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Nature's Own Butter Bread - 20oz - 2 of 4Nature's Own Butter Bread - 20oz - 3 of 4Nature's Own Butter Bread - 20oz - 4 of 4
Nature's Own Butter Bread - 20oz - 1 of 4

Nature's Own Butter Bread - 20oz

4 Questions
$3.79 ($0.19/ounce)
 

In Stock

Eligible for registries and wish lists

About this item

Highlights

  • You'll get one 20 oz loaf of Nature's Own Butter Bread
  • New recipe, now with fewer ingredients
  • Non-GMO Project Verified, and no artificial colors, flavors or preservatives
  • Made with wheat flour and a touch of real butter for that unmistakably soft, melt-in-your-mouth texture
  • Real. Soft. Bread: Enjoy pillow-soft slices perfect for sandwiches and snacks the whole family will love
  • For the most accurate and updated ingredient information, always check the ingredients label on the actual product

Description

Indulge in the rich, comforting flavor of Nature’s Own® Butterbread—crafted to bring delight to your family’s table. At 70 calories per slice, every loaf is now Non-GMO Project Verified and contains no artificial colors, flavors, or preservatives, so you can focus on what matters: feeding your family something they love. Made with wheat flour and a touch of real butter for that unmistakably soft, melt-in-your-mouth texture, Nature’s Own Non-GMO Butterbread embodies what we call Real. Soft. Bread. We believe great bread starts with a straightforward ingredient list, so you can bring home the flavor your family loves with a label that speaks for itself. As America’s #1 selling loaf bread brand*, you can count on Nature’s Own to maintain the softness and taste that makes it a family favorite bread.

Nature’s Own is committed to baking Non-GMO Project Verified bread with a straightforward ingredient list. Our promise: no artificial colors, flavors, or preservatives, ever. With a focus on quality and transparency, we took a close look at our recipes and simplified them, removing what we didn’t need while keeping the taste and texture your family loves. New recipe, simpler ingredients, same great bread. Simple as that.

*Source: Circana Syndicated Data for the total U.S. latest 52 weeks ending 3.1.26

Serving Size: 26.0 g

Serving Per Container: 22

Amount

Calories: 60
% Daily Value*
Total Fat 1g1%
Saturated Fat 0g0%
Trans Fat 0g
Polyunsaturated Fat 0g
Monounsaturated Fat 0g
Cholesterol 0mg0%
Sodium 90mg4%
Total Carbohydrate 12g5%
Dietary Fiber 0g0%
Sugars 2g
Added Sugars 2g3%
Protein 2g
Vitamin D 0mcg0%
Calcium 50mg4%
Iron 0.8mg4%
Potassium 0mg0%
Thiamin 0.1mg10%
Riboflavin 0.1mg6%
Niacin 1mg6%
Folic Acid 30mcg
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

unbleached enriched flour (wheat flour, malted barley flour, niacin, reduced iron, thiamin mononitrate, riboflavin, folic acid), water, sugar, contains 2% or less of each of the following: yeast, butter* (made from milk), soy flour, wheat gluten, cultured wheat flour, salt, calcium sulfate, vinegar, monoglycerides, enzymes, monocalcium phosphate, soy lecithin, ascorbic acid, niacin, reduced iron, thiamin mononitrate, riboflavin, folic acid, *a trivial source of cholesterol
Features: No Artificial Flavors, Colors or Preservatives, No Certified Synthetic Colors (No FD&C Colors), No High Fructose Corn Syrup, No Artificial Flavors, No Artificial Colors
Dietary Needs: Non-GMO Project Verified
State of Readiness: Ready to Eat
Form: Loaf
Package Quantity: 1
TCIN: 13151711
UPC: 072250049191
Item Number (DPCI): 261-01-1202
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 14.5 inches length x 4.5 inches width x 4.25 inches height
Estimated ship weight: 1.25 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: Is the bread kosher or vegan?

submitted by Talsad - 2 years ago
  • A: Thank you for contacting us. Please visit https://www.naturesownbread.com/contact for more information.

    submitted byNature's Own Bread team - 2 years ago
    Brand expert

Q: Expiry date of the product?

submitted by Suhan - 2 years ago
  • A: Thank you for reaching out. Please contact us at https://www.naturesownbread.com/contact and one our team members will be happy to help you.

    submitted byNature's Own Bread team - 2 years ago
    Brand expert

Q: How much sodium per slice

submitted by grammyK - 2 years ago
  • A: Thank you for reaching out. Please contact us at https://www.naturesownbread.com/contact and one our team members will be happy to help you.

    submitted byNature's Own Bread team - 2 years ago
    Brand expert

Q: Are these thick sliced?

