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MAGIC SPOON Maple Brown Sugar Oatmeal - 10.5oz/5ct - 2 of 4MAGIC SPOON Maple Brown Sugar Oatmeal - 10.5oz/5ct - 3 of 4MAGIC SPOON Maple Brown Sugar Oatmeal - 10.5oz/5ct - 4 of 4
MAGIC SPOON Maple Brown Sugar Oatmeal - 10.5oz/5ct - 1 of 4

MAGIC SPOON Maple Brown Sugar Oatmeal - 10.5oz/5ct

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At a glance

About this item

Serving Size: 1 packet

Serving Per Container: 5

Amount 1 packet (60g)

Calories: 200
% Daily Value*
Total Fat 3.5grm4%
Saturated Fat 0.5grm3%
Trans Fat 0grm0%
Cholesterol 10mg3%
Sodium 220mg10%
Total Carbohydrate 35grm13%
Dietary Fiber 6grm21%
Total Sugars 1grm0%
Added Sugars 0grm0%
Protein 15grm28%
Vitamin D 0mcg0%
Calcium 290mg20%
Iron 1.7mg10%
Potassium 160mg4%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

gluten-free oats, milk protein isolate, allulose, inulin, maple syrup powder (maltodextrin, maple syrup), flaxseed, chia seeds, salt, natural flavors, monk fruit extract, stevia extract.

Allergens & Warnings:

Contains: milk. Manufactured in a facility that also processes: egg, soy, sesame, tree nuts
Features: No Certified Synthetic Colors (No FD&C Colors)
State of Readiness: Mix
Package Quantity: 5
TCIN: 94967424
UPC: 810104462891
Item Number (DPCI): 231-14-0023
Origin: Made in the USA
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 3 inches length x 6 inches width x 8 inches height
Estimated ship weight: 0.8 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

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Guests are saying

Guests appreciate the new protein oatmeal for its delicious flavors, particularly the maple brown sugar variant, which evokes nostalgic memories of childhood breakfasts. Many enjoy its versatility, using it for both hot meals and overnight oats. The oatmeal is praised for being filling and nutritious, with a good balance of sweetness and texture. However, some guests noted that it can become too thick or gummy when cooked, suggesting adjustments in preparation for optimal results.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.1 out of 5 stars with 57 reviews
    quality: 4.2 out of 5
    taste: 4 out of 5
    value: 3.8 out of 5
    80% would recommend
    5 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    8 August, 2026Verified purchase

    (no review title)

    The taste and texture is horrible. I couldn’t get past one spoonful.
    quality: 1 out of 5
    taste: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    7 August, 2026Verified purchase

    (no review title)

    So good and the consistency is so creamy!
    MamaC
    quality: 5 out of 5
    taste: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    7 August, 2026Verified purchase

    Really good! Worth the $$$

    Pricey but the macros are on point. Also does a great job keeping me feeling full went into the afternoon
    Flaherty1581
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    11 July, 2026

    Yum!

    I tried this flavor after I had the banana one. Not quite as good in my opinion but I still really like it! I’ve had it both hot and cold. It definitely has a more mushy texture since it seems to be instant oats, but still love that it keeps me full! I’ve been having this for breakfast every day.
    targetisawesome
    quality: 5 out of 5
    taste: 4 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    8 July, 2026
    originally posted on Magic Spoon
    Image

    So good

    This oatmeal is perfect for overnight oats. It was really thick and kept me so full. The taste was the perfect amount of sweet.
    Brandi L.
    Did you find this review helpful?
    3 out of 5 stars
    30 June, 2026
    originally posted on Magic Spoon
    Image

    Good as overnight oats but not cooked

    I am a diehard oatmeal fan, have it every morning, so when I heard magic spoon was making a new protein oatmeal I was excited to try. I first made them as overnight oats, following the instructions on the package and I thought they were a bit too thick and somewhat gelatinous, but the flavor was very good, so I added more liquid and tried again the next morning and thought they were great! The flavor is really strong, sweetness is pretty perfect and the texture you get from the chia seeds is a nice change from the squishy oats. Next I tried them cooked and that’s where it lost the two stars. Unfortunately these oats, I am guessing because of the protein powder added, become like a paste when you cook them. It kind of congeals and is quite unpleasant.So if you are wanting quick yummy protein packed overnight oats I highly recommend this product, but if you like your oats hot, I’d stick with the other stuff that starts with a Q and has a funny guy with a hat on the box 😁
    Miranda L.
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    26 June, 2026

    Like pancakes, but healthier

    I really like it. It has a good maple flavor, and it makes me think of eating a stack of pancakes with maple syrup. (I ate them as cold overnight oats. I haven't tried them hot). It's also far more reasonably priced than some of the other protein oatmeal brands.
    JenBird
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    24 June, 2026
    originally posted on Magic Spoon
    Image

    Good flavor but sweet

    Very much like regular oatmeal but one less star because of the sweetness- it’s very sweet but the flavor is there.
    Ellie A.
    Did you find this review helpful?
    5 out of 5 stars
    22 June, 2026
    originally posted on Magic Spoon
    Image

    Once again, HOME RUN

    Just the right balance of sweet and substance. I made as overnight oats adding water the night before and enjoying the next morning. Was perfect as a quick protein breakfast! Great job again Magic Spoon!
    Robert W.
    Did you find this review helpful?
    5 out of 5 stars
    20 June, 2026
    originally posted on Magic Spoon
    Image

    Yummy !!!

