EasterBlack-owned or founded brands at TargetGroceryClothing, Shoes & AccessoriesBabyHomeFurnitureKitchen & DiningOutdoor Living & GardenToysElectronicsVideo GamesMovies, Music & BooksSports & OutdoorsBeautyPersonal CareHealthPetsHousehold EssentialsArts, Crafts & SewingSchool & Office SuppliesParty SuppliesLuggageGift IdeasGift CardsClearanceTarget New ArrivalsTarget Finds#TargetStyleTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores

Make-A-Size Paper Towels - 150 sheets - up&up™

Make-A-Size Paper Towels - 150 sheets - up&up™ - 2 of 4Make-A-Size Paper Towels - 150 sheets - up&up™ - 3 of 4Make-A-Size Paper Towels - 150 sheets - up&up™ - 4 of 4
Make-A-Size Paper Towels - 150 sheets - up&up™ - 1 of 4
$23.99 when purchased online
Target Online store #3991

About this item

Highlights

  • Packaging may vary. Same trusted quality
  • Absorbent, multipurpose paper towel rolls ensure fuss-free and quick cleanups
  • 2-ply paper towels leave countertops sparkling clean
  • Make-A-Size feature allows you to tear off exactly the amount you need
  • 100% Satisfaction Guaranteed
  • If you’re not satisfied with any Target Owned Brand item, return it within one year with a receipt for an exchange or a refund

Description

The Make-A-Size Paper Towels from up&up™ are essential for your cleaning needs at home. Sturdy and absorbent, these paper towel rolls handle the toughest of stains in one single swipe, making cleanups a breeze. Crafted with a textured pattern, these paper towels leave countertops sparkling clean and add decorative appeal to your counter when not in use. These versatile paper towels get rid of dirt, grime and spills from your kitchen to your bathroom counters, and the make-a-size feature allows you to tear off exactly the amount you need to minimize waste and get the job done.


We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.

Satisfaction guaranteed – Love it or your money back.
Sheets Per Roll: 150
Disposability: Do not flush
Industry or Government Certifications: Sustainable Forestry Initiative Certified
Count: 12 Rolls
TCIN: 89685856
UPC: 013100302448
Item Number (DPCI): 253-03-0001
Origin: Assem USA w/foreign/dom. parts

Allergens & Warnings:

CAUTION: PAPER TOWELS ARE NOT RECOMMENDED FOR USE IN MICROWAVES, CONVENTIONAL OVENS OR ON STOVETOPS. FOLLOW PRECAUTIONS IN MICROWAVE OWNER'S MANUAL. IF A FIRE STARTS, TURN MICROWAVE OFF AND LEAVE DOOR CLOSED., WARNING: TO AVOID DANGER OF INJURY OR SUFFOCATION, KEEP THIS PLASTIC PACKAGING AWAY FROM BABIES AND CHILDREN.

Shipping details

Estimated ship dimensions: 22.6 inches length x 18.6 inches width x 11.1 inches height
Estimated ship weight: 9.8 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Does each sheet have the ability to be torn in half "again" to make two small square-shaped pieces?

submitted by KLB - 2 years ago
  • A: it does exist but i don't remember which brand has them but they are a pain as they want to tear when you are trying to tear off the long way

    submitted bybruce - 1 year ago
  • A: As of today, no it doesn’t have that option.

    submitted byBlack Print kimono - 5 months ago
  • A: Brawny has perforations to tear a sheet into 1/4 of a full size sheet

    submitted byBatman - 10 months ago
  • A: Sparkle Tear-a-Square Paper Towels does checkit out!

    submitted bySeabeemom - 11 months ago
  • A: We can’t cut it in half.

    submitted byEsther Deoleo cubanitq - 1 year ago
  • A: Uh. No. Not sure that exists.

    submitted byAnn BB - 1 year ago
  • A: Yes, it's pretty easy to tear in half "again" -- I do this all the time -- but it's not perforated for you to do so. But in terms of going with the grain, it's a pretty clean tear.

    submitted bykatie - 2 years ago
  • A: Hello KLB - Great question. The Make a size Paper towels feature allows you to tear off exactly the amount you need to minimize waste and get the job done. Hope this helps!!

    submitted byTheresa - 2 years ago
    Target staff support
  • A: I think Brawny has one that does that

    submitted byProud flip phone user - 1 year ago
  • A: No it does not. And while they work fine in quality, the triple rolls are so large they do not work well in my upright dispenser. The roll does not “roll” at all

    submitted byKSR - 1 year ago
  • A: Khjhhjljllhjhjhljjjjlhljjlpp

    submitted byJljl - 1 month ago

Q: Are the roels indidivually wrapped?

submitted by Neal - 5 years ago
  • A: So are the roils invividially, "rapped'?

    submitted byAyeSyt - 5 years ago
  • A: Turns out they are not individually wrapped. They are in packages of six.

    submitted byAyeSyt - 5 years ago
  • A: The 8 count are NOT individually wrapped

    submitted byPackaging - 10 months ago
  • A: 2023 - the 12 pack of double rolls are now wrapped as 6 sets of 2.

    submitted bykatie - 2 years ago
  • A: No there not individually wrapped.

    submitted byEsther Deoleo cubanitq - 1 year ago
  • A: The 8 pack come individually wrapped in sets of 2.

    submitted bySuzy8 - 1 year ago
  • A: i think its 6 sets of 2 individually wrapped

    submitted bymisst - 26 days ago

Q: Are these similar to viva or bounty?

submitted by JudyInAurora - 5 years ago
  • A: It states "Compare to Bounty" on the front of the package.

    submitted byBeeJayNL - 5 years ago
  • A: These seem to work much better than the Bounty "Essentials - Select a Size" paper towels for me.

    submitted byWatertown - 5 years ago
  • A: Better than Bounty, firm not fluffy.

    submitted byCassandra - 3 years ago
  • A: Hi JudyInAurora - We're glad you asked! Items from different brands can vary from one another so be sure to double check the details section for more information on this product. Thanks for stopping by! - Gao

    submitted byGao - 5 years ago
    Target staff support
  • A: I actually prefer the up & up paper towels to Bounty. When Bounty was difficult to purchase, I started to buy up & up. It is now the only paper towel brand I use. :)

    submitted bySondra - 4 years ago

Q: Are these double rolls, triple rolls, single rolls????????????

submitted by shopper - 1 year ago
  • A: Triple. I came looking for this too and was difficult to find - the last image shows the packaging was updated where the old label indicates Triple. Weird they are not saying that anymore it seems very valuable.

    submitted byBambi - 5 months ago
  • A: Hey shopper - Thank you for your interest in this item. There are 150 2-ply sheets in this roll. Hope this helps! - Josh

    submitted byJosh - 1 year ago
    Target staff support

Q: In response to a Q&A: How on earth are these NOT recommended for microwave use? Is there some mysterious ingredient in them that makes them unsafe? Health hazard? Craziest thing I've ever heard!

submitted by Jan E - 1 year ago
  • A: I’ve NEVER heard of such a thing. I grew up, and still do, cover things with paper towels in the microwave. I’m still alive 🤷‍♀️

    submitted byTina Surface - 4 months ago
  • A: The old school style of using paper towels to cover food in the microwave should never be used. This goes for any paper towels! We now know that the chemicals from the towels will leach into the food.

    submitted byTheMomvivalist - 1 year ago
  • A: Most plain white paper towels are OK, but avoid ones with dyes. Ones made of post-consumer recycled material may contain tiny bits of metal, also an issue. The leaching chemicals thing is a myth.

    submitted bySteven D - 1 year ago

Q: Are these paper towels, PFAS and formaldehyde free?

