About this item
Highlights
- A unique guide featuring tips for improving your professional writing through creative formats and techniques.
- About the Author: Helen Kara is an independent researcher, scholar and author.
- 208 Pages
- Business + Money Management, Business Writing
Description
About the Book
This unique book is the first to show how professional non-fiction writing can benefit from the use of creative writing formats and techniques. It features a wealth of real-life examples, plus exercises to help readers develop their skills.Book Synopsis
A unique guide featuring tips for improving your professional writing through creative formats and techniques.
Workplace writing doesn't have to be dull. In fact, there's evidence that more creative approaches can capture a reader's interest and increase the accessibility, comprehension and memorability of the most everyday documents. Writing creatively for work or study shows you how to apply formats and techniques from creative writing to professional communication. Whether you're creating a business plan, a sales report or terms and conditions, simple principles such as establishing tension, using sensory language and employing well-chosen metaphors can engage a reader's emotions, turning a drab piece of prose into something memorable. At the more inventive end of the scale, documents in the form of novels, comic books or even film scripts can have a dramatic impact and ensure your work makes a lasting impression. Featuring a wealth of real-life examples, plus exercises to help you develop your skills, Writing creatively for work or study proves that writing for work can also be fun.From the Back Cover
Workplace writing doesn't have to be dull. In fact, there's evidence that more creative approaches can capture a reader's interest and increase the accessibility, comprehension and memorability of the most everyday documents.
Writing creatively for work or study shows you how to apply formats and techniques from creative writing to professional communication. Whether you're creating a business plan, a sales report or terms and conditions, simple principles such as establishing tension, using sensory language and employing well-chosen metaphors can engage a reader's emotions, turning a drab piece of prose into something memorable. At the more inventive end of the scale, documents in the form of novels, comic books or even film scripts can have a dramatic impact and ensure your work makes a lasting impression. Featuring a wealth of real-life examples, plus exercises to help you develop your skills, Writing creatively for work or study proves that writing for work can also be fun.Review Quotes
'This book is an absolute treasure trove of creative writing techniques and ideas. With great clarity and common sense, Helen Kara demystifies creative writing in a way that will give anyone in a work or study setting the knowledge and confidence to put these suggestions into practice.'
Kate Fox, stand-up poet and broadcaster
C. L. Taylor, Sunday Times bestselling author 'Creative methods
Transform dusty documents -
Readers wake and smile.'
Helen Sword, author of Writing For Pleasure
About the Author
Helen Kara is an independent researcher, scholar and author. She is the author of several books, including Creative Research Methods: A Practical Guide (2020), and has been teaching creative professional writing to people from a wide variety of occupations and workplaces since 2015.