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Sense of Urgency (Hardcover) (John P. Kotter)

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Most organizational change initiatives fail spectacularly (at worst) or deliver lukewarm results (at best). In his international bestseller Leading Change, John Kotter revealed why change is so hard, and provided an actionable, eight-step process for implementing successful transformations. The book became the change bible for managers worldwide.Now, in A Sense of Urgency, Kotter shines the spotlight on the crucial first step in his framework: creating a sense of urgency by getting people to actually see and feel the need for change.Why focus on urgency? Without it, any change effort is doomed. Kotter reveals the insidious nature of complacency in all its forms and guises.In this exciting new book, Kotter explains:· How to go beyond "the business case" for change to overcome the fear and anger that can suppress urgency· Ways to ensure that your actions and behaviors -- not just your words -- communicate the need for change· How to keep fanning the flames of urgency even after your transformation effort has scored some early successesWritten in Kotter's signature no-nonsense style, this concise and authoritative guide helps you set the stage for leading a successful transformation in your company.
Kotter (leadership, Harvard Business School) has written this guide to fomenting change in corporate environments, stating that resistance to new initiatives is often the result of a lack of urgency. The author gives managers and executives tips on how to increase the sense of urgency to achieve goals through four distinct tactics: bringing the outside in, behaving with urgency every day, finding opportunity in crises and dealing with skeptics. Fighting complacency and a false sense of urgency in a corporate environment is also discussed. Annotation ©2009 Book News, Inc., Portland, OR (booknews.com)
Number of Pages: 196
Genre: Business + Money Management
Sub-Genre: Leadership, Management
Format: Hardcover
Publisher: Perseus Distribution Services
Author: John P. Kotter
Language: English
Street Date: August 5, 2008
TCIN: 11792549
UPC: 9781422179710
Item Number (DPCI): 247-02-1714
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$22.95
MSRPReg: $27.00 Save $4.05 (15% off)
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