After her disappointing marriage ended during the 1970s, Alice Combs was determined to support her two young daughters and herself, so she took the advice of a savvy mentor: "Ask prospective customers what they need and can't get, and then get it for them." As a result, Alice, undeterred by a former employer's condescending pronouncement, "You're not corporate material," transformed herself from divorced mother on food stamps to successful entrepreneur. She learned details of the recycling trade and its need for baling wire, and overcame the novice mistakes she made while teaching herself to operate Vulcan Wire, which would grow into a multi-million-dollar business despite an embezzling partner, cutthroat competitors, and several employees who proved unreliable when they were most needed. Alice refused to be intimidated and wouldn't take no for an answer. Her exceptional achievement in a traditionally male arena is an inspiration for all women who aspire to the heights of success in their chosen fields.