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NOM Maternity

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Target Plus Partner

Since 2025

Chicago, IL

partner location

NOM Maternity

NOM has always been about moms - real moms, real bodies, and real life. What began as one mother’s search for clothes that made her feel good through every stage of pregnancy has grown into something much bigger: a community built on the belief that every mom deserves to feel confident, comfortable, and completely herself. As motherhood evolves, so do we. Under new ownership, NOM is entering a new chapter-one led by moms who live the very lives we design for. We know the 3 a.m. feedings, the school drop-offs, the constant balancing act. We know that how you feel in your clothes can change the tone of your entire day. That’s why we’re so committed to making pieces that move with you, flatter you, and feel effortless-no matter where you are in your motherhood journey. Our rebrand is more than just a new look. It’s a reflection of who we are today and the women we’re creating for. We’ve introduced new styles, updated our fits, and refined our fabrics to be softer, more functional, and made to last. Every detail-every seam, every panel, every pocket-is designed with intention, inspired by the way moms actually live. Because when your clothes fit right, everything else feels a little easier. And when you feel comfortable in your own skin (and your clothes), you show up in the world differently. We’re proud to carry forward NOM’s legacy, built by women who believed moms deserved better, and to bring our own perspective as mothers who still believe that’s true. This is NOM-reimagined, renewed, and still made for moms of every kind.


Product Sourcing Information

Manufacturer of items listed: Yes
Importer of items listed: Yes
Reseller of items listed: No

What is a Target Plus™ Partner?

A Target Plus Partner is a third-party company that sells and ships items directly to you through Target.com and the Target apps. Target curates these Partners to bring you exciting brands and items you can order online. Target processes payment for items purchased from these Partners, and you can track items purchased from these Partners on your order details page.

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