Recommended for babies 7 to 15lbs (tested up to 25lbs)
Designed for front carry, facing in only.
Straps can be capped over the shoulder or scrunched for a comfortable fit
Front panel helps support baby's head.
Padded waist belt for comfortable wear.
Matching buckles and straps for a beautiful, monochromatic look.
Watch the tutorial video here (https://youtu.be/_RE363W9UEg) on how to use."
Description
Meet our Aerial Buckle Wrap: the perfect blend of wrap-like coziness and buckle carrier convenience for your newborn babe. Crafted from our signature CloudBlend™ fabric, it's irresistibly soft, offering all-day comfort for you and your baby.
Dimensions (Overall): 16.5 Inches (H) x 5.75 Inches (W) x 6.25 Inches (D)
Weight: 1.52 Pounds
Holds up to: 25 Pounds
Suggested Age: 0-6 Months
Features: Buckle Closure
Product Configuration: Facing-In Front Carrier
Industry or Government Certifications: Meets ASTM Standards
Minimum Weight Capacity: 7 Pounds
Material: Lyocell, Modal, Elastane
Care & Cleaning: Air Dry, Machine Dry, Spot or Wipe Clean
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 94597187
UPC: 767637813365
Item Number (DPCI): 030-04-0799
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 13.4 inches length x 5.2 inches width x 4 inches height
Estimated ship weight: 0.096 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
This carrier offers a unique blend of comfort and ease, making it a favorite among parents for baby-wearing. Many guests appreciate its soft fabric and supportive design, which allows for hands-free convenience while keeping the baby snug. The structured style is a standout feature, providing security without the complexity of traditional wraps. However, some guests have noted concerns about sizing and durability, particularly for newborns as they grow.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1
4.1 out of 5 stars
183 star ratings
4.1 out of 5 stars with 183 reviews
design
3.2 out of 5
design: 3.21 out of 5
quality
3.7 out of 5
quality: 3.71 out of 5
safety
3.1 out of 5
safety: 3.14 out of 5
43% would recommend
16 recommendations
5 out of 5 stars
5 September, 2026
originally posted on WildBird
Perfect carrier
[This review was collected as part of a promotion.] This carrier has helped me keep my newborn close while staying busy with my toddler. Love that it’s like a wrap without me needing to actually wrap myself - I could never get wraps tight enough and the structure of this carrier helps make sure baby is secure. Wish I had this for my first! Will recommend this to anyone expecting!
Natalie C.
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1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
31 August, 2026Verified purchase
(no review title)
Love the carrier but WILDBIRD CUSTOMER SERVICE SUCKS!!!!!! My carrier ripped after two uses and I've been trying to get it resolved for over a month with no luck. Will not buy another wildbird product again
Brittany
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2 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
31 August, 2026
(no review title)
Personally I thought this wrap would be perfect but it’s only perfect while baby is napping and even then I felt I had to hold my babies head because it wasn’t secure enough. While they are awake your hands are not free and you’re constantly holding their head/bodies because there’s no support. My babies 7 weeks and like I mentioned while napping it’s great, but aside of that I don’t think it’s a good carrier.
elizabethp
design
2.0 out of 5
design: 2 out of 5
quality
3.0 out of 5
quality: 3 out of 5
safety
1.0 out of 5
safety: 1 out of 5
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3 out of 5 stars
30 August, 2026
originally posted on WildBird
Super cute but hard to wear
[This review was collected as part of a promotion.] The carrier is great quality but I've had a hard time getting the baby to sit in there quickly. That being said, it's probably user error and not a problem with the carrier.
Gabrielle R.
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2 out of 5 stars
29 August, 2026
originally posted on WildBird
Disappointed
I love the idea of this wrap, but not the execution. I am a third time mom who is finding the Solly wrap a little cumbersome to put on when managing a baby and 2 toddlers. This wrap carrier seemed like the perfect solution. However, after one use I noticed a hole where the fabric meets the seam. I will sadly be returning this product as I question its durability.
Lauren
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
23 August, 2026Verified purchase
(no review title)
I love this carrier and so does my baby! It’s so comfortable and quick and easy to put on - even with a squirmy little one. My husband wears it too and it’s comfortable for him. The quality of it is amazing and it’s so soft. I love that it’s structured in a sense unlike traditional newborn wraps because I don’t have to worry about baby’s security or my own user error in wrapping. I ended up buying 2 of them so that I could have one to wear at home and one to keep in the car. The only downside is that it is hang to dry and I wish I could just throw it in the dryer with the other baby stuff, it is what spurred the decision to get a second one. I would highly recommend this wrap to any newborn mom!
design
5.0 out of 5
design: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
safety
5.0 out of 5
safety: 5 out of 5
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5 out of 5 stars
19 August, 2026
originally posted on WildBird
Honestly, amazing.
