The Value of People Analytics - by Jonathan Ferrar & David Green

About the Book

Book Synopsis

How do I turn people analytics activity into business value? What's the best way to turn HR observations into business insights that drive results? How can I use people analytics to achieve business success?

The Value of People Analytics answers these questions. Written by leading experts in the field, this book covers the key capabilities needed for effective use of people analytics as well as the strategic impact of analytics and how to use them to support organizational priorities. There is also discussion of how to measure the impact of analytics on business performance and how to implement people analytics across the company by scaling activity through automation.

Using key models and practical advice, this book also allows senior HR professionals and senior business executives to explore personalization, improve the adoption of people analytics and embed a data-driven culture at work. Full of real-world examples from global companies including Adidas, Booz-Allen, Colgate-Palmolive, Microsoft, HSBC and McDonald's, this is essential reading for all senior professionals needing to use people analytics to drive business performance and gain competitive advantage.

About the Author

Jonathan Ferrar is the Chief Executive Officer at Insight222. Based in London, UK, he is a globally recognized consultant, speaker and business advisor in HR strategy and analytics. He is also a board advisor to the Chartered Institute of Personnel & Development (CIPD).

David Green is Executive Director and Managing Partner at Insight222. He is also an influencer, advisor and prolific speaker in the field of people analytics. Based in London. UK, he is the host of the Digital HR Leaders podcast and in 2023 was named as one of the Most Influential HR Thinkers by HR Magazine.