to hear Marley is enjoying our salmon recipe! We understand your concern about your pet’s reaction to our LifeSourceBits. These bits are a different size and shape than our regular kibble, and smaller pets with sensitive mouths sometimes have trouble with this. We truly appreciate your thoughtful suggestion and have shared your feedback with our team. Thanks for your support!
Maisies review
5 out of 5 stars
Maisie 2025 - 2 months ago
originally posted on bluebuffalo.com
So far Maisie likes it. Hopefully it will help her skin.
FOOD
5 out of 5 stars
Allergy - 2 months ago
originally posted on bluebuffalo.com
My german shepard had allergies with the chicken so I switched to Salmon with NO chicken and she is doing GREAT
Kibble-yes; pellets-no
3 out of 5 stars
Revgin - 2 months ago
originally posted on bluebuffalo.com
My dog loves the flavors but spits out the hard cylinders. I understand these are special nutrients. They do her no good if they have such hard with edges that she won't eat them. If you change the shape of these nutrition components, let me know. I'm not going to keep buying food nutrients that aren't palatable. I've read other customers concern over this, as well, but it appears those opinions and input don't matter. I don't want to keep picking up rejected pellets, much less buying food that will be rejected. I want my dog to get all her nutrients.
1 reply from Blue Buffalo team - 2 months ago
We’re so sorry to hear about your recent experience with our BLUE Life Protection Formula Adult Dog Salmon and Brown Rice Recipe. Your dog’s nutrition is incredibly important to us, and we truly value your feedback. Please reach out to us directly at https://bluebuffalo.com/about/contact/ so we can assist you further. Thank you for taking the time to share your concerns!
Fantastic
5 out of 5 stars
Digsr4nenow - 2 months ago
originally posted on bluebuffalo.com
Improved mood of both and suddenly disinterested appetite of my best friend. We’ve been using salmon oil regularly on top of (chicken based) Blue . My buddy lost his kennel mate brother and then his appetite. Salmon and rice to the rescue!
Good for the dog!
4 out of 5 stars
meganh7728 - 5 months ago
originally posted on Ripple Street

[This review was collected as part of a promotion.] Still working on transitioning our dog to this food. So far, so good. This dog food seems to be an excellent option for pet parents who want nutrient-rich food for their furry friend. While on the pricier side, the benefits of high quality nutrition make it a worthy investment.
Dogs loved!
5 out of 5 stars
kerryr6724 - 5 months ago
originally posted on Ripple Street

[This review was collected as part of a promotion.] My dogs could not get enough of Blue Buffalo’s Life Protection Formula! Even the cats tried to eat it. They love the taste and I love how it’s made. The packaging is bright and informative. I quickly saw all the reasons I needed to feed this to my dogs. They loved it and so do I. I will buy and tell my dog-mom friends. :)
They loved it!
5 out of 5 stars
brandij2352 - 5 months ago
originally posted on Ripple Street

[This review was collected as part of a promotion.] I tried BLUE Life Protection Formula Adult Salmon and Brown Rice Recipe for my dogs, Rugar and Remi, and they loved it! As soon as I put it in their bowls, they couldn’t wait to eat. The salmon and brown rice seem to be really good for them, and it’s been easy on their stomachs. Their coats even look shinier! It’s great to find a dog food they actually enjoy and that’s healthy for them. I definitely recommend it!
Doggo approved
5 out of 5 stars
candacee5387 - 5 months ago
originally posted on Ripple Street

[This review was collected as part of a promotion.] This has been a great food for my dog. The junk just the good stuff he needs. Its gentle on his tummy. The smaller bites are great for him as well. He really enjoyed this food.
Great Opition for Our Furbaby
5 out of 5 stars
shellym6947 - 5 months ago
originally posted on Ripple Street

[This review was collected as part of a promotion.] My wire-haired terrier loved the Blue Life Salmon and Brown rice recipe. She got excited the minute she saw it. I'm happy with what I'm feeding my dog because it's high in protein and she loves it and she is excited about eating it! It also doesn't smell bad. We would definitely recommend this food to our dog-loving friends!
BLUE LPF Salmon and Brown Rice dry dog food
5 out of 5 stars
laurab3762 - 5 months ago
originally posted on Ripple Street

