Discover the ONLY 3-Ply premium paper towel! The NEW Brawny® 3-Ply Tear-A-Square® Paper Towels are the strongest on the market, offering superior strength, absorbency, and durability.*
Summon The Strongest™! These dependable, strong paper towels are built to tackle the spills, splatters, and full-blown disasters that life throws your way, so you can clean with confidence.
Customize your cleanup! Brawny® Tear-A-Square® Paper Towels feature a 3-Ply design with convenient quarter, half, and full sheets to empower you to match your mess and waste less.
Conquer messes with care: Each paper towel roll is made from responsibly sourced trees
certified by the Sustainable Forestry Initiative Fiber Sourcing Standard.**
Change the roll less! Each Triple Roll has 114 3-Ply sheets and is equal to three Brawny® Regular Rolls,*** so you can change the roll less often and be ready for your next cleaning challenge.
Description
Conquer messes like never before with Brawny® 3-Ply Tear-A-Square® Paper Towels! The only 3-Ply premium paper towel, and the strongest on the market.* Every 3-Ply sheet combines unmatched strength, incredible absorbency, and long-lasting durability*—all in one versatile paper towel roll. And with the Brawny® Tear-A-Square® feature, you can use just what you need for the task at hand and reduce waste. From full-on disasters to everyday mishaps, Brawny® Tear-A-Square® Paper Towels are made for the messes you don’t see coming. Whether it’s tackling stubborn bathroom grime like toothpaste clumps and soap scum, handling pet accidents and muddy paw prints, or scrubbing burnt-on grease from the grill, Brawny® Paper Towels has your back. Plus, they’re made from responsibly sourced trees and certified by the Sustainable Forestry Initiative,** so you can feel good about your choice without sacrificing strength or performance. Choose Brawny® Paper Towels today and experience the cleaning power that helps you handle whatever life throws your way with ease! *vs. national branded retail paper towels **SFI is a registered trademark owned by Sustainable Forestry Initiative, Inc. ***Based on a regular roll with 38 sheets.
Sheets Per Roll: 114
Disposability: Do not flush
Industry or Government Certifications: Sustainable Forestry Initiative Certified
Count: 10 Rolls
Ply: 3-Ply
Material: Paper
Features: Make-A-Size
TCIN: 93867396
UPC: 042000446563
Item Number (DPCI): 253-03-0026
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 11.75 inches length x 30.75 inches width x 11 inches height
Estimated ship weight: 7.26 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
Q: Are the inner rolls wrapped as double packs--the outer plastic often comes torn inside carton and the carton is usually not sealed well enough to protect from rain or dirt?
submitted by Alison Kane - 6 months ago
A: Our focus remains on delivering the best quality items, ensuring they consistently provide the perfect balance of softness and strength. The rolls are not double packed. We will send your feedback over to our quality team. Your reference number is C-4786797
submitted byBrawny - 5 months ago
Brand expert
Q: How much is the square footage for the whole package
submitted by Rashedah - 6 months ago
A: The package you referenced is as follows: Sq FT (per Pack) 274.02. To further discuss this inquiry please give us a call at (800) 283-5547 or visit us online to chat with a live Customer Service Agent at https://www.brawny.com/contact-us. We hope to hear from you soon! Your reference number is C-4786812
submitted byBrawny - 5 months ago
Brand expert
Q: How many square feet per roll?
submitted by Mr compair - 8 months ago
A: The square footage for each roll is (WxL)11 x 5.9. If you would like to further discuss this inquiry please give us a call at call at (800) 283-5547 or visit us online to chat with a live Customer Service Agent at https://www.brawny.com/contact-us. We hope to hear from you soon! Your reference number is C-4708857
submitted byBrawny - 7 months ago
Brand expert
Q: Are these individually wrapped?
submitted by Shea - 8 months ago
A: No they aren't wrapped individually.
