Mini Brands Mini Fashion
$9.99
In Stock
WARNING: choking hazard - small parts. Not for children under 3 yrs.
Eligible for registries and wish lists
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About this item
Additional product information and recommendations
Frequently bought together
$10.99
$5.49 with Target Circle
4.6 out of 5 stars with 122 ratings
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$10.99
$5.49 with Target Circle
4.6 out of 5 stars with 122 ratings
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$5.49 with Target Circle
4 out of 5 stars with 41 ratings
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4.3 out of 5 stars with 32 reviews
broad age appeal: 4.33 out of 5
quality: 4.1 out of 5
value: 3.6 out of 5
70% would recommend
10 recommendations
4 out of 5 stars
Thumbs up graphic, would recommend
9 March, 2026Verified purchase
If Zuru wants 5 stars, they need to treat the customers better
Love the variety of this series-but Zuru does not get 5 stars EVER until they do the pinholes hack like miniverse-- so you can search for the ones you want. It is so much fun to search for the right pinhole-like a treasure hunt. As soon as I start getting dupes with Zuru's mini brands line I start disliking the line & stop buying. It feels like Zuru takes advanatage of customers (some of whom are parents just wanting to give a child a gift) to not have a hack like miniverse does considering the vast number of varities in each line and the various lines.
1 reply from ZURU team - 5 days ago
Thank you for sharing your feedback with us. We truly appreciate you taking the time to share your thoughts on the Mini Brands Mini Fashion series. We understand your concerns around collectability and duplicate items, and how this can impact the overall experience. Please know that your feedback has been shared with our team, as we are always looking for ways to improve and enhance the experience for our customers. Thank you again for your honest feedback.
5 out of 5 stars
6 March, 2026Verified purchase
Barbie's closet is LIT!
I'm obsessed - these are so cute and perfect for the kids Barbie house (which I might be enjoying more!)
5 out of 5 stars
Thumbs up graphic, would recommend
4 March, 2026Verified purchase
Perfect size for barbies
We love mini brands and love these accessories which are perfect for Barbie dolls! Super cute and the detail on them is great!
5 out of 5 stars
Thumbs up graphic, would recommend
1 March, 2026Verified purchase
Perfect add-on gift
These are always the best add-on gift. Our daughters love when they get the surprises! They never know what they’re getting, yet they are ecstatic when it’s just another phenomenal item from mini brands! They are great toys, always a mystery when you open them up, well-made, quality is always top-notch. Price is fantastic. Great for young ages!
1 out of 5 stars
Thumbs down graphic, would not recommend
27 February, 2026Verified purchase
Got an opened blind ball that someone re-taped shut and took the contents.
Got an opened empty return ball that someone taped up and they don’t want to refund me. I showed them the tape marks and everything and they accused me of doing it. I had purchased this for same day delivery. Next time I’m going in person to pick these out myself
1 reply from ZURU team - 17 days ago
Hi Elias, Thank you for sharing your experience, and we’re really sorry to hear about this. Since your order was placed through Target’s same-day delivery, the retailer will be best placed to assist with refunds or replacements for items that arrive opened or tampered with. We recommend reaching out to Target customer support or visiting the store so they can review the order and help resolve this for you.
5 out of 5 stars
22 February, 2026Verified purchase
So cute and detailed!
My daughter loved all of the surprises included in the mini fashion blind bag. Each envelope brought an even more detailed accessory. Our favorite find so far was the tennis shoes you could TIE the laces on. We now need to set up shelves to display our accessories!
5 out of 5 stars
Thumbs up graphic, would recommend
20 February, 2026Verified purchase
Perfect Fashions for Barbies
My daughter absolutely loves this Mini Brands Fashion Series 4. All of the shoes, purses and accessories are perfect for Barbies. It also has a large variety of fashions to collect. Our favorite are the tall boots. We can’t wait to collect the full collection.
1 out of 5 stars
Thumbs up graphic, would recommend
19 February, 2026Verified purchase
Three double sets
The first package did not arrive, even though it said it was delivered, and the second one had three doubles
1 reply from ZURU team - 17 days ago
Hi Thomesina, Thank you for sharing your experience with the Mini Brands Mini Fashion. We're sorry to hear about the trouble with your order and the delivery issue you experienced. As this relates to the order and delivery, we recommend reaching out directly to the retailer you purchased from, as they will be best placed to assist you with a refund or replacement.
5 out of 5 stars
Thumbs up graphic, would recommend
12 February, 2026Verified purchase
Perfect doll accessories
Love these little mini fashion toys. My little girl love to use these to play with dolls. So realistic and mini. Absolutely obsessed with these little minis.
5 out of 5 stars
Thumbs up graphic, would recommend
5 February, 2026Verified purchase
Always delivers
My 8 yo daughter loves mini brand items. She is very happy with the purple purse with scarf. The bear charm that clicks onto the bag is super adorable. Shoes are just cherry on top.
3 out of 5 stars
Thumbs down graphic, would not recommend
3 February, 2026Verified purchase
(no review title)
It's giving meh. I've bought quite a few of this new series and have been disappointed in the quality.
1 reply from ZURU team - 1 month ago
Thank you for your feedback, Kintra! We're sorry to hear that you're not satisfied with the quality of the new Mini Fashion series. Your feedback has been shared with our team. If you encountered any product issues, please get in touch with us via https://zurutoys.com/contact
1 out of 5 stars
Thumbs down graphic, would not recommend
11 January, 2026Verified purchase
Dont waste your money
It only came with a purse and one pair of shoes. Not worth the money.