EasterBlack-owned or founded brands at TargetGroceryClothing, Shoes & AccessoriesBabyHomeFurnitureKitchen & DiningOutdoor Living & GardenToysElectronicsVideo GamesMovies, Music & BooksSports & OutdoorsBeautyPersonal CareHealthPetsHousehold EssentialsArts, Crafts & SewingSchool & Office SuppliesParty SuppliesLuggageGift IdeasGift CardsClearanceTarget New ArrivalsTarget Finds#TargetStyleTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores

Delivering the Wow - by Richard Fain (Hardcover)

Delivering the Wow - by  Richard Fain (Hardcover) - 1 of 1
$28.99 when purchased online
Target Online store #3991

About this item

Highlights

  • A CEO's account of how "wow" became a strategy--and transformed an industry "Wow!
  • About the Author: Richard Fain is chairman at Royal Caribbean.
  • 260 Pages
  • Business + Money Management, Workplace Culture

Description



About the Book



A CEO's account of how "wow" became a strategy--and transformed an industry


"Wow!" was the word on everyone's lips as the first guests walked the decks of Icon of the Seas, the world's largest and most spectacular cruise ship.

Delivering such wows is the strategy that guided Royal Caribbean Group, the pioneering travel company, to enduring success over 33 years under the leadership of chairman and former CEO Richard Fain. Named one of Barron's "World's Best CEOs" multiple times, Fain knows that wow moments don't just happen--they're designed. Such moments mobilize a workforce, win customers, and fuel transformative growth.

While many leaders think separately about their customer experience and their work culture, Fain united both with this simple three-letter word. In Delivering the Wow, he shares inspiring lessons learned while leading a bold and innovative company that continuously pushes its limits. He does so through remarkable stories that bring lessons to life. From building the biggest multi-billion-dollar ships, like Icon of the Seas, to pushing the boundaries of what is possible atop the waves (ice skating, anyone?), Fain recounts invaluable leadership principles including:

- Alignment: how true shared vision differs from acceptance or compromise

- Intentionality: the value of staying focused on your north star goal

- Continuous improvement: a mindset that aspires to constantly improve what you do and how you do it

- Crisis response: how culture helps navigate black swan events

Whether you're a leader seeking practical insights or a cruise lover curious about what happens below decks, you'll learn vital lessons from stories you'll never forget. Among them, how a small company became a global force whose 100,000 employees deliver the wow to more than 8 million guests each year while disrupting not only the cruise business but the entire travel industry; and, how they built a culture strong enough to endure challenges no less formidable than the global pandemic.



Book Synopsis



A CEO's account of how "wow" became a strategy--and transformed an industry


"Wow!" was the word on everyone's lips as the first guests walked the decks of Icon of the Seas, the world's largest and most spectacular cruise ship.

Delivering such wows is the strategy that guided Royal Caribbean Group, the pioneering travel company, to enduring success over 33 years under the leadership of chairman and former CEO Richard Fain. Named one of Barron's "World's Best CEOs" multiple times, Fain knows that wow moments don't just happen--they're designed. Such moments mobilize a workforce, win customers, and fuel transformative growth.

While many leaders think separately about their customer experience and their work culture, Fain united both with this simple three-letter word. In Delivering the Wow, he shares inspiring lessons learned while leading a bold and innovative company that continuously pushes its limits. He does so through remarkable stories that bring lessons to life. From building the biggest multi-billion-dollar ships, like Icon of the Seas, to pushing the boundaries of what is possible atop the waves (ice skating, anyone?), Fain recounts invaluable leadership principles including:

- Alignment: how true shared vision differs from acceptance or compromise

- Intentionality: the value of staying focused on your north star goal

- Continuous improvement: a mindset that aspires to constantly improve what you do and how you do it

- Crisis response: how culture helps navigate black swan events

Whether you're a leader seeking practical insights or a cruise lover curious about what happens below decks, you'll learn vital lessons from stories you'll never forget. Among them, how a small company became a global force whose 100,000 employees deliver the wow to more than 8 million guests each year while disrupting not only the cruise business but the entire travel industry; and, how they built a culture strong enough to endure challenges no less formidable than the global pandemic.



About the Author



Richard Fain is chairman at Royal Caribbean. Fain became chairman and CEO in 1988 and has guided the company's growth to its current place on the S&P 500, transforming it into a global powerhouse. He was named one of the world's 30 best CEOs by Barron's for three years running and received the Ultimate CEO Award from the South Florida Business Journal. Fain was awarded the rank of Officier in the Légion d'Honneur by the President of France and was named aCommander, First Class, of the Order of the Lion of Finland.

Dimensions (Overall): 9.0 Inches (H) x 6.0 Inches (W)
Suggested Age: 22 Years and Up
Number of Pages: 260
Genre: Business + Money Management
Sub-Genre: Workplace Culture
Publisher: Fast Company Press
Format: Hardcover
Author: Richard Fain
Language: English
Street Date: October 21, 2025
TCIN: 1004856026
UPC: 9781639081592
Item Number (DPCI): 247-05-2677
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 1 inches length x 6 inches width x 9 inches height
Estimated ship weight: 1 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Related Categories

Get top deals, latest trends, and more.

Privacy policy

Footer

About Us

About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

Help

Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member Services

Stores

Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

Services

Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy