Dual-Chamber pump technology separates black hair dye and developer until pumped into hand for the perfect mix
100% gray coverage in as little as 5 minutes
Conditioning Blend: Helps maintain softness and manageability during lightening
Ammonia-free, paraben-free, vegan, and non-irritating
Easy, safe and effective for weekly use to maintain a polished, youthful look with zero buildup
Delivers up to 5 applications vs a single box color application
Works on all hair types and textures
Formulated with a scalp-loving, clean formula
Description
Wash away gray with No Gray Quick Color Shampoo! Whether covering a little or a lot of grays, this permanent black hair color shampoo delivers natural-looking results in as little as 5 minutes. The dual-chamber pump keeps color and developer fresh until use, providing salon-quality gray coverage with the Hyaluronic Acid YouthRenew™ Bond Complex. Enriched with aloe vera, rosemary extract, soy protein, and hyaluronic acid to help make hair look stronger, hydrated and smooth, while soothing the scalp. Vegan, cruelty-free, and fade-resistant, it leaves hair soft and 2x shinier. One bottle gives 5x the uses of traditional box dye for roots, ends, or full coverage. Perfect for fast, easy, mess-free gray coverage at home.
Hair Type: All Hair Types
Product Form: Liquid
Beauty Purpose: Tone Correction
TCIN: 95285426
UPC: 857169026071
Item Number (DPCI): 063-01-9949
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.
Estimated ship dimensions: 7.04 inches length x 2.79 inches width x 2.28 inches height
Estimated ship weight: 0.82 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
Q: Do I have to wear a glove when applying this color shampoo to my hair? Will it stain my bathtub and walls?
Thank you.
Paul
submitted by PAUL - 1 month ago
A: Yes, gloves need to be worn when applying this hair color. If rinsed immediately it should not stain the bathtub.
submitted byDeveloplus Product Expert - 29 days ago
Brand expert
Q: how long does the color last for?
submitted by cp - 2 months ago
A: The No Gray Quick Color Shampoo is a permanent hair dye, which means its results will last for several weeks. Generally, the color lasts anywhere from 3 to 5 weeks before fading or new root growth becomes prominent. Because it's a permanent color, it grows out rather than washing out, though the vibrancy can slowly fade over time depending on how often you wash your hair.
submitted byDeveloplus Product Expert - 2 months ago
The No Gray Quick Color Shampoo offers a convenient and effective solution for guests looking to cover gray hair quickly and easily. With a user-friendly pump design, it applies like regular shampoo and provides natural-looking color in just minutes. Many guests appreciate its gentle formula, which is ammonia-free and vegan, leaving hair feeling soft and healthy. While some noted minor issues with staining and scent, the overall experience is positive, making it a great option for at-home hair coloring.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6
4.6 out of 5 stars
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4.6 out of 5 stars with 200 reviews
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1 out of 5 stars
18 August, 2026Verified purchase
(no review title)
Me llegó roto y no he podido probarlo
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Did you find this review helpful?
5 out of 5 stars
4 August, 2026
originally posted on Developlus
Sweet
Can’t lie don’t have many gray/whites but this right here blended great with my beard black/brown an got a hint of reds so it literally looks natural
Jwhoo
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5 out of 5 stars
19 July, 2026
originally posted on Developlus
Good but not perfect
[This review was collected as part of a promotion.] This shampoo is great for catching my gray hairs. It needs to be left on a little longer than it says but it works great. It’s easy to apply but I recommend using gloves.
MoriahM
1 guest found this review helpful. Did you?
2 out of 5 stars
19 June, 2026
originally posted on Developlus
Good coverage dries out hair.
Don't let the name confuse you. It says quick color shampoo. This is not a shampoo it's a hair dye that you shampoo in. It says use gloves but it doesn't come with gloves. That set aside it dried my hair out and I have started losing hair. It does cover the gray hair well so it does fulfil its main goal.
1 reply from Support Team team - 3 months ago
We're sorry to hear you weren't satisfied with this product, but your feedback will help us improve as we continue to grow. Thanks for sharing with us!
Dryhair
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4 out of 5 stars
11 June, 2026
originally posted on Developlus
Pump issue
It works, leave hair soft. Only issue is the pump. Developer is too thin, comes out more easily than the other one. Most of the time I have to remove developer from my hand. Try pushing harder, seems to help. Pic shows the exceded developer.
1 reply from Support Team team - 3 months ago
Thank you for this great review! We love hearing that the color covers your grays and leaves your hair feeling soft. We have noted your feedback about the pump and developer consistency, and we appreciate you sharing these details with us.
Kvmvm
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5 out of 5 stars
25 May, 2026
originally posted on Developlus
It works
Cover the gray, the dark brown is more like black, I've used another product that didn't cover my gray, so I was happy.with this shampoo ✌️🩷🙏
Dana
1 guest found this review helpful. Did you?
5 out of 5 stars
7 May, 2026
originally posted on Developlus
No more grays
I bought about a week ago and I really like it. I did really well on my hair on my grays. I just wish I didn’t leave it on as long as I did cause I got a little too dark for me which I bought the dark brown I guess you guys need to start making more colors.
Tan5345
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5 out of 5 stars
29 March, 2026
originally posted on Developlus
Gray cover
[This review was collected as part of a promotion.] Nice gray cover! It works great. It’s not messy at all. The bottle is big. The drying is easy. The instruction is very clear of how to do the bottle is a great value because it last a long time . Thank you
JadeV
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3 out of 5 stars
2 March, 2026
originally posted on Developlus
Quick, Easy and Beginner Friendly
[This review was collected as part of a promotion.] No Gray Quick Color Shampoo is a convenient option for anyone who’s just started to color their hair. It comes in a pump bottle, which makes the application easier and mess-free - no mixing color and developer in a bowl. You simply pump into your gloves, rub it between your hands, and apply it just like shampoo. That said, while the application feels like shampoo, this product is not a shampoo. It must be applied to dry hair, not wet. Coverage is good and helps blend greys nicely, though it doesn’t give 100% grey coverage and the color gradually fades after several washes. Overall, it’s a great, beginner friendly coloring option - especially for those looking for something quick , simple and less intimidating than traditional box dyes.
