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Marketing the Populist Politician - by R Busby (Hardcover)

Marketing the Populist Politician - by  R Busby (Hardcover) - 1 of 1
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About this item

Highlights

  • Images of political leaders as everyday figures, involved in commonplace activities, now form an increasingly important aspect of electoral presentation.
  • About the Author: ROBERT BUSBY is Lecturer in Politics at Liverpool Hope University, UK.
  • 232 Pages
  • Political Science, Political Process

Description



Book Synopsis



Images of political leaders as everyday figures, involved in commonplace activities, now form an increasingly important aspect of electoral presentation. This text examines how and why selected political figures have embraced a populist agenda in a social context and addresses the scope and limitations of such an approach in the US and the UK.



About the Author



ROBERT BUSBY is Lecturer in Politics at Liverpool Hope University, UK. He has written previously on the field of political scandal in American politics and has published work on the Iran-Contra affair and the Clinton-Lewinsky scandal.
Dimensions (Overall): 8.5 Inches (H) x 5.4 Inches (W) x .8 Inches (D)
Weight: 1.0 Pounds
Suggested Age: 22 Years and Up
Number of Pages: 232
Genre: Political Science
Sub-Genre: Political Process
Publisher: Palgrave MacMillan
Theme: Campaigns & Elections
Format: Hardcover
Author: R Busby
Language: English
Street Date: August 26, 2009
TCIN: 1006476863
UPC: 9780230522275
Item Number (DPCI): 247-37-8935
Origin: Made in the USA or Imported
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Shipping details

Estimated ship dimensions: 0.8 inches length x 5.4 inches width x 8.5 inches height
Estimated ship weight: 1 pounds
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