Trader Vic's Grog Cocktail Mixes and Mocktails 32 Fl. Oz. / 946 Ml.

Trader Vic’s Grog Mix is a concentrated mix for making cocktails such as Navy Grogs and Tiki Puka Pukas. This is a concentrated formula, please use sparingly. Made with real sugar It does not contain alcohol. Trader Vic's is a famous restaurant chain and tiki bar founded by Victor Jules Bergeron, Jr. in San Francisco in 1902. He was one of two people who claimed to have invented the Mai Tai. During the tiki culture fad of the 1950s and 1960s, as many as 25 Trader Vic's restaurants were in operation worldwide. They all featured the popular mix of Polynesian artifacts, unique cocktails, and exotic cuisine. The chain of restaurants grew and is credited as one of the first successful themed chains, a marketing model that many other restaurants followed. In the 1980s and 1990s, the chain began to shrink as the tiki theme carried little resonance with a younger generation. As of 2024, there are three Trader Vic's restaurants in the United States (with the flagship restaurant in Emeryville, CA ), one in Europe, ten in the Middle East, two in Asia, and one in Africa.