MahN
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5 out of 5 stars
22 February, 2026
originally posted on Developlus
Best
[This review was collected as part of a promotion.] This is really good for grey hair and if you use it works first try really Effectiveness I recommend it also smell really nice and make your hair healthier rising and good texture also duration with fading.
AntoninaB
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5 out of 5 stars
18 February, 2026
originally posted on Developlus
Worth a try
[This review was collected as part of a promotion.] While I don't love the scent, it's worth the use. Application is easy. I didn't have any issue with staining. It washed out well. Definitely covers my greys.
LeslieL
1 guest found this review helpful. Did you?
4 out of 5 stars
17 February, 2026
originally posted on Developlus
Easy to use
[This review was collected as part of a promotion.] I’ve recently started noticing grey hairs and was honestly very confused about using hair color because I was worried about potential damage. I’m so glad I discovered No Grey Quick Color Shampoo. The fact that it’s ammonia-free and has a vegan formula really put my mind at ease. The dark brown shade blends nicely with my natural hair and hides greys pretty well. It’s not 100% coverage for me since I have more greys around my crown area, but for covering greys in specific spots, it’s a great option and super easy to use.
MahN
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3 out of 5 stars
17 February, 2026
originally posted on Developlus
Works well, but very itchy.
[This review was collected as part of a promotion.] This Quick Color Shampoo from @nograyofficial actually surprised me! This acts like a Shampoo that you use BEFORE you take your shower. It doesn't smell great, but the scent isn't the overwhelming ammonia scent that is associated with hair-dyes, either. It did a great job of coloring my hair in the 15 minutes it claimed, but my scalp was SO ITCHY that entire time. I have NEVER had an issue with hair-dye. So that might be something to keep in mind. It seemed to get the job done, but the unpleasant itching while using it makes me wonder how bad it is for my scalp. Thanks @influenster for this new product, but its definitely something I'll never use again (no matter how well it works), due to the itchy side-effects! #complimentary #shampoo #ʜᴀɪʀᴅʏᴇ #ugc
1 reply from Support Team team - 7 months ago
Thank you for sharing your honest experience with our Quick Color Shampoo. We are glad to hear that you were pleased with the color results and the 15-minute processing time! However, we are very concerned to hear about the itching you experienced. While our formula is designed to be a gentler alternative to traditional dyes, everyone’s skin sensitivity is unique. We always recommend a patch test 48 hours before use to ensure there isn't an underlying sensitivity to any specific ingredient. Thank you again for your valuable review.
StephanieT
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5 out of 5 stars
16 February, 2026
originally posted on Developlus
Gray Coverage Shampoo
[This review was collected as part of a promotion.] I really like No Gray Quick Color Shampoo. My favorite part about it is how easy it is to use and gives great color coverage without too many steps. The formula is also gentle on my hair, and has a long lasting color payoff.
AmberD
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5 out of 5 stars
15 February, 2026
originally posted on Developlus
Fast, Easy Color with Beautiful Results
I’m really impressed with this hair coloring shampoo! It’s incredibly fast, convenient and perfect for anyone who doesn’t want to spend hours dealing with traditional dye. The medium brown shade turned out beautiful, giving my hair a rich, even color from root to tip. One of my favorite things about it is that there’s no harsh chemical smell, which makes the whole process much more pleasant. Even better, it left my hair feeling soft and smooth instead of dry or damaged. Overall, I’m very happy with this product and will definitely be using it again. Highly recommend for an easy, mess-free color refresh! Don’t forget to wear gloves and protect your clothing.
Leeka
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5 out of 5 stars
11 February, 2026
originally posted on Developlus
Liked it
[This review was collected as part of a promotion.] This product is unique, the appearance at first is questionable but it worked. The odor is a little strong, but the texture feels like normal shampoo and lathers wonderfully. I would recommend for a quick fix for Greys
kaykeesproducts_2446
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4 out of 5 stars
11 February, 2026
originally posted on Developlus
Easy to use!
[This review was collected as part of a promotion.] This shampoo is a lifesaver for gray coverage. It’s quick easy and blends the color naturally without feeling heavy. Perfect for in between salon visits.
chiccoolnyc_8030
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1 out of 5 stars
9 February, 2026
originally posted on Developlus
Only one chamber working! Not good
Only one chamber was working. Never got to try it since only one of the 2 chambers was working
1 reply from Support Team team - 7 months ago
Hi, thank you for taking the time to share your honest feedback while testing our No Gray Quick Permanent Hair Color Shampoo. We are truly sorry to hear that your bottle arrived with a defective chamber, as this is certainly not the experience we want for our testers. We would love to make this right and ensure you get to properly try the product. Please reach out to us directly at info@developlus.com so we can arrange to send you a new, fully functional replacement.
Casi
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5 out of 5 stars
6 February, 2026
originally posted on Developlus
My favorite color hair 🖤 forever
[This review was collected as part of a promotion.] Is super easy to the use and perfect for fast for gray hair coverage . It works like a shampoo but delivery rich, permanent color in just few minutes . The black shade looks natural and intense. I love that’s 🖤
Katherine R
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5 out of 5 stars
5 February, 2026
originally posted on Developlus
Great product!
Great product! Great product! Great product! Great product!
