Melissa & Doug Disney Wooden Magnetic Dress Up Ariel: 32 Piece Set with Storage and Skill Development

[This review was collected as part of a promotion.] This magnetic dress up toy is just the cutest! There are so many different options to dress her up as well as accessories! I love the way that you can mix and match the sets. There are a lot of smaller pieces and the box is really only a wooden case, so I would definitely suggest placing it into another storage container so that you don’t lose the smaller ones. The magnets aren’t too strong to make it easy for little hands to switch out the outfits effortlessly!

My granddaughter loves this new toy. One problem--there's no lid for the box, so taking it back and forth from grandma's to home can be a problem with losing small pieces. I know we can put it in a bag, but a lidded box would be better

[This review was collected as part of a promotion.] I received this item for free in exchange for my honest review. I thought this was a really cute toy for my three-year-old twins and it reminded me quite a bit of my dress up dolls as a kid. I am also a huge fan of Melissa and dog toys and usually find them to be exceptionally high-quality. When I opened the package, the kids were immediately excited for the princess and playing dress up. Unfortunately, that was about the limit of their entertainment. Although one of the twins is in a princess phase of the other was interested in that night and has not looked at it since. I think the princess toddler played with it once or twice again and hasn’t even looked at it since. Although I thought the materials were very high-quality and the toy and pieces are built very well, the lack of a carrying case or at least a snap on lid for the nice box that this goes in was a big turn off since there are so many little pieces. We pretty much immediately lost a half of them too the toy box and since many of them are very small I don’t know if we will ever find them again. Overall, I would say this is a high-quality toy, but at least for my kids the entertainment value was limited.

[This review was collected as part of a promotion.] This toy is so cute all the pieces are made out of wood they’re super durable! My daughter loves all the different outfits she can put together plus the accessories it comes with.

[This review was collected as part of a promotion.] This keeps my toddler busy for a few hours. It comes with a good variety of clothing and accessories to mix and match outfits. The tiles are magnetic so it could even be used on like a fridge.

[This review was collected as part of a promotion.] The quality was great! big thick sturdy pieces. I loved that it was an opportunity for my daughter to use her creative mind and imagination without technology. There are a few small pieces so definitely possible choking hazard. I wish that the design for storage was better as the way that it is now it’s easy to lose the pieces or knock it off and the pieces go scattering everywhere.

[This review was collected as part of a promotion.] My daughter is going through a dress up phase and absolutely loves this! She especially loves to take it on the go, in the car. We will be buying more for sure! So fun and cute!

[This review was collected as part of a promotion.] We love this new toy! It is so versatile and has so many options to play with. I love the wooden dolls- it reminds me of paper dolls from back in the day. My 3yo loves this as well because Ariel is her favorite. The pieces are sturdy and I feel safe with her playing with them.

[This review was collected as part of a promotion.] This is for my niece. She is at the age she loves to play with dolls and changing their clothes. She got this out and had so much fun playing with it. The options to change into kept her attention for quite a while. Thankfully no small pieces to worry about. Or sharp edges.

[This review was collected as part of a promotion.] Gave this to my daughter for her 4th birthday and it’s an absolute hit. She immediately opened it & started mixing & matching the pieces. It’s so cute & fun, and the magnetic hold on pretty well.

[This review was collected as part of a promotion.] Perfect gift for my daughters birthday, she loved it and thought it was so cute. Safe and easy to use. Great quality and pretty durable. Can make so many different combinations of her outfits and accessories. Great for play time and keeping her busy

[This review was collected as part of a promotion.] My daughter has LOVED this since it arrived. She even uses it for pretend play with her other toys/dolls. The quality is quite good and the clothes magnetize on so they don't fall when Ariel is upright. The various accessories are really cute, bags, characters, hair accessories, etc. This is perfect for the little princess and dress up lover.

[This review was collected as part of a promotion.] Magnetic dress up is so fun. My daughter had fun changing Ariel. Although it does have small pieces she can easily loose them. Love that has options to change everything from head to toes

[This review was collected as part of a promotion.] My little girl was entertained for an hour dressing up this Ariel doll. She loves it and has fun giving her different outfits. The only thing that would make this better is if it came in a box with a clear sliding lid so all the pieces don’t fall out when she tries to carry it around.

[This review was collected as part of a promotion.] The Melissa & Doug Ariel Wooden Magnetic Dress-Up set is a fun and engaging toy that combines creativity with learning. It offers great educational value by encouraging fine motor skills, storytelling, and imaginative play. The pieces are safe and sturdy, made from smooth wood with non-toxic paint. Its versatility shines with multiple outfits and accessories that are easy to mix and match. The design is vibrant and detailed, capturing Ariel’s charm perfectly. Built to last, the set has excellent durability, standing up well to regular play.

[This review was collected as part of a promotion.] My three year old loves these! I’m planning on keeping them in the car so we can use them when we go to restaurants to keep her entertained. Because they are Melissa and Doug they are very durable and I can’t wait to get a lot of use out of them!

[This review was collected as part of a promotion.] We received this Melissa & Doug toy complimentary from @Influenster, and I have to say — it’s been a HUGE hit in our house! 🧸💛 My daughter has been playing with it for hours, completely engaged and using her imagination non-stop. What I love most is that it’s screen-free, hands-on fun that also encourages creativity and problem-solving. The quality is exactly what you’d expect from Melissa & Doug — durable, colorful, and thoughtfully designed for little hands. It’s quickly become a go-to favorite in her toy rotation! Highly recommend for parents looking for educational toys that kids actually want to play with. 💡✨

[This review was collected as part of a promotion.] Melissa and Doug never disappoint when it comes to quality and this is no exception. It's a great toy for my almost 4yr old as she loves playing dress up and Disney princesses are her favorite thing to watch and play. She was so elated when I gave her this toy and it kept her entertained for hours. The set is very well made and the magnetic pull is strong enough to keep clothing on without pulling it hard.

[This review was collected as part of a promotion.] My girls love this activity. The pieces or magnet so they’re not getting lost and the box makes it easy to clean up without losing all the little pieces anyone with kids knows how essential this part is. we love all the Melissa and Doug toys!

[This review was collected as part of a promotion.] Absolutely incredible quality. It’s thick wood, which helps with my daughter’s little hands! The dolls come with several outfits! It’s round edges make it safe for my youngest!