About this item
Highlights
- How can businesses balance profit with social motives?
- About the Author: Zeineb Djebali is a Senior Lecturer at the Brett Centre for Entrepreneurship, University of Liverpool Management School, where she teaches entrepreneurship and social entrepreneurship to undergraduate and postgraduate students.
- 336 Pages
- Business + Money Management, Entrepreneurship
Description
About the Book
Learn how to start a social enterprise with this practical, research-informed textbook that includes cutting-edge topics such as social business modelling, sustainability-driven innovation and crowdfunding.Book Synopsis
How can businesses balance profit with social motives? This accessible resource teaches students how to start a social enterprise and lead change for positive impact.
Social Entrepreneurship in Practice balances theoretical underpinnings with a focus on developing social entrepreneurship skills to create and manage a social entrepreneurial venture. It provides a road map and practical tools for starting a successful social enterprise, including problem identification, opportunity recognition, social financing and building a social business model. It also covers what it takes to become a social entrepreneurial leader and social entrepreneurship's alignment with Sustainable Development Goals.
About the Author
Zeineb Djebali is a Senior Lecturer at the Brett Centre for Entrepreneurship, University of Liverpool Management School, where she teaches entrepreneurship and social entrepreneurship to undergraduate and postgraduate students. She is also an entrepreneur in practice, having founded social enterprises globally following senior roles in not-for-profit and corporate sectors.