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Hbr's 10 Must Reads on Entrepreneurship and Startups (Featuring Bonus Article "Why the Lean Startup Changes Everything" by Steve Blank) - (Paperback)
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Highlights
- The best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs.If you read nothing else on entrepreneurship and startups, read these 10 articles by experts in the field.
- About the Author: Harvard Business Review is the leading destination for smart management thinking.
- 160 Pages
- Business + Money Management, Entrepreneurship
- Series Name: HBR's 10 Must Reads
Description
About the Book
The best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs. If you read nothing else on entrepreneurship, read these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you build your company for enduring success. Leading experts and practitioners such as Clayton Christensen, Marc Andreessen, Steve Blank, and Reid Hoffman provide the insights and advice you need to: Build a business from the ground up Adopt lean startup practices like business model experimentation Be realistic about how prescient your business plan can truly be Focus on the most important part of your business: the people Connect powerfully with your audience of investors and customers - Understand where companies with the most impact are launching now--Book Synopsis
The best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs.
If you read nothing else on entrepreneurship and startups, read these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you build your company for enduring success.
Leading experts and practitioners such as Clayton Christensen, Marc Andreessen, and Reid Hoffman provide the insights and advice that will inspire you to:
- Understand what makes entrepreneurial leaders tick
- Know what matters in a great business plan
- Adopt lean startup practices such as business model experimentation
- Be prepared for the race for scale in Silicon Valley
- Better understand the world of venture capital--and know what you'll get along with VC funding
- Take an alternative approach to entrepreneurship: buy an existing business and run it as CEO
This collection of articles includes Hiring an Entrepreneurial Leader, by Timothy Butler; How to Write a Great Business Plan, by William A. Sahlman; Why the Lean Start-Up Changes Everything, by Steve Blank; The President of SRI Ventures on Bringing Siri to Life, by Norman Winarsky; In Search of the Next Big Thing, an interview with Marc Andreessen by Adi Ignatius; Six Myths About Venture Capitalists, by Diane Mulcahy; Chobani's Founder on Growing a Start-Up Without Outside Investors, by Hamdi Ulukaya; Network Effects Aren't Enough, by Andrei Hagiu and Simon Rothman; Blitzscaling, an interview with Reid Hoffman by Tim Sullivan; Buying Your Way into Entrepreneurship, by Richard S. Ruback and Royce Yudkoff; and The Founder's Dilemma, by Noam Wasserman.
About the Author
Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 13 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on HBR.org, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact.
Author social media/website info: hbr.org; @HarvardBiz; linkedin.com/company/harvard-business-review; facebook.com/harvardbusinessreview; youtube.com/user/harvardbusinessreview