submitted by jm327w - 4 months ago
  • A: Hi jm327w - Thank you for your interest in the Make-A-Size Paper Towels. Target requires our vendors to produce all products in accordance with federal, state and local laws including those applicable to PFOA and PFAS. Happy shopping! - Emma

    submitted byEmma - 4 months ago
    Target staff support

Q: Are these environmentally responsible, aka recycled and chlorine bleach-free, as the biproducts can cause cancer? So disappointed the Ever Spring paper towels are no longer available!

submitted by Sasha - 7 months ago
  • A: Bring back everspring!!!!

    submitted byCarole - 3 months ago
  • A: Hi Sasha - Thank you for reaching out to Target. Our up&up® paper towels are whitened using Elemental Chlorine Free materials. The industry accepted definition of Elemental Chlorine Free means the pulp bleaching or whitening process does not use elemental chlorine, but it may use chlorine derivatives, such as chlorine dioxide. Hope this helps. - Stanley.

    submitted byStanley - 7 months ago
    Target staff support

Q: How many square feet of paper towels is the total package? This is the key to price comparison.

submitted by Lisa V - 3 days ago
  • A: Hello Lisa V - We appreciate your interest in this item. The total square footage for the up&up Make-A-Size Paper Towels (150 sheets) is 811.2 sq ft. Happy shopping at Target. – Alvin

    submitted byAlvin - today
    Target staff support

Q: Are they 2 ply towels?

submitted by Cabinfever - 1 month ago
  • A: Hello Cabinfever - Thank you for your interest on - Make-A-Size Paper Towels. Yes they are 2-ply paper towels. Hope this information helps. Happy shopping! - Rose

    submitted byRose - 26 days ago
    Target staff support

Q: What is the square footage?

submitted by Chris - 2 months ago
  • A: Hi Chris - Thanks for asking! The total square footage for these Make-A-Size Paper Towels is 811.2 sq ft. Have a great day! - Rob

    submitted byRob - 1 month ago
    Target staff support

Discover more options

Bounty Select-A-Size Paper Towels

$5.29 - $33.49
$5 Target GiftCard with 2 select toilet paper & towels on select items
4.7 out of 5 stars with 21700 ratings

Bounty Full Sheet Paper Towels

$11.79 - $27.99
$5 Target GiftCard with 2 select toilet paper & towels on select items
4.6 out of 5 stars with 15385 ratings

Bounty Essentials Select-A-Size Paper Towels

See price in cart
$5 Target GiftCard with 2 select toilet paper & towels on select items
4.3 out of 5 stars with 1981 ratings

Bravo Paper Towels - 6 Rolls

$11.89($1.47/100 count)
reg $16.99 Sale
4.8 out of 5 stars with 551 ratings

Related Categories

Guests are saying

Guests appreciate the strong absorbency and durability of these paper towels, often comparing them favorably to name brands. Many highlight the value for money, especially with the option to select sheet sizes, making them ideal for various messes. However, some guests have noted a decline in quality in recent purchases, expressing disappointment over inconsistencies in thickness and absorbency. Overall, these paper towels are a popular choice for everyday use in households.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 22652 reviews
    absorbency: 4.62 out of 5
    quality: 4.55 out of 5
    softness: 4.2 out of 5
    strength: 4.59 out of 5
    value: 4.54 out of 5
    87% would recommend
    2899 recommendations

    Favorite Paper Towels.

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Hangry Sef - today, Verified purchaser
    We love these paper towels. Great price and quality.
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 4 out of 5
    strength: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    paper towels

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Joyce - today, Verified purchaser
    Better than any top brand I've tried. Sturdy and absorbent
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 4 out of 5
    strength: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?

