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Colgate Total Active Prevention Gum Protect Whitening Toothpaste - Mint - 3.0oz - 2 of 4Colgate Total Active Prevention Gum Protect Whitening Toothpaste - Mint - 3.0oz - 3 of 4Colgate Total Active Prevention Gum Protect Whitening Toothpaste - Mint - 3.0oz - 4 of 4
Colgate Total Active Prevention Gum Protect Whitening Toothpaste - Mint - 3.0oz - 1 of 4

Colgate Total Active Prevention Gum Protect Whitening Toothpaste - Mint - 3.0oz

$5.39 ($1.80/ounce)

In Stock

Eligible for registries and wish lists

About this item

Highlights

  • Includes one (3) 3.8 oz tube of Colgate Total Active Prevention Gum Protect Whitening Toothpaste, travel friendly for convenience on the go sensitive gum toothpaste in fresh mint paste
  • Helps maintain healthy gums by targeting the 5 signs of early gum disease including gum inflammation, redness, bleeding, irritation, and sensitivity
  • This gum protection toothpaste eliminates 100% more bacteria* to help support healthier gums and can be used as a toothpaste for bleeding gums
  • This specially formulated SLS free toothpaste transitions to a dense rich foam for those focused on gum care
  • The antibacterial toothpaste is 2x more effective at fighting bacteria** a root cause of many common oral care problems such as cavities and gingivitis
  • Colgate Total Active Prevention Gum Protect Gingivitis Toothpaste is a fluoride formulated mint toothpaste that helps tackle bad breath
  • **vs. non-antibacterial fluoride toothpaste with 2x daily brushing and 4 weeks of use

Description

Help protect your gum health with Colgate Total Active Prevention Gum Protect Whitening Toothpaste. Colgate Total Gum Protect Toothpaste is a gum protection toothpaste that helps prevent the 5 signs of early gum disease including gum inflammation, redness, bleeding gums, irritation, and gum sensitivity. Colgate Total Gum Protect Antibacterial Toothpaste eliminates 100% more bacteria* and is an SLS free toothpaste.
*plaque bacteria vs. a non-antibacterial fluoride toothpaste after 4 weeks of twice daily use
Suggested Age: 6 Years and Up
Product Warning: Not for children under the age of three
Product Form: Paste
Primary Active Ingredient: Sodium Fluoride
Package Quantity: 1
Net weight: 3 Ounces
TCIN: 92283183
UPC: 827854018001
Item Number (DPCI): 049-09-0181
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.

Active ingredients

stannous fluoride (0.15% w/v fluoride ion)' '0.454%

Purpose

Anticavity antigingivitis antisensitivity

Uses

• aids in the prevention of cavities • helps prevent gingivitis • helps interfere with harmful effects of plaque associated with gingivitis • builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets, or contact

Directions

Directions • adults and children 12 years of age and older: apply at least a 1-inch strip of the product onto a soft bristled toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (moming and evening) or as recommended by a dentist. Make sure to brush all sensitive areas of the teeth. • do not swallow. • children under 12 years of age: consult a dentist.

Other information

Recyclable tube, Your community may not yet accept tubes for recycling. Check locally.

Inactive ingredients

inactive ingredients: water, sorbitol, hydrated silica, glycerin, sodium methyl cocoyl taurate, flavor, tetrasodium pyrophosphate, cellulose gum, potassium nitrate, sodium saccharin, xanthan gum, cocamidopropyl betaine, titanium dioxide

Shipping details

Estimated ship dimensions: 1.5 inches length x 1.9 inches width x 6.3 inches height
Estimated ship weight: 0.187 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: What is the % of potassium nitrate in this formulation?

submitted by Thx4Hlp - 4 months ago

  • A: Thanks for asking. We’re not able to share the percentage at this time. Please feel free to give us a call at 1.800.468.6502 if you’d like to learn more.

    submitted byColgate Palmolive Consumer Affairs - 4 months ago
    Brand expert
See all questions (1)

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Guests are saying

This toothpaste offers a refreshing minty flavor while effectively cleaning teeth and protecting gums. Many guests appreciate its gentle formula, which is suitable for sensitive mouths, and its ability to leave a lasting fresh feeling. The foaming action enhances the brushing experience, and the whitening properties are a bonus. Overall, it is a reliable choice for maintaining oral hygiene and gum health, making it a great addition to any daily routine.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 248 reviews
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    77% would recommend
    9 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 January, 2026Verified purchase

    (no review title)

    love it
    Letty
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    24 January, 2026Verified purchase

    (no review title)

    Totally pleased
    barbara
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    11 January, 2026
    originally posted on Colgate
    Image

    Tastes horrible!

