Sponsored
Milk Makeup Cooling Water Jelly Ice Soothing Serum Stick with Niacinamide - 0.46oz - Ulta Beauty
$29.00
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- -First-of-its-kind, next-gen jelly technology
- -Clinically proven to help reduce the look of redness and puffiness
- -Helps provide blue light protection from screen time
- -Formulated with gentle alternatives to harsh ingredients
- -Non-comedogenic
- -Fragrance-free and non-irritating
- -Dermatologist tested
- -Safe for sensitive and acne-prone skin types
- Key Ingredients:
- -Niacinamide helps reduce the look of pores + redness while providing blue light protection
- -Redness Calming Complex, made with amino acids and minerals, helps soothe irritation + defend against external stressors
- -Aloe helps hydrate and soothe skin
- -Caffeine helps reduce the look of puffiness
- -Seawater helps hydrate, soothe, and refresh skin
- -Vegan collagen helps support collagen production + has anti-inflammatory benefits
- -Sea moss extract helps provide antioxidant benefits and moisturize
- -Travel-friendly and spill-proof
- -Clean, vegan, cruelty-free, and 95% natural
- Research Results:
- In a consumer perception study of 34 people after using the product immediately and in a 12-hour period:
- 100% said it’s good for their skin type
- 97% said it feels gentle + they love how cooling it feels
- 91% said skin feels soft after 12 hours
- 88% said skin looks + feels hydrated after 12 hours
Description
Milk Makeup Cooling Water Jelly Ice is a soothing serum stick with a jelly texture, made with ingredients that help calm skin + reduce the look of redness.
Scent: Unscented
Trial/Mini/Travel Size: Yes
Health Facts: Vegan
Product Form: Stick
Beauty Purpose: Deep Hydration, Cooling, Soothing, Calming, Puffy Eye Reduction
Recommended Skin Type: Combination, Oily, Normal, Dry
TCIN: 94671263
UPC: 840157413281
Item Number (DPCI): 342-02-2696
Origin: Made in the USA
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua/water/eau, aloe barbadensis leaf juice, 2,3-butanediol, propanediol, glycerin, sorbitol ., niacinamide, maris aqua/sea water/eau de mer, caffeine, chondrus crispus extract. tremella fuciformis polysaccharide, hibiscus rosa-sinensis flower extract, chlorella ferment, kappaphycus alvarezii extract, hydroxyacetophenone, tocopherol, sodium cocoyl amino acids, sarcosine, magnesium aspartate, potassium aspartate, sodium hyaluronate, sodium hydroxide, guar hydroxypropyltrimonium chloride, agarose, 1,2-hexanediol, caprylyl glycol, sodium pca, propylene glycol, erythritol, carrageenan, ethylhexylglycerin, xanthan gum, citric acid, sodium carbonate, benzoic acid, sorbic acid, sodium benzoate, potassium sorbate, phenoxyethanol, blue 1 (ci 42090)' '
Shipping details
Estimated ship dimensions: 1.576 inches length x 1.576 inches width x 2.796 inches height
Estimated ship weight: 0.46 ounces
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What benefits does caffeine provide in this serum?
submitted by AI Shopping Assistant - 8 days ago
A: Caffeine helps reduce the appearance of puffiness in the skin.
submitted byAI Shopping Assistant - 8 days agoAi generated
Q: What skin types is this product suitable for?
submitted by AI Shopping Assistant - 8 days ago
A: It is suitable for combination, oily, normal, and dry skin types.
submitted byAI Shopping Assistant - 8 days agoAi generated
Q: Is this product safe for sensitive skin?
submitted by AI Shopping Assistant - 8 days ago
A: Yes, it is dermatologist tested and safe for sensitive and acne-prone skin types.
submitted byAI Shopping Assistant - 8 days agoAi generated
Q: What is the main purpose of this serum stick?
submitted by AI Shopping Assistant - 8 days ago
A: The serum stick is designed for deep hydration, cooling, soothing, and reducing puffiness.
submitted byAI Shopping Assistant - 8 days agoAi generated
Q: What key ingredient helps reduce redness and pores?
submitted by AI Shopping Assistant - 8 days ago
A: Niacinamide is the key ingredient that helps reduce the look of redness and pores.
submitted byAI Shopping Assistant - 8 days agoAi generated
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4.4 out of 5 stars with 79 reviews
37% would recommend
8 recommendations
5 out of 5 stars
4 October, 2025
originally posted on http://www.ulta.com
Great new hydrating stick!
This product is such a great new addition to my skincare routine and I love the cooling effect it gives me. The milk makeup sticks are an iconic staple for everyone in their collection and this makes it fun, gifted by milk makeup
5 out of 5 stars
3 October, 2025
originally posted on http://www.ulta.com
A must have!
