Humanish - by Justin Gregg (Hardcover)

Book Synopsis

A playful deep dive into anthropomorphism (our peculiar tendency to humanize the nonhuman) that will resonate with anyone who has thrown a birthday party for their dog.

Bestselling science writer Justin Gregg explores the science behind our instinct to see ourselves in the creatures and objects around us. Ours is a world filled with emotional support alligators, a woman who married her briefcase, and Soviet super babies that drink dolphin milk. Delivered with a delightful mix of scientific insight and humor, Humanish is a groundbreaking exploration of one of the most powerful--but rarely talked about--cognitive biases influencing our behavior.

Through quirky stories and fascinating research, Gregg unravels the reasons behind why we treat our pets like babies, fall in love with chatbots, and talk to our cars. Discover how anthropomorphism drives both consumerism and the coming AI revolution, and how the inverse process, dehumanization, allows us to treat our fellow humans so inhumanely. Explore the brighter side of anthropomorphism's biological benefits--it helps us connect with other humans and make sense of our unpredictable world. Humanish is filled with captivating stories and invaluable ideas of how we can harness our understanding of anthropomorphism to build healthier relationships and enrich our lives

Review Quotes

"A comprehensive and enlightening look at a topic that becomes more important as the world around us becomes less human."--Adam Waytz, author of The Power of Human

"From M3gan to Companion, from spiders to sapient briefcases--to how bonding emotionally with your guitar actually increases your inclusive fitness--Humanish taught me a lot. Thanks to the jokes, I barely even realized I was being educated. Neat trick." --Peter Watts, Hugo Award winning author of Blindsight

"Justin Gregg's Humanish is hilarious, engaging, informative, timely, astute, and truly addictive to read." --Alie Ward, host of Ologies podcast

"Justin Gregg's Humanish looks beyond whether it's right or wrong to anthropomorphize, focusing instead on what prompts us to see human qualities in the non-human world and how it affects our decision-making. Thoughtfully reported and nuanced, Gregg's book will forever change the way you look at your pets, other people, and the last, sad stuffed animal for sale on the shelf."--Tove Danovich, author of Under the Henfluence

"Filled with intriguing stories and astute explanations, this is a superb work of popular science."--Publishers Weekly, starred review

"Humanish is at once a riveting read and a breath of fresh air. Justin Gregg opens our senses and our hearts to nature's whims and to the other beings with whom we share our one and only planet. Identifying with them is a win-win for all."--Marc Bekoff, PhD, author of The Emotional Lives of Animals

"Everyone who is interested in both human and animal behavior will love this book. Justin Gregg uses interesting stories to explain anthropomorphism."--Temple Grandin, author of Animals in Translation and Animals Make Us Human

"Going beyond a delightful explanation of why we dress our dogs in cute costumes, this is an engaging and timely investigation of how we interact with technology, politics, and religion through a unique narrativizing lens--demonstrating that what makes us human is what we see as human-ish."--Adam Aleksic, author of Algospeak: How Social Media is Transforming the Future of Language

About the Author

Justin Gregg is a Senior Research Associate with the Dolphin Communication Project and an Adjunct Professor at St. Francis Xavier University, where he lectures on animal behavior and cognition. He is author of the bestselling book If Nietzsche Were a Narwhal. Originally from Vermont, Gregg studied the echolocation abilities of wild dolphins in Japan and The Bahamas. He currently lives in rural Nova Scotia, where he writes about science and contemplates the inner lives of the crows that live near his home.