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About the Book
"Dead Wrong is a map spanning the broken information ecosystem and healthcare organizations' path to progress. Readers will gain an understanding of the challenges, strategies to fight for the truth as an individual and from within a healthcare organization, and invaluable lessons from real- world stories. Unlike books that examine the problem from the ivory tower, Dead Wrong uses a physician's firsthand insights, interviews with healthcare leaders on the frontlines of the COVID fight, and academic research to deliver accessible information through captivating storytelling. It's a story designed to empower everyone--from healthcare administrators and clinicians to technologists and information advocates--to understand our predicament and to take steps toward restoring truth. Because we have already endured too many consequences of inaction"--Book Synopsis
Save lives and improve public health by countering misinformation
In Dead Wrong: Diagnosing and Treating Healthcare's Misinformation Illness, a team of health misinformation experts delivers a first-hand account of the dangers posed by false narratives and snake oil in the face of deadly healthcare crises, like the COVID-19 pandemic. In the book, you'll explore the challenges facing those who fight to restore truth to a place of primacy in the United States healthcare system, the strategies they use, and the lessons you can draw from their real-world stories.
Through interviews with healthcare leaders on the frontlines of the COVID-19 pandemic and an intuitive discussion of contemporary academic research, the authors highlight issues of critical importance in the quest to bring accurate information to the American public. You'll also find:
- An exhortation to healthcare professionals to take up the cause of countering misinformation as if their lives and livelihoods depend on it
- A compelling portrait of the seriousness of the information predicament in which we currently find ourselves
- Actionable, practical strategies for countering misinformation in today's information ecosystem
Perfect for clinicians, public health leaders, health-tech leaders, and health marketers, Dead Wrong will also earn a place in the libraries of media professionals and community leaders with an interest in keeping the American public healthy and vibrant.
