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WubbaNub Pacifier - Target Bullseye
$15.99
In Stock
Eligible for registries and wish lists
At a glance
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About this item
Highlights
- 2x the soothing. Designed to keep pacifier close to baby and keeps baby entertained
- Non-detachable pacifier is 100% silicone
- Distributed in hospitals, NICU and well-baby units nationwide
- Durable, one-piece construction
- Hand wash or machine washable
- Pacifier is BPA, latex and phthalate free
- Available in a variety of WubbaNub friends
Description
Welcome your little one into the Target family with the exclusive Baby Bullseye by the WubbaNub brand, available only at Target. This plush pacifier features the iconic white Bull Terrier with red Target Bullseye markings, making it the perfect companion for your tiniest shopping buddy.
Designed for maximum comfort and self-soothing, WubbaNub plush pacifier stays close and easily within reach of your baby. The award-winning WubbaNub brand has been trusted for over 25 years by NICU units and hospitals. Enjoy 2x the self-soothing benefits as Baby Bullseye by WubbaNub accompanies your baby from deal discovery to point of purchase and beyond.
Choose the exclusive WubbaNub Baby Bullseye soother to delight your littlest Target super fan. Additional WubbaNub friends are available.
Designed for maximum comfort and self-soothing, WubbaNub plush pacifier stays close and easily within reach of your baby. The award-winning WubbaNub brand has been trusted for over 25 years by NICU units and hospitals. Enjoy 2x the self-soothing benefits as Baby Bullseye by WubbaNub accompanies your baby from deal discovery to point of purchase and beyond.
Choose the exclusive WubbaNub Baby Bullseye soother to delight your littlest Target super fan. Additional WubbaNub friends are available.
Dimensions (Overall): 8.5 Inches (H) x 5.75 Inches (W) x 1.5 Inches (D)
Weight: .13 Pounds
Suggested Age: 0-6 Months
Features: Plush Toy
Safety and Security Features: Phthalate-Free, BPA-Free
Package Quantity: 1
Industry or Government Certifications: Meets ASTM Standards, Meets CPSC Standards
Material: Silicone, Polyester
Care & Cleaning: Wash With Soap and Water, Hand Wash
TCIN: 89603693
UPC: 850032039604
Item Number (DPCI): 030-05-0875
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 2.45 inches length x 4.11 inches width x 4.8 inches height
Estimated ship weight: 0.09 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: How can i sterilize this for a newborn baby?
submitted by TeresaO - 7 months ago
A: To clean the pacifier nipple: Wash the nipple portion in warm water using a mild liquid soap. Bring a pot of water to a boil. Remove it from heat and pour the boiled water into a mug. Then place the nipple portion of the WubbaNub into the water for 2 - 4 minutes to sterilize. Allow it to cool and squeeze the nipple to release the excess water inside. Now it's ready to use! To clean the plush: WubbaNubs are made lovingly by hand, so hand washing is the best method to preserve quality. It is also machine washable – place the WubbaNub in mesh laundry bag, wash on gentle cycle and allow to air dry. Make sure to wash the nipple before use (see above).
submitted byWubbaNub Product Expert - 7 months agoBrand expert
Q: How can i sterilize this pacifier for a newborn?
submitted by TeresaO - 7 months ago
A: To clean the pacifier nipple: Wash the nipple portion in warm water using a mild liquid soap. Bring a pot of water to a boil. Remove it from heat and pour the boiled water into a mug. Then place the nipple portion of the WubbaNub into the water for 2 - 4 minutes to sterilize. Allow it to cool and squeeze the nipple to release the excess water inside. Now it's ready to use! To clean the plush: WubbaNubs are made lovingly by hand, so hand washing is the best method to preserve quality. It is also machine washable – place the WubbaNub in mesh laundry bag, wash on gentle cycle and allow to air dry. Make sure to wash the nipple before use (see above).
submitted byWubbaNub Product Expert - 7 months agoBrand expert
Q: How do you remove the pacifier?
submitted by Chris25 - 1 year ago
A: Although the WubbaNub brand makes a detachable pacifier version, the Target Baby Bullseye's pacifier is not detachable.
submitted byWubbaNub Product Expert - 1 year agoBrand expert
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Guests are saying
The Wubbanub Baby Bullseye Pacifier combines a soft plush toy with a functional pacifier, making it a delightful choice for both babies and parents. Its unique design helps prevent loss and provides comfort, while the adorable Bullseye character adds a playful touch. Many guests appreciate its quality and ease of use, although some express concerns about the non-detachable pacifier for cleaning. Overall, it is a charming and practical option for soothing little ones.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 188 reviews
design: 4.05 out of 5
easy to clean: 3.53 out of 5
safety: 4.36 out of 5
80% would recommend
25 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
15 April, 2025Verified purchase
Love Target!!!
First let me start off saying this thing is adorable, secondly it is functional! My newborn son is taking to this very well and it’s helping me catch a few extra Z’s! I agree I don’t like that it can’t be separated to be cleaned but overall it’s great and I’m happy with my purchase, if only they had a blanket to match!
4 out of 5 stars
Thumbs down graphic, would not recommend
6 March, 2025Verified purchase
Baby's Favorite but not detachable
I just wish the puppy could be removed. The first time I washed it all, the puppy seemed like it was going to remain with a yellow stain. Luckily, it didn't, but only washing pacifier now and keeping in zip lock bag. Can only sanitize and sterilize by hand. Although it's my baby's favorite, have to be careful it doesn't get in the way of the nose.