    Wow, I just love it !!!! Reminds of the oatmeal my Nana made me when I was a kid and could eat a boatload of sugar and carbs with no ill effect but now as a responsible adult that need to eat sensibly this oatmeal is the answer !!!
    Krystal C.
    Did you find this review helpful?
    4 out of 5 stars
    18 June, 2026
    originally posted on Magic Spoon
    Image

    Good oatmeal option

    Really great consistency and accurate preparation instructions (particularly compared to Kodiak). Flavor was good but could be enhanced/more prominent.
    Katie G.
    Did you find this review helpful?
    3 out of 5 stars
    16 June, 2026
    originally posted on Magic Spoon
    Image

    Review free sample of Maple brown sugar oatmeal

    The flavor was good, but the consistency of the cooked oatmeal, even after adding the amount of water indicated by the instructions, is a problem. The consistency was thick, similar to paste. When I took a bite, the consistency was like paste or peanut butter and stuck to the roof of my mouth. I believe that may need more work. I wanted to like it as much as I like some of your other products, but I would not buy it at this point.
    Blair M.
    Did you find this review helpful?
    5 out of 5 stars
    16 June, 2026
    originally posted on Magic Spoon
    Image

    Genuinely Impressed

    I recently tried Magic Spoon's new Protein Oatmeal, and I was genuinely impressed. As someone who's always looking for a breakfast that's both nutritious and satisfying, this oatmeal exceeded my expectations.The texture is creamy and hearty, and the flavor is much better than most high-protein breakfast options I've tried. It tastes like real oatmeal rather than a protein supplement disguised as food. What stood out most was how filling it was—I stayed satisfied for hours without feeling weighed down.I also love that it packs a substantial amount of protein, making it an easy way to start the day with balanced nutrition. The convenience is another huge plus; it's quick to prepare and perfect for busy mornings.Overall, I absolutely loved Magic Spoon's Protein Oatmeal. It delivers on both taste and nutrition, which is a rare combination in the high-protein breakfast category. I'll definitely be buying it again and would recommend it to anyone looking for a healthier, more satisfying breakfast option.
    Natalie H. B.
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    15 June, 2026
    originally posted on Magic Spoon
    Image

    Excellent alternative breakfast

    Tried the Maple brown sugar and it tasted wonderful. As a type 2 diabetic I was concerned that the net carbs were still higher than I was accustomed to. However I tested myself and there was a negligible impact on my blood sugar. Thank you I have been avoiding oats for some time now and this makes me happy.
    Micheayl R.
    Did you find this review helpful?
    5 out of 5 stars
    15 June, 2026
    originally posted on Magic Spoon
    Image

    Loved It!

    I absolutely loved the maple brown sugar oatmeal! It tasted so good that it’s hard to believe there is no added sugar. I made it using almond milk for overnight oats and the flavor was perfect. I added some Magic Spoon granola on top for a little crunch. I’m a big fan!
    Sara H.
    Did you find this review helpful?
    1 out of 5 stars
    14 June, 2026
    originally posted on Magic Spoon
    Image

    Carb count too high

    I enjoyed but the carb count is too high for my diet.
    Holly O.
    Did you find this review helpful?
    5 out of 5 stars
    14 June, 2026
    originally posted on Magic Spoon
    Image

    What a delicious breakfast meal

    As a family of six, we have loved Magic Spoon for many years, and discovering this protein oatmeal has been a total game changer for all of us. With only 1g of sugar and 15g of protein, it is perfect for my growing boys and gets a big thumbs up from this mom. I really enjoy that I can eat it as hot cereal or as overnight oats, but my secret method is to soak the oats in hot water with a lid on and then mix in Greek yogurt for even more health benefits and a delicious taste. The maple brown sugar flavor is excellent, and because it comes in a box with five individual packets, it is very convenient for traveling or eating on the go. We really appreciate that it is gluten-free, non-GMO, and packed with fiber, iron, calcium, and potassium. This is an excellent combination of ingredients that we really love, so we are definitely planning to purchase more very soon!
    Marina R.
    Did you find this review helpful?
    1 out of 5 stars
    14 June, 2026
    originally posted on Magic Spoon
    Image

    Yummy

    The maple brown sugar has great flavor. Just like the ones I ate growing up!! The added chia seeds are a nice bonus!
    Heather H.
    Did you find this review helpful?
    4 out of 5 stars
    12 June, 2026
    originally posted on Magic Spoon
    Image

    Very good

    Surprises by how flavorful it was! Very good, would definitely get again
    Megan W.
    Did you find this review helpful?
    4 out of 5 stars
    10 June, 2026
    originally posted on Magic Spoon
    Image

    Quick and delicious breakfast

    Loved the taste and the texture - it was sweet but not overly so. Definitely very filling as well, loved having it as a quick breakfast!
    Audrey Z.
    Did you find this review helpful?

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