submitted byJill - 8 months ago
Q: What is the url website for this product
submitted by Brawny paper towels - 1 year ago
A: Hi there! Please visit us online at https://www.brawny.com/contact-us. Your reference number is C-4490829
Brawny paper towels are highly praised for their strength, absorbency, and versatility, making them ideal for various cleaning tasks. Guests appreciate the unique tear-a-square feature, allowing for customizable sheet sizes that reduce waste. Many have switched from other brands, citing Brawny's superior quality and durability. The 3-ply construction ensures that these towels hold up well even when wet, making them a reliable choice for everyday messes.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.8
4.8 out of 5 stars
1317 star ratings
4.8 out of 5 stars with 1317 reviews
absorbency
4.9 out of 5
absorbency: 4.92 out of 5
quality
4.9 out of 5
quality: 4.91 out of 5
softness
4.6 out of 5
softness: 4.57 out of 5
strength
4.9 out of 5
strength: 4.92 out of 5
value
4.8 out of 5
value: 4.75 out of 5
95% would recommend
241 recommendations
5 out of 5 stars
31 August, 2026Verified purchase
Towels
Smaller towel available
Awful
absorbency
5.0 out of 5
absorbency: 5 out of 5
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quality: 5 out of 5
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strength: 5 out of 5
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value: 5 out of 5
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5 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
23 August, 2026Verified purchase
(no review title)
Very good paper towels! I like that the pieces tear in half.
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
23 August, 2026Verified purchase
True bargain
Very versatile and strong. Fills the gamut from picking up a bug to scrubbing a mess. Just the right size and strength for life’s little problems!
Movement achieved
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5.0 out of 5
absorbency: 5 out of 5
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strength: 5 out of 5
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5.0 out of 5
value: 5 out of 5
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5 out of 5 stars
15 August, 2026Verified purchase
(no review title)
The only paper towels I will buy. They are far superior to others; so thick and cloth-like, extremely absorbant.
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
15 August, 2026
Very absorbant
This is a excellent brand of paper towels
Mymy
absorbency
5.0 out of 5
absorbency: 5 out of 5
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5.0 out of 5
quality: 5 out of 5
softness
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softness: 5 out of 5
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5.0 out of 5
strength: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
14 August, 2026Verified purchase
Brawny Paper Towels
The higher quality and durability of Brawny paper towels is far superior to other leading paper towel brands. They absorb better and stay in tack when wet
absorbency
5.0 out of 5
absorbency: 5 out of 5
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quality: 5 out of 5
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softness: 5 out of 5
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5.0 out of 5
strength: 5 out of 5
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5.0 out of 5
value: 5 out of 5
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1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
14 August, 2026Verified purchase
(no review title)
NEVER RECEIVED THE PACKAGE. NEVER WAS DELIVERED TO IT'S PROPER PLACE.
1 reply from Brawny team - 19 days ago
We are sorry to hear that you have not received your order. Unfortunately, as the manufacturer of Brawny we have no control over product shipment. The retailer you purchased the product(s) from would be the best source of information regarding the status of the item(s) you purchased from them. The “Contact Us” portion of a retailers website is usually a great place to start, or the email you may have received from the seller when you made your purchase. We do hope this information is helpful, and the retailer you patronized provides you the information you require about your purchase. C-4941383
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
12 August, 2026Verified purchase
(no review title)
Very useful , the best brand
absorbency
5.0 out of 5
absorbency: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
softness
4.0 out of 5
softness: 4 out of 5
strength
5.0 out of 5
strength: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
12 August, 2026Verified purchase
3-Ply Select-a-Size
Our favorite thing about these paper towels is the ability to truly select the size we need. They’re thick, strong, and absorbent. I haven’t purchased another brand since we began using these.
absorbency
5.0 out of 5
absorbency: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
softness
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softness: 5 out of 5
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5.0 out of 5
strength: 5 out of 5
value
4.0 out of 5
value: 4 out of 5
Did you find this review helpful?
5 out of 5 stars
11 August, 2026
originally posted on brawny.com
Faithful
Been using Brawny for years! Won't use anything else.
1 reply from Consumer Engagement team - 15 days ago
Thank you for your feedback! Our goal is always to deliver the product you love with consistent usage experience. We strive to deliver a product that gives you the strength to tackle your tough messes and absorbency to handle whatever challenge comes your way. Your reference number is C-4949015
CRose
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
11 August, 2026Verified purchase
(no review title)
We love Brawny paper towels at our house they nice and thick and clean up lots of messy things. And we love that you can select a different sizes for different cleaning jobs. They are still very strong even when wet!