5 out of 5 stars
Thumbs up graphic, would recommend
28 December, 2024
Bullseye Baby Shower Themed Gift
My daughter loved Wubbanubs as her first pacifier. Super excited to gift this Target/Bullseye themed baby shower present.
5 out of 5 stars
Thumbs up graphic, would recommend
21 December, 2024Verified purchase
Cute and Baby Loves
Her dad works for Target, and when we found out we were expecting it was the first thing I bought. The pacifier calms her, and the plush stabilizes the pacifier and gives her something to hold on to.
5 out of 5 stars
Thumbs up graphic, would recommend
19 December, 2024Verified purchase
We love bullseye!
We just love all things Target and this is so cute! Has held up great, washes well & I would definitely buy again
5 out of 5 stars
Thumbs up graphic, would recommend
23 November, 2024
Perfect!
I'm a big fan of Target & Bullseye, so I made this into a keychain lol
2 out of 5 stars
18 October, 2024
Buy a different Wubbanub
Cute, but unlike the others from the same exact brand you can’t take the paci off for cleaning or to swap it for one with a better shape. Buy one of the others!!
5 out of 5 stars
Thumbs up graphic, would recommend
14 October, 2024Verified purchase
Pass Down Your Target Fandom
Who better to keep baby company than Bullseye?! This puppy version is perfect for a newborn and seems he will hold the binkie without fail.
5 out of 5 stars
Thumbs up graphic, would recommend
23 August, 2024Verified purchase
i am not a baby but i love this guy
i love bullseye and needed this little lad. cut the binky off bc i’m a full grown adult and now bullseye rides in the car with me
5 out of 5 stars
Thumbs up graphic, would recommend
28 July, 2024Verified purchase
Adorable
This is adorable! I actually got one for my kitten because she is teething and a second to add to my Target collection.
5 out of 5 stars
Thumbs up graphic, would recommend
6 July, 2024Verified purchase
Cutest paci
I've used Wubbanub with all three of my kids. I HAD to get the target dog when I saw it was available! We love Target, haha! This paci is great and washes well. It's not the best for newborns bc of the weight, but all my kids loved it as they got older
5 out of 5 stars
Thumbs up graphic, would recommend
6 July, 2024
Get it!
I had to pick one up immediately! My 2nd baby is due at the end of the year, so we won’t be using for a little bit, but my 3 year old LOVED her Mary Meyer chicken Wub sooo much when she was little, that I had to continue the wub tradition! Can’t wait for baby to be here and use it. Too cute for this target-addicted mama!
1 out of 5 stars
Thumbs down graphic, would not recommend
31 May, 2024
Not ideal for cleaning
The pacifier is physically attached to the plush, unlike other styles. You cannot wash the parts separately as the pacifier can only be washed in warm soapy water & the plush is to be washed in the washing machine. Additionally, my package came opened with tape holding it closed.
5 out of 5 stars
26 May, 2024
originally posted on influenster.com
So cute!
[This review was collected as part of a promotion.] This is absolutely adorable! My daughter loved using it and it stayed in place. It was helpful to have both a pacifier and a lovey combined. It is well made and so cute!
5 out of 5 stars
13 May, 2024
originally posted on influenster.com
Soothing Remedy
[This review was collected as part of a promotion.] I currently have a 3 week old little girl, who is breast fed, and uses a pacifier for comfort durning her naps and sometimes when sleeping at night. She loves this style of pacifier and the comfort for bullseye and she is a contact napper as well.
4 out of 5 stars
10 May, 2024
originally posted on influenster.com
Very Cute and Lightweight !
[This review was collected as part of a promotion.] My baby is only 1 week old, but I like this pacifier because I think it’s easy to keep track of. With regular pacifier’s, if my baby drops it then it rolls anywhere in the room and sometimes under things so this prevents me from having to chase a rolling pacifier since the stuffed animal holds it down. It’s also not heavy and is very light weight so my baby doesn’t have a problem with keeping it in her mouth. The only thing I don’t I like about the animal being attached to the pacifier is that over time I think it becomes unsanitary to have a stuffed animal attached to something a baby will always have in its mouth and also the pacifier collects fuzz from the stuffed animal and I don’t want fuzz and lent getting into my babies mouth. It would have to be throughly rinsed every time before putting it in. My babies a little too young to notice the stuffed animal though so she doesn’t really hold it or play with it. It’s kind of like a regular pacifier to her at this point but for an adult it’s a step up from chasing around a pacifier.
5 out of 5 stars
3 May, 2024
originally posted on influenster.com
In love
[This review was collected as part of a promotion.] We are more than in love with this pacifiers, it is great for baby’s, I like the design and the plushie makes the pacifiers place better and not to fall, what I would like to be different is to be detachable for cleaning purposes would be great, is super safe to use and the price worth the quality.
5 out of 5 stars
3 May, 2024
originally posted on influenster.com
Love it !
[This review was collected as part of a promotion.] My daughter used pacifier when she slept . This pacifier from target has a small bear she can hold and touch , good design . But the white color need to be washed .
1 out of 5 stars
Thumbs down graphic, would not recommend
1 May, 2024Verified purchase
Not Detachable
I'm very disappointed that the pacifier cannot be removed.
5 out of 5 stars
26 April, 2024
originally posted on influenster.com
10/10 recommend!
[This review was collected as part of a promotion.] These are my favorite pacifiers ever already to begin with but bullseye has to be my ultimate favorite one! They are great because they don’t get lost as easy and they have a toy attached to entertain your kiddo as well! 10/10