internationalization strategies

When globalization slows, common strategic responses include revising the overall global strategy, restructuring the company’s global footprint, realigning organizational structures and roles, and rethinking relationships with local governments and institutions. Firms should treat government relations and local institutions as central strategic considerations rather than peripheral compliance issues.

Typical organizational changes include reorganizing reporting lines and decision rights, changing the geographic footprint of functions and operations, and adapting recruiting, licensing, and strategic-planning processes to support international work.

Cross-border expansion typically affects: marketing and brand extension; human resources and talent sourcing; supply-chain management and complex supplier/distributor networks; and accounting, finance, and compliance functions.