D
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quality: 5 out of 5
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softness: 5 out of 5
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5.0 out of 5
strength: 5 out of 5
value
4.0 out of 5
value: 4 out of 5
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
10 August, 2026Verified purchase
Better than Bounty
Better than Bounty, cheaper too. 3 ply, the competition is only 2 ply. Thicker and more absorbent.
Redsoxlvr7
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5.0 out of 5
absorbency: 5 out of 5
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quality: 5 out of 5
softness
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softness: 5 out of 5
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5.0 out of 5
strength: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
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5 out of 5 stars
9 August, 2026Verified purchase
(no review title)
These paper towels last longer than other brands and are great quality for absorbency and strength when wet
Jwin
absorbency
5.0 out of 5
absorbency: 5 out of 5
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quality: 5 out of 5
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softness: 4 out of 5
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5.0 out of 5
strength: 5 out of 5
value
4.0 out of 5
value: 4 out of 5
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
5 August, 2026Verified purchase
(no review title)
Love these 3-ply paper towels. They are strong. Love that 1 sheet will tear to make 2 small sheets.
absorbency
5.0 out of 5
absorbency: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
softness
1.0 out of 5
softness: 1 out of 5
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5.0 out of 5
strength: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
2 August, 2026
originally posted on brawny.com
Loved this product
[This review was collected as part of a promotion.] I loved this product ! It’s been 2 weeks I am using it and I’m not even in the middle of it. I love that you have little square to use and not use a complete piece of paper! I really recommend this product! I will Buy it again for sure.
1 reply from Consumer Engagement team - 26 days ago
Thank you for your feedback! Our goal is always to deliver the product you love with consistent usage experience. We strive to deliver a product that gives you the strength to tackle your tough messes and absorbency to handle whatever challenge comes your way. Your reference number is C-4932867
AlyssonH
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
31 July, 2026Verified purchase
The superior paper towel.
The title says it all. These are hands down the best paper towels. Don't waste your money on any other brand.
Leo8221
absorbency
5.0 out of 5
absorbency: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
softness
5.0 out of 5
softness: 5 out of 5
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5.0 out of 5
strength: 5 out of 5
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5.0 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
29 July, 2026
originally posted on brawny.com
Easier way to cut down on waste
[This review was collected as part of a promotion.] I like using paper towels for cleaning up smaller messes and drips between full wipe-downs, but usually end up tearing one in half. These are great because you can tear off a square and it’s neat. Plus, the other half stays attached to the roll. They do a good job with spills too.
BriL
Did you find this review helpful?
5 out of 5 stars
28 July, 2026
originally posted on brawny.com
Clean square sheets
[This review was collected as part of a promotion.] My family has always split our paper towel sheets in half because we’ve never needed a whole sheet to ourselves. The perforation therefore is super helpful for us! The quality is the same, it’s just now you can take a half sheet! It would’ve been great if the perforation is clearer but I can live with it as-is.
LinhV
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
28 July, 2026Verified purchase
The Actual 3-Ply Quicker Picker Upper
I’ve exclusively purchased Bounty for the last 20+ years. I’ve only tried “compare to ‘Bounty’” type brands a couple of times only to go running back to Bounty. When I saw that Brawny had a higher average buyer rating than Bounty and proceeded to read said reviews I decided I’d be silly not to try Brawny out. Glad I did - funny how the thing it advertises it is - is actually the thing it’s not. My friends, Brawny is, in fact, the only 3 ply quicker picker upper. I even tested it out with rinsing, wringing, and re-using (like I do with Bounty for certain jobs) and it performs beautifully. I dare say I wringed and re-used at least 4x before I stopped counting and the only tears I received were at perforation lines. Also, it is very important to note that the first thing I noticed upon unwrapping the paper towels was how much softer these are than what I’m used to. I’d never consider wiping my nose in a pinch with Bounty, but I would with Brawny. Much softer. Found my new go-to!! You will too once you give Brawny a go. Happy cleaning! Cheers!
DesertQueenOf4
absorbency
5.0 out of 5
absorbency: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
softness
5.0 out of 5
softness: 5 out of 5
strength
5.0 out of 5
strength: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
28 July, 2026
originally posted on brawny.com
Paper towel but better
[This review was collected as part of a promotion.] I’m so happy that they make this now. I always tear brawny sheets in half when eating because there’s no need to waste. Now, it’s more presentable. They couldn’t have thought of this idea any sooner. Same great quality just more convenient.