I’ve tried so many carriers... wraps, ring slings, hybrids, buckles. THIS is the answer to my carrier prayers. So soft, so supportive, and EASY to put on! Perfect for the Type B busy moms.
Kel
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1 out of 5 stars
14 August, 2026
originally posted on WildBird
Broke immediately upon arrival
I received this as a gift and was really looking forward to it, but immediately upon arrival the stitching broke on one of the buckles and looks like it will break on the others. The return process has been cumbersome and annoying. They push for an exchange rather than a return, but I’m not sure I can trust an exchanged product to hold my newborn after seeing the poor quality. It’s a disappointing experience.
Kacey
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5 out of 5 stars
4 August, 2026
originally posted on WildBird
Comfortable & Cozy
[This review was collected as part of a promotion.] Baby loves this carrier. Nice hybrid of wrap and carrier - supportive and comfortable yet cozy for baby.
Madeline H.
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5 out of 5 stars
29 July, 2026
originally posted on WildBird
Kept my 1 week old safe!
This is our first Wildbird product and I am SO glad we bought this. My husband had our 1 week old in this carrier when a stair broke underneath him and he fell. Our girl was so safe and secure in the wrap she didn’t even wake up! Luckily my husband was okay too other than a few scratches. Other than how secure it is, we love the soft fabric and the look of this carrier! We will certainly be purchasing more products in the future.
Ellen
1 guest found this review helpful. Did you?
3 out of 5 stars
17 July, 2026
originally posted on WildBird
Wears quickly
This product is nearly perfect. So comfy and functional. However, it’s not made properly around the baby’s legs (it’s almost sharp and really digs in, and I’m worried about circulation.) And, after 3 months of use, it has developed a hole in one shoulder!
Allyson
1 guest found this review helpful. Did you?
5 out of 5 stars
9 July, 2026
originally posted on WildBird
Buy it
it was difficult for me to wrap the long fabric on the regular wrap. This carrier is easy to put, comfortable and my baby falls asleep and have gotten many compliments.
Kiksss
1 guest found this review helpful. Did you?
5 out of 5 stars
6 July, 2026
originally posted on WildBird
Fav newborn carrier!
[This review was collected as part of a promotion.] I absolutely loved this carrier for my newborn! She fit so comfortably and took the best naps while I was able to do things around the house :) will definitely hope to use for my next baby!
Mariangela M.
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
5 July, 2026Verified purchase
MUST BUY
Absolutely obsessed with this carrier!! I have two structured carriers from two different brands, and I choose this one over any other carrier. My daughter loves it she falls asleep within a minute every time I put her in it. She started using it at 8lbs and now is 11lbs still works amazing I am not looking forward to the day she out grows it.
design
5.0 out of 5
design: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
safety
5.0 out of 5
safety: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
3 July, 2026Verified purchase
(no review title)
My most used baby item. I wear this 6+ hours a day and it's so easy to use.
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4 out of 5 stars
29 June, 2026
originally posted on WildBird
Glad I gave it a second chance.
So when I first tried this on I hated it. It really frustrated me and the baby and I threw it in my closet. Then I got desperate to have a carrier and I tried it again and I made it work. After the fourth time using it I really liked it. So all this to say that the fit takes some trial and error and to give it a second chance if you’re like me and got frustrated with it. The only reason I give it 4 stars is because the part where it hits the back of the knees is a little rough/tight and leaves marks on the back of my babies legs.
Madison H.
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5 out of 5 stars
13 June, 2026
originally posted on WildBird
My go-to!
[This review was collected as part of a promotion.] I love this carrier. My baby is currently 8 pounds and she fits great. Easy to put on and get baby in by myself, soft and breathable and doesn’t slip or slide around once in place.
Taylorundefined
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
9 June, 2026Verified purchase
(no review title)
Great for petite newborn! She is super snug and feels very secure. My favorite newborn wrap I have tried.
design
5.0 out of 5
design: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
safety
5.0 out of 5
safety: 5 out of 5
Did you find this review helpful?
2 out of 5 stars
6 June, 2026
originally posted on WildBird
Not for newborns
I bought both the wrap and the carrier, thinking I would be able to use the wrap with my newborn (>8 lbs since birth) but there is no way he is safely fitting in this wrap. Unsure why it is advertised for 7lbs when it does not safely fit. I really wanted it to work, but now I feel like I need a separate ring sling and could have skipped this buckle wrap all together. He’s 4 weeks now and still not fitting well. Was a baby shower gift months ago so unable to return. Bummed!
Jen G.
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
6 June, 2026
(no review title)
This thing is simply amazing!!! It’s the comfort of a sling without having to do a million wraps to hold the baby