    I have been using Colgate Total mouthwash for many years mostly because I like the peppermint flavor. Earlier this year they changed over to 24 hour antibacterial protection (previously 12 hour). I tried this new 24 hour formula and absolutely hated it. It doesn't really taste like peppermint anymore. It has a very strange chemically taste instead. Now that I can no longer find the old formula in the stores anymore, I will no longer be purchasing this product.
    1 reply from Customer Care team - 1 month ago
    We would hate to lose a loyal user, we have several other Colgate Toothpastes that might work better for you. Contact us directly at 1-800-468-6502 and we will help you find a great replacement!
    MaryW
    Did you find this review helpful?
    1 out of 5 stars
    2 December, 2025
    originally posted on Colgate
    Image

    NOT SLS FREE

    Love how it says SLS free and then lists SLS in the ingredients...
    1 reply from Customer Care team - 3 months ago
    Hi there! The Colgate Total Active Prevention Gum Protect Whitening paste is branded as SLS free, and does not contain SLS!
    Teeth
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    24 November, 2025Verified purchase

    Sodium laurel sulfite free!

    I appreciate that it doesn’t have SLS. I also appreciate that target sells it the cheapest out of both my local grocers!
    Colorado mom
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    28 September, 2025Verified purchase

    Wanted SLS-free toothpaste... BUT!!

    Soooo, after Crest got rid of their SLS-free ("clean and free") toothpaste... WHY!!.... I had to look elsewhere. This Crest one seemed like a good option, but it foams too much in my mouth. I prefer putting the toothpaste on my electric tootbrush, brushing my whole mouth twice, then spit out the toothpaste. But this Crest foams that much where I need to spit out multiple times during the brushing routine, and it feels like I am cleaning my teeth with foam rather than the paste.
    Anna
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    8 September, 2025Verified purchase

    My favorite

    I like it i will buy again
    Lety
    effectiveness: 5 out of 5
    quality: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    30 August, 2025Verified purchase

    Colgate

    Very good the producto
    Johema
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    10 August, 2025Verified purchase

    Cleans well

    I’m not sure if it whiten my teeth, but it cleaned well.
    emt
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    9 July, 2025Verified purchase

    A win win

    Love the refreshing clean taste that it leaves
    Ocean Spray 1 lb packg
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    17 May, 2025Verified purchase

    Tossed

    Threw it away. Tasted disgusting
    sErica
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    15 April, 2025Verified purchase

    Love it

    I love the flavor it's refreshing but the quantity for the price isn't reasonable
    Bree
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    3 April, 2025
    originally posted on Colgate
    Image

    WONDERFUL PRODUCT!

    I've been using this for 2 weeks & teeth are shiny & whiter. I'll continue purchasing!
    Jan
    Did you find this review helpful?
    5 out of 5 stars
    26 March, 2025
    originally posted on Home Tester Club
    Image

    Fresh Smile!

    [This review was collected as part of a promotion.] This product left my teeth feeling clean. It has a really nice minty taste and noticed a slight visible brightness. I would definitely recommend and it foams nicely.
    SinM3
    Did you find this review helpful?
    3 out of 5 stars
    25 March, 2025
    originally posted on Home Tester Club
    Image

    Too Minty

    [This review was collected as part of a promotion.] It's a toothpaste that does the job. But it's way too minty for my liking.
    1 reply from Customer Care team - 11 months ago
    Hi there, thanks for trying our toothpaste! We'd love to hear more about your experience. Please give us a call at 1-800-468-6502 from Monday to Friday, 9 AM to 5:30 PM.
    LJesseman710
    Did you find this review helpful?
    5 out of 5 stars
    20 March, 2025
    originally posted on Home Tester Club
    Image

    Great Gum Care!

    [This review was collected as part of a promotion.] Colgate Total Gum Protect Toothpaste is a great toothpaste! I have used Colgate Total in the past, but was pleased with the extra gum protection in this toothpaste. My gums can be sensitive and this toothpaste helped. It foamed well, and cleaned gently. My mouth felt extra fresh after brushing. Highly recommended!
    theillumiletty8
    3 guests found this review helpful. Did you?
    4 out of 5 stars
    20 March, 2025
    originally posted on Home Tester Club
    Image

    Good taste and does what it should

    [This review was collected as part of a promotion.] Overall, good product. Tastes nice and keeps my breath staying fresh. I would buy it again, especially for the price.
    Kimmy8
    2 guests found this review helpful. Did you?
    3 out of 5 stars
    20 March, 2025
    originally posted on Home Tester Club
    Image

    Regular Toothpaste

    [This review was collected as part of a promotion.] It feels like toothpaste. There is nothing extraordinary about it. In contrasted there is also nothing bad about it. My teeth felt clean. My breath felt fresh but there was not any burst if fresh breath. It was your normal toothpaste.
    PrettyPenny2
    Did you find this review helpful?
    5 out of 5 stars
    19 March, 2025
    originally posted on Home Tester Club
    Image

    Great Colgate smile

    [This review was collected as part of a promotion.] This product works great and after use makes my teeth feel fresh and clean. Easy to apply to my tooth brush. As I’m brushing it starts to fizz and work its magic by cleaning my teeth several times a day. Over all great product. I would recommend it.
    Gomez123410
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    19 March, 2025
    originally posted on Home Tester Club
    Image

    I absolutely had no idea!

    [This review was collected as part of a promotion.] I really thought this would absolutely be just an okay product. Yes it would work as a toothpaste, but not that it would help my teeth and ACTUALLY whiten! Yet it did, and made my teeth feel really clean. I will be repurchasing this from now on.
    Tiff6
    1 guest found this review helpful. Did you?

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