submitted by Mary - 13 days ago

Additional product information and recommendations

Guests are saying

Nature's Own Butterbread is a favorite among guests for its soft texture, delicious buttery flavor, and versatility in various meals. Many appreciate its non-GMO ingredients and the absence of artificial preservatives. While some guests have experienced issues with freshness and quality, the overall sentiment leans towards satisfaction, especially for making sandwiches, toast, and breakfast dishes. This bread is a staple for many households, offering great taste and nutritional value.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 1143 reviews
    quality: 3.67 out of 5
    taste: 3.98 out of 5
    value: 3.65 out of 5
    63% would recommend
    71 recommendations
    1 out of 5 stars
    4 October, 2026Verified purchase

    (no review title)

    Was not in order
    Micah
    Did you find this review helpful?
    5 out of 5 stars
    16 September, 2026
    originally posted on naturesownbread
    Image

    Definitely buying this bread again a must try!!!!

    [This review was collected as part of a promotion.] Love this bread its extremely soft and tasty. Doesn't crumble easily which is very nice. Has great nutritional value and the ingredients are great.
    CrystalM
    Did you find this review helpful?
    4 out of 5 stars
    11 September, 2026
    originally posted on naturesownbread
    Image

    Soft and delicious!

    [This review was collected as part of a promotion.] Super soft and delicious! Toasts like a dream! I can’t wait to use it for French toast and a grilled cheese. We usually only grab wheat bread but I really liked this one!
    ChelseaW
    Did you find this review helpful?
    5 out of 5 stars
    7 September, 2026
    originally posted on naturesownbread
    Image

    Kids and I like this bread

    [This review was collected as part of a promotion.] The kids and I both like this Nature's Own Butterbread. It tastes good and isn't too soft or soggy. It says it's non GMO now since Florida reported pesticide in this brand. I've always eaten it, though.
    BarbaraN
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    5 September, 2026Verified purchase

    Consistently moldy!

    The quality of this bread has gone downhill in the past six months with several loaves appearing to mold within two or three days. We had taken to freezing half the loaf upon bringing it home but still having issues, so we're going to switch to a different brand.
    1 reply from Nature's Own Bread team team - 1 month ago
    We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
    Heather
    Did you find this review helpful?
    2 out of 5 stars
    30 August, 2026
    originally posted on naturesownbread
    Image

    Not sure if its the bred itself or cause of store.

    [This review was collected as part of a promotion.] Not sure if it was the store or product but I tried 3 different loafs of bread even waited a while for a new shipment. But each and every one of them had a strong bad smell to them. Not the normal sour dough smell but a real bad sour smell to them. The texture was a little off on them. Crust is like normal bread. Tried it with a meal. Not sure if I will try it again.
    KarenW
    Did you find this review helpful?
    5 out of 5 stars
    30 August, 2026
    originally posted on naturesownbread
    Image

    Super soft bread, great taste!

    [This review was collected as part of a promotion.] I have been on the hunt for a good non-GMO sandwich bread, and I recently tried Nature’s Own Butterbread. I absolutely love the buttery flavor. This bread stays super soft and fresh and is nice and thick. In my opinion, it has the best tasting bread I have tried in a long time. I love how it is not over processed like other competitor brands are. I will keep this bread stocked in my pantry! A+
    AliciaR
    Did you find this review helpful?
    1 out of 5 stars
    16 August, 2026Verified purchase

    (no review title)

    Item was cancelled and I never received a text
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 August, 2026Verified purchase

    (no review title)

    We love it
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 August, 2026Verified purchase

    (no review title)

    Favorite bread
    quality: 5 out of 5
    taste: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    13 August, 2026Verified purchase

    (no review title)

    The best bread
    Did you find this review helpful?
    5 out of 5 stars
    13 August, 2026
    originally posted on naturesownbread
    Image

    The perfect white bread

    [This review was collected as part of a promotion.] I love soft bread when it comes to making chicken salad sandwiches. This bread was perfect. It was soft. It was very flavorful and it didn’t overpower the sandwich.
    CourtneyL
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    12 August, 2026Verified purchase

    Fresh. Bedt day to purchase is maybe on Monday.

    Super fresh and soft!
    Eye For Style
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    11 August, 2026Verified purchase

    Good

    I like the bread
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    11 August, 2026Verified purchase

    (no review title)

    Good
    Did you find this review helpful?
    5 out of 5 stars
    11 August, 2026Verified purchase

    (no review title)

    Love it
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    11 August, 2026

    (no review title)

    Taste good
    Angie m
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    11 August, 2026Verified purchase

    (no review title)

    Very good bread.
    Colleen
    quality: 4 out of 5
    taste: 4 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    10 August, 2026Verified purchase

    good bread

    very good bread a staple in our house hold
    Tanumita
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    9 August, 2026Verified purchase

    (no review title)

    This bread tastes amazing and I like the fact that there’s no high fructose corn syrup in it.
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

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