cleansing balms

Cleansing balms melt into an oil that dissolves makeup and sunscreen, then emulsify when you add water so they can be rinsed away. Reviews indicate they effectively remove most makeup, including many waterproof mascaras and long-wear products, though very waterproof formulas can take a bit more time or gentle rubbing for some users.

Apply the balm to dry skin and massage to break down makeup and oils. Add a little water to emulsify the balm into a milky texture, then rinse with warm water. Many brands recommend using the balm as the first step in a double-cleanse, followed by a water-based cleanser if desired.

Cleansing balms are sold in trial/travel sizes as well as larger full-size jars and tubes. Net weights shown in listings range from about 0.6 ounces (trial) up to around 4.2 oz for full-size options.

Descriptions commonly present the balm as the first step in a double-cleanse: remove makeup with the balm, emulsify and rinse, then follow with a water-based cleanser and finish with moisturizer as desired.

Many balms are labeled for combination, dry, and normal skin; listings also commonly include formulations for oily, acne-prone, very dry, and mature skin.