About this item
Highlights
- Today, with thousands of TV hours to fill, there's room on television for virtually every product, service, and personality--and no one understands that better than producers Marta Tracy and Terence Noonan.
- Author(s): Marta Tracy & Terence Noonan
- 288 Pages
- Business + Money Management, Entrepreneurship
Description
About the Book
Two veteran producers reveal the secrets for using the power of television to reach professional and personal goals. More than 60 TV insiders share their perspectives on how to use media to promote a business, a product, or a point of view.Book Synopsis
Today, with thousands of TV hours to fill, there's room on television for virtually every product, service, and personality--and no one understands that better than producers Marta Tracy and Terence Noonan. Their one-of-a-kind handbook shows you how to make your dreams of on-screen success come true--whether that dream is to appear on reality television, to showcase your catering skills on The Martha Stewart Show, to promote your flower shop on a local morning show, or to launch a thousand different TV-centered personal or professional goals. Starring You! outlines everything you need to market your business, product, point of view, or yourself, including:
- How to write the perfect pitch
- How to build and maintain relationships with producers
- How to become a regular guest . . . or even the host of your own show
Review Quotes
"The all-you-need, truly indispensible bible for how to make it in TV." -- Jacqui Stafford, Executive Style Director and TV spokesperson, Shape magazine
"I recommend Marta and Terence to all my clients." -- Jodi Turk, Turk TV Management
"Terence and Marta are a fountain of creative, tangible ideas and the know-how to get it all done." -- Tricia Chan, Principal & Founder, Public Group