Tourism, Events and Leisure Perspectives on the Eurovision Song Contest - by Oscar Vorobjovas-Pinta & Jack Shepherd (Hardcover)

About the Book

This book explores Eurovision and its significance in tourism, events and leisure. Its main themes are: Eurovision tourism and event impacts; event personalities and fandom; and the politics of events. It is an essential guide to Eurovision's big questions such as its longevity in the face of ongoing conflicts and its role in tourism promotion.

Book Synopsis

Takes scholarship on the Eurovision Song Contest beyond the political/international relations angle.

This book explores the Eurovision Song Contest and its significance within tourism, events and leisure studies. The volume considers three main themes: Eurovision tourism and event impacts; event personalities and fandom; and the power and politics of events.

Within these broader themes, the chapters focus on issues such as the relationship between tourism and identity, especially through mechanisms of destination branding and nation-building; the interplay of soft power, cultural diplomacy and critical geopolitics; and the central role of LGBTQI+ tourism, fan cultures and camp aesthetics in shaping the event's meanings.

The book is an essential guide to Eurovision's big questions such as its longevity in the face of ongoing conflicts and its vital role in tourism promotion.

About the Author

Oscar Vorobjovas-Pinta is a leading expert on LGBTQI+ communities in the context of tourism, events, leisure and hospitality.

Jack Shepherd is Senior Lecturer in Tourism Studies in the Department of Economics, Geography, Law and Tourism at Mid Sweden University, Sweden. The mainstay of his work explores the intersection of tourism and politics, with a particular focus on tourism and peacebuilding.