The Bizzics Way - by Chip Higgins (Hardcover)

About the Book

The Bizzics Way is for any small business owner or hopeful entrepreneur seeking not only guidance but also reassurance. With a background in finance and small business advising, Chip Higgins brings more than three decades of experience to the table. He shares his knowledge of what it takes to build momentum in business and create a company that will last, providing a how-to backed by anecdotes, real-world case studies, and first-hand experience. By couching the conversation in the terms of physics, The Bizzics Way boils down the complexities of business advice to a simple, comprehensible guide that anyone can understand. With clear guidance, expert insights, and helpful resources, this book takes the mystery out of entrepreneurship and makes the process as simple as the laws that govern our natural world.

Book Synopsis

The Bizzics Way is for any small business owner or hopeful entrepreneur seeking not only guidance but also reassurance. With a background in finance and small business advising, Chip Higgins brings more than three decades of experience to the table. He shares his knowledge of what it takes to build momentum in business and create a company that will last, providing a how-to backed by anecdotes, real-world case studies, and first-hand experience. By couching the conversation in the terms of physics, The Bizzics Way boils down the complexities of business advice to a simple, comprehensible guide that anyone can understand. With clear guidance, expert insights, and helpful resources, this book takes the mystery out of entrepreneurship and makes the process as simple as the laws that govern our natural world.

From the Back Cover

Keep your entrepreneurial molecules buzzing--and energized. Discover how to create momentum in your business by leveraging the principles of physics.

Every business owner wants one thing: momentum. Momentum is what allows a small business to grow, maintain a loyal customer base, and overcome hurdles, from economic downturns to pandemics. But just how can businesses build the kind of momentum that allows for lasting success? In The Bizzics Way: Powering Your Small Business to Maximum Momentum, Chip Higgins explains how the principles of physics can help you reach that holy grail of momentum for your own small business. From creating entrepreneurial energy by rooting your business in a strong vision, to gaining mass by hiring the right employees, this book uses the laws of the natural world to simply explain the steps of the startup process.

The Bizzics Way covers the essentials that every small business owner needs to know, including writing a business plan, hiring employees, getting funding, learning to lead, and connecting with customers. The book also provides access to resources that entrepreneurs can use throughout their journey, from a mission statement template to a marketing plan. With this comprehensive treasure trove of tools and advice to guide them, small business owners can achieve the momentum they're seeking--the Bizzics way.

Review Quotes

"Chip Higgins has a heart for business owners, and his coaching, consulting, and mentoring over the years have proven invaluable to his many clients. Now, with this highly readable and engaging book, he offers the insights from forty years of banking experience to anyone who will read and apply the Bizzics tools to their business. I look forward to applying this knowledge to my own business and recommending it to my students and clients."

Dr. Nina J. Morel EdD, PCC

Professor; Executive Director of Coaching and Leadership Development

"Chip Higgins understands how small businesses work... and don't. As a banker, he's lent them money. As business owner, he's counseled them. As an author, he has merged practices of thriving businesses and immutable laws of physics into memorable, actionable guidance for small business owners who want to launch or expand their businesses."

Nick Miller

President, Clarity Advantage

"Passion is critical to success and mastery. I have personally watched Chip Higgins' passion for serving small business owners grow over the past 37 years. The Bizzics Way is the culmination of that journey. In it, Chip lays out the critical business principles required for any business owner to maximize momentum and, perhaps more importantly, provides the practical insights needed to implement them in your business."

Terry Turner

Founder and CEO, Pinnacle Financial Partners

"Right from the onset, Chip tells us that he became a banker because he saw the important role bankers played in his community. He says, "It was the way the bankers I knew contributed to the neighborhood and built it up." Forty-plus years later, Chip is still passionate about the way business leaders are contributing and building neighborhoods. The Bizzics Way is a love letter from a tireless and passionate advocate for leaders. Here is wisdom from someone who believes that small business leaders deserve the wisdom big business can access with their big budgets. In this book, you will glean applicable wisdom from someone who appreciates the struggles and promises of the small business, non-profit, or budding leader. My colleagues and I work in the non-profit sector in rural Uganda and are beneficiaries of these practical ideas. Chip draws on universal laws of physics such as energy, velocity, momentum, and so forth to drive home principles that deliver success regardless of the size of organization, mission, or geographical region. Chip provides a great deal of insight into why small business entrepreneurs exist, debunks the myths, and removes the excuses around success in business."

David Ssebulime, MDIV

*Founding Director, Raise the Roof Academy *

"Chip Higgins sets the scene wherever he goes. His spirit to help others and his experience in business almost immediately builds trust. What better person to write a book about stepping outside the box of 'business?' Chip's focus is on people, their energy, and building culture and trust-whether a teammate or a customer. A force of nature in the gentlest of ways, Chip always puts people first. For 15 years Chip has been available to me to advise, mentor, and support my small business. I'm so excited for him to share his knowledge and energy to help others grow their business, as he has helped me grow mine."

Heather Gee-Thomas

Founding Partner, G Squared Wireless