If you have sensitive, this will still work for you! I'm so obsessed with this serum! It makes my skin feel so hydrated, it's like a cooling affect I love it! I'm not a serum person but this has worked for me! Gifted by milkmakeup
3 out of 5 stars
3 October, 2025
originally posted on http://www.ulta.com
It's ok
Use after cleansing. Doesn't feel cooling. Just has a wet jelly texture. Feels very light weight. Press too hard and bits come off. Not too bad. I think it's good for an on the go thing and I have been putting in my beauty fridge. Gifted by MilkMakeup
5 out of 5 stars
2 October, 2025
originally posted on http://www.ulta.com
Great serum stick
.This is definitely a lovely cooling product for travel, really easy to throw in your bag and then put on when you're feeling puffy. It's definitely deep puffed my eye area quite quickly. I haven't tried putting this in the fridge yet, but it's great without being chilled, gifted by milk cosmetics
5 out of 5 stars
2 October, 2025
originally posted on http://www.ulta.com
Obsessed
So obsessed!!Love this! The jelly stick feels so refreshing and instantly calms redness and puffiness. It glides on smooth, hydrates without being heavy, and is perfect to keep in the fridge for a quick cooling pick-me-up gifted by milk
5 out of 5 stars
2 October, 2025
originally posted on http://www.ulta.com
Obsessed
So obsessed!!Love this! The jelly stick feels so refreshing and instantly calms redness and puffiness. It glides on smooth, hydrates without being heavy, and is perfect to keep in the fridge for a quick cooling pick-me-up gifted by milk
5 out of 5 stars
1 October, 2025
originally posted on http://www.ulta.com
Love it
Really love this stick , gives me a cooling effect, specially love this on my vacation! Definitely love this stick! So easy to use, even you can do it on the go! My favorite now for hydrating my skin! Got it complimentary from milkmakeup
5 out of 5 stars
1 October, 2025
originally posted on http://www.ulta.com
Helps to depuff quickly
I am really loving this jelly textured soothing serum stick. It feels so bouncy and light. It really helps to calm my skin and reduce puffiness quickly. I like that I can use this at home or on the go. It's super helpful on those days that I have to be out for work early. It feels gentle and soothing on my skin. Complimentary from milkmakeup
5 out of 5 stars
1 October, 2025
originally posted on http://www.ulta.com
Love this product
Super refreshing and so easy to use. The jelly stick feels instantly cooling, especially if you keep it in the fridge. It helps with puffiness and redness without being sticky, and it's perfect for quick touch ups on the go. Complimentary from milkmakeup
5 out of 5 stars
1 October, 2025
originally posted on http://www.ulta.com
Cooling!
This Milk serum stick is such an interesting concept. It is travel-friendly, easy to use, and feels cooling on the skin without any stickiness. This would be perfect for summer when I want a light, refreshing serum. Gifted by Milk.
5 out of 5 stars
1 October, 2025
originally posted on http://www.ulta.com
Cool and Refreshing
Gifted by Milk Makeup: I have been using the Milk Makeup Cooling Water Stick for a couple of weeks and it has become a nice addition to my morning routine. The product is super hydrating and refreshing. It fits easily in a small bag which makes it convenient to carry around without worrying about spills. The product feels instantly cool when I apply it under my eyes and across my cheeks.
5 out of 5 stars
1 October, 2025
originally posted on http://www.ulta.com
Cooling and calming
This stick (gifted by milk makeup) gives a very pleasant cooling feel to the skin. The effect is very calming and soothing especially after spending some time outdoor. I like that it's not sticky and that it sets into the skin immediately.
5 out of 5 stars
1 October, 2025
originally posted on http://www.ulta.com
Love this 10/10
This product was gifted to me by milk makeup. I didn't think I would like it as much as I did. It has a cooling sensation on the skin and is super hydrating and glides like butter. It's a very innovative serum , I really enjoyed using it and it's very travel friendly so it goes everywhere with me. Favorite thing it can be paired with skincare or used as primer under makeup.
5 out of 5 stars
1 October, 2025
originally posted on http://www.ulta.com
So cooling
The Cooling Water Jelly Ice is so cooling! This serum stick has a fun bouncy jelly texture that really soothes and refreshes my skin! It's not too oily and glides on so smooth! It absorbs so fast into my skin and is the perfect base for my makeup! Gifted by Milkmakeup*
5 out of 5 stars
1 October, 2025
originally posted on http://www.ulta.com
I would buy this again in a different color
Gifted by milkmakeup "I've been using this product for the past week and have noticed the cooling sensation on my skin. It feels effortlessly soft, and it sinks into the skin without leaving any residue, so I don't have to worry too much when applying it.
5 out of 5 stars
30 September, 2025
originally posted on http://www.ulta.com
So gentle and soothing
I am really loving this jelly textured soothing serum stick. It feels so bouncy and light. It really helps to calm my skin and reduce puffiness quickly. I like that I can use this at home or on the go. It's super helpful on those days that I have to be out for work early. It feels gentle and soothing on my skin. Complimentary from milkmakeup
5 out of 5 stars
30 September, 2025
originally posted on http://www.ulta.com
Feels amazing a must try
Milk Makeup Cooling Water Jelly Ice is a soothing serum stick with a jelly-like texture. Formulated with ingredients that help calm the skin and reduce redness, it's a great addition to my makeup fridge. The jelly-like substance glides effortlessly over the skin, and you can even layer other products on top. I simply apply it to my face when it feels dry, and it feels amazing to put on as well. It also helps reduce puffiness and bags under my eyes. Gifted by milkmakeup
5 out of 5 stars
29 September, 2025
originally posted on http://www.ulta.com
Feels so fresh and cool on your face
Complimentary from milkmakeup. Milk Makeup is now a household name in my house. I've never tried any kind of cooling jelly but the Milk Cooling Water Jelly Ice feels so good on your skin. It's always so cool and refreshing. I'm very impressed and will buy more.
5 out of 5 stars
29 September, 2025
originally posted on http://www.ulta.com
Great
I recently been using this Gifted by milkmakeup and it works good. I do have dry to combination skin so my skin absorbed this very well. When I applied this, my skin looked very hydrating and glowy. Also, I like how it applied my makeup so smoothly and nice. Overall, this is a good cooling product for dry skin to give you that glow.
5 out of 5 stars
29 September, 2025
originally posted on http://www.ulta.com
Obsessed
This is such a cool serum! First of all the packaging is so convenient for traveling or just using this product because it is so easy to glide on. This product really is cooling on the skin I can't wait to use this in summer. Gifted by milk