    Love these

    5 out of 5 stars
    Shanice - today, Verified purchaser
    Very thick and high quality!
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    strength: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Good paper towels

    5 out of 5 stars
    Thumbs up graphic, would recommend
    kbell - 1 day ago, Verified purchaser
    I like these paper towels. They are just as good as Bounty which I usually buy but they are cheaper.
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    strength: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Paper towels

    5 out of 5 stars
    Thumbs up graphic, would recommend
    cathy - 1 day ago, Verified purchaser
    These are very good paper towels, the price is much better than other brands I have tried.
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    strength: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Paper towels

    5 out of 5 stars
    Thumbs up graphic, would recommend
    towels - 2 days ago, Verified purchaser
    Excellent product. Thank you.
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    strength: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Practically name brand

    5 out of 5 stars
    Thumbs up graphic, would recommend
    shytom - 2 days ago, Verified purchaser
    Might as well be name brand.
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 4 out of 5
    strength: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Suorisiny great towels.

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Amy - 2 days ago, Verified purchaser
    I never thought I’d write a review on paper towels, but here it is. They are great paper towels, and soak up what you need them to soak up. The cherry on top, if they end up in your wash, they will not fall the pieces and get all over your clothes. They come out like a thin, wet towel, still intact. Highly recommend.
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    strength: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    BUY them!

    5 out of 5 stars
    Thumbs up graphic, would recommend
    KG - 2 days ago, Verified purchaser
    The BEST paper towels for the price.
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 4 out of 5
    strength: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Hands down the best

    5 out of 5 stars
    trudi - 3 days ago, Verified purchaser
    Best price best quality
    Did you find this review helpful?

    My go to paper towels!!

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Kim - 4 days ago, Verified purchaser
    I like these better than bounty so much cheaper!!
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    strength: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    they are good

    5 out of 5 stars
    Thumbs up graphic, would recommend
    coffee table - 4 days ago, Verified purchaser
    They do the good job of cleaning 🧼
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    strength: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Targets brand on point for paper towels

    4 out of 5 stars
    Thumbs up graphic, would recommend
    Krasata - 5 days ago, Verified purchaser
    This is right on point with a “name” brand but feels thick! I’m really pleased with the select a size and the quality of Targets brand. My only request would be to individual wrap as our family has pets and kids which would help a lot 😂
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    strength: 5 out of 5
    value: 4 out of 5
    2 guests found this review helpful. Did you?

    Thick like bounty for a lower price

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Dee - 5 days ago, Verified purchaser
    Love how durable these are!
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    strength: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Huge

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Cathy - 6 days ago, Verified purchaser
    I have not opened the package yet I just got it yesterday but wow this is a huge package of paper towels I mean I've never seen paper towel rolls so big I'm hoping the quality is as good
    Did you find this review helpful?

    We like them

    5 out of 5 stars
    Thumbs up graphic, would recommend
    CB - 6 days ago, Verified purchaser
    These Paper Towels are comparable to Bounty. They are around the same price, but the pkg is larger, so maybe there's more. They have good absorbency - I use them every morning to wipe down the kitchen counters; I let those dry out and I can use those towels again for jobs like cleaning the outer parts of shoes, straightening up in the Garage or cleaning our trash cans outside. With prices rising, following this method is cost saving and they hold up great - Of course using gloves for the dirtier jobs.
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    strength: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?

    Absorbes!

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Daniela - 6 days ago, Verified purchaser
    Love this they are extra absorbant
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 4 out of 5
    strength: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    great product

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Best cat treats - 6 days ago, Verified purchaser
    This is my favorite paper towel. I have been using this for years.
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    strength: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?

    Grippy

    5 out of 5 stars
    Lis - 7 days ago, Verified purchaser
    These towels are great and grippy, I will say they’re so strong it’s hard to pull individual sheets off!
    1 guest found this review helpful. Did you?

    Valued Versatility

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Conscientious Consumer - 9 days ago, Verified purchaser
    Very absorbent. We use it for just about anything.
    absorbency: 5 out of 5
    quality: 5 out of 5
    softness: 4 out of 5
    strength: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Get top deals, latest trends, and more.

    Privacy policy

    Footer

    About Us

    About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

    Help

    Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

    Stores

    Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

    Services

    Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
    PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy