Milbon COLOR PRESERVE Color Retaining Primer | A powerful, silk-based complex which supersedes hollow tubular gaps - (4.1 oz)

Highlights

• The primer carries a clean, refined scent that complements its salon-quality performance. It adds a touch of luxury to your haircare ritual without being overpowering. Ideal for those who appreciate understated elegance in their daily regimen.
• Apply before blow-drying or flat ironing to smooth the hair cuticle and improve styling performance. It enhances product layering, allowing other treatments or styling products to work more effectively. Great for prepping hair while protecting it from heat and friction damage.
• Despite its powerful effects, the primer has a light, silky texture that absorbs quickly into the hair. It won't weigh down fine strands or create buildup, making it ideal for daily use on all hair types. You’re left with smooth, manageable hair that feels soft and freshly conditioned.
• Designed specifically for color-treated hair, this primer acts as a protective barrier against environmental stress, UV rays, and heat styling. It helps maintain your hair color’s depth and tone over time. The formula minimizes fading between salon visits, keeping your shade rich and luminous.
• The primer utilizes an advanced silk-based formula that targets hollow, porous gaps in color-treated hair. By filling these spaces, it restores a smooth surface that helps retain moisture and pigment. This structural support results in hair that’s stronger, shinier, and longer-lasting in color brilliance.