[This review was collected as part of a promotion.] All 3 of my mini dachshunds loved this food. They thought I was giving them a treat rather than their food. I love that salmon is the first ingredient as well as this formula being a single protein food. It makes it great for dogs with chicken allergies. I also loved that this food isn’t crazy salmon smelling. Some brands have that intense fish smell that then makes your dogs smelly. This food didn’t do that to my dogs. Overall I was happy with this formula and would recommend it to fellow dog owners who may want to try something different. 5/5
Quality food to help your best friend !
5 out of 5 stars
jacindah5697 - 5 months ago
originally posted on Ripple Street

[This review was collected as part of a promotion.] Great meal to help prolong your pups life and help promote a healthier best friend
A new dog food that my dog loves and I feel good a
5 out of 5 stars
amandas1134 - 5 months ago
originally posted on Ripple Street

[This review was collected as part of a promotion.] The packaging is beautiful, it stands out and definitely catches your eye with the pink and blue. It seals back up nicely so it stays nice and fresh. The first night I gave it to my pup he seemed super excited and ate his entire bowl. He can be quite picky at times so this was the first huge plus. Knowing I am giving him an all natural dog food with salmon as the number one ingredient is the best feeling as a pet owner. I want him around as long as possible and I want him to have the very best. Plus he loves the taste, it is a win, win. I will absolutely be recommending to all of our doggie friends.
My puppers love the blue buffalo
5 out of 5 stars
onnistys9844 - 5 months ago
originally posted on Ripple Street

[This review was collected as part of a promotion.] Since we have switched to the blue buffalo , their stools have Ben a lot better And they are not throwing up And we will be using blue bafflo.In the future
German shepherd approved
5 out of 5 stars
kelceem7614 - 5 months ago
originally posted on Ripple Street

[This review was collected as part of a promotion.] My 7 year old German shepherd loves this flavor! He is usually picky about certain food flavors but he didn’t hesitate when it came to the salmon and brown rice recipe. I definitely recommend this to others and will be buying this variety from now on
Great, nutritious dog food.
5 out of 5 stars
raquelh2608 - 5 months ago
originally posted on Ripple Street

[This review was collected as part of a promotion.] Blue Buffalo is a brand of dog food that I trust due to the nutritious and healthy ingredients it has. I consider it a premium dog brand since I know it’s food that will positively benefit my dogs. My dogs also enjoy this food brand so I will definitely continue purchasing it in the future and recommend it to others.
My go to dog food!
3 out of 5 stars
denenep5856 - 5 months ago
originally posted on Ripple Street

[This review was collected as part of a promotion.] When i opened the bag of Blue Buffalo Life Protection formula - Adult Salmon and Brown Rice, my dogs came running. I let them try it out of my hands first ant they were jumping and going crazy for more. I did introduce it to them little by little with the past kibble and now this is our new in house every day kibble. They go crazy for it and i watched careful if it bothered them in any way and they are doing fantastic on it. I highly recommend it to all breeds.
1 reply from Blue Buffalo Care Team team - 5 months ago
That sounds great! Thank you so much for giving our formula a try! It’s wonderful to hear how much your dogs love it. It sounds like you’ve found the perfect match for their daily meals. Your thoughtful approach to introducing it gradually and monitoring their adjustment is excellent advice for other pet parents. Your feedback means so much to us!
She ate it
4 out of 5 stars
janaek9070 - 5 months ago
originally posted on Ripple Street

[This review was collected as part of a promotion.] But my dog wasn't too crazy about this food as some of her other Foods I've gotten her. But she still ate this and I like the ingredients that are in this food maybe as a mixture into her other food.
A HUGE hit with my pups!
5 out of 5 stars
celestek0474 - 5 months ago
originally posted on Ripple Street

[This review was collected as part of a promotion.] My dogs loved this food. There wasn't a piece left in their bowl. I will definitely be buying this in the future and let others know as well.