$6.99 sale price when purchased online
$7.99 list price
Target Online store #3991
About this item
Highlights
- Add body to fine strands with OGX Extra Strength Biotin & Collagen Shampoo
- Lightweight moisture adds body and thickens locks for a fuller look
- Nourish hair with a blend of vitamin B7 biotin and collagen crucial for skin, nail, and hair health
- Show off volumized strands with a sulfate-free surfactant formula, safe for colored & treated hair
- Plumping blend of premium ingredients includes bamboo fiber extract and hydrolyzed wheat protein
Description
OGX Extra Strength Biotin & Collagen Shampoo is a volume-creating powerhouse with an extra helping of vitamins and proteins to pump up flat strands. Extra body doesn't mean extra weight with a thickening, sulfate-free surfactant blend of nourishing ingredients for full, voluminous hair. Biotin, or vitamin B7, is crucial for skin, nail, and hair health. Paired with collagen, this blend helps nourish hair for a full, healthy look. Be ready for a night out with extra strength conditioning designed to fill your strands with life and body. OGX Extra Strength helps provide more volume than regular strength shampoo, so show off those full strands! This premium ingredient blend infused with bamboo fiber extract and hydrolyzed wheat protein creates a color-safe plumping shampoo designed to nourish hair with everything it needs to look healthy and beautiful.
Scent: Vanilla, Jasmine
Hair Type: Fine
Health Facts: Paraben-Free, Sulfate-Free
Product Form: Liquid
Beauty Purpose: Volumizing, Thickening
Net weight: 13 fl oz (US)
TCIN: 76557364
UPC: 052800674875
Item Number (DPCI): 063-00-4506
Origin: Assem USA w/foreign/dom. parts
Ingredients:
water (aqua), sodium c14-16 olefin sulfonate, cocamidopropy betaine, citric acid, biotin, hydrolyzed collagen, hydrolyzed wheat protein ethyltrimonium chloride methacrylate/hydrolyzed wheat protein copolymer, bambusa arundinacea stem extract, chamomilla recutita (matricaria) flower extract, lamium album flower extract, gleditsia triacanthos seed extract, panax ginseng root extract, polyquaternium-22, peg-7 amodimethicone, sodium hydrolyzed potato starch dodecenylsuccinate, linoleamidopropyl pg-dimonium chloride phosphate, polyquaternium-39, peg-150 pentaerythrityl tetrastearate, ppg-2 hydroxyethyl cocamide, propylene glycol, hexylene glycol, sodium citrate, sodium hydroxide, sodium benzoate, fragrance (parfum), ext. violet 2 (ci 60730), red 40 (ci 16035)' '
Shipping details
Estimated ship dimensions: 6.04 inches length x 3.34 inches width x 2.01 inches height
Estimated ship weight: 0.97 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: whats the difference between the OCG extra and the regular oxg
submitted by louise - 2 years ago
A: OGX Extra Strength helps provide more volume than regular strength shampoo,.
submitted byJohnson & Johnson - 2 years agoBrand expert
Q: What is the source of the hydrolyzed collagen in this product? Thank You for your response
submitted by Victoria - 3 years ago
A: Hi Victoria, that's a great question! The Hydrolyzed Collagen in our Biotin & Collagen Extra Strength Shampoo comes from Atlantic Cod and is used for conditioning. Let us know if you have any other questions! XO, OGX
submitted byBrand Answers Squad - 3 years agoBrand expert
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Guests are saying
The OGX Biotin and Collagen Shampoo is a popular choice among guests seeking to enhance hair volume and strength. Many appreciate its pleasant scent and effective lather, which cleanses without stripping natural oils. Guests have noted improvements in hair texture, softness, and manageability, making it suitable for various hair types. While some experienced dryness or heaviness, the overall feedback highlights its affordability and effectiveness in promoting healthier-looking hair.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 1811 reviews
effectiveness: 3.16 out of 5
quality: 3.26 out of 5
value: 3.24 out of 5
44% would recommend
49 recommendations
No hair fall
5 out of 5 stars
Thumbs up graphic, would recommend
Angel - 2 days ago, Verified purchaser
Since I’ve been using this my hair has not been falling out. Smells good and will continue to use
Budget friendly shampoo
3 out of 5 stars
karishmah6f0e_3080 - 2 days ago
originally posted on influenster.com
I’ve used the OGX Biotin & Collagen Shampoo for a while, and it’s an okay product but not my favorite. The scent is very pleasant and refreshing, and the formula does make my hair feel thicker right after washing. It also lathers well, which makes it easy to apply. However, I didn’t notice a big difference in overall hair health or growth. My hair sometimes felt a little dry at the ends after using it, so I definitely needed to follow up with conditioner. It’s not a bad shampoo, but I wouldn’t say it lives up fully to the “volumizing” or “strengthening” claims. Good for occasional use if you want a nice-smelling shampoo with some lift, but probably not the best option for long-term results.
Best Ever
5 out of 5 stars
Pym1 - 4 days ago
originally posted on ogxbeauty.com
I have been using this for months now. I have fine hair and this shampoo and conditioner adds body and bounce. I’ve tried other brands but always come back to this one. My hair is clean for days. I just use a little dry powder shampoo in between washes. And my hair smells so good. People at work have been commenting on how my hair looks wavy/curly now. And it’s just the shampoo/conditioner and blow drying on a low setting while twisting my hair that has created the magic
I love the scent
4 out of 5 stars
hanatran411_4316 - 10 days ago
originally posted on influenster.com
Tried this shampoo and the scent is honestly so good — I really like it! My hair felt clean and had more bounce after using it. But sadly, it made my scalp oily quicker and I started getting dandruff again.
The smell is amazing
5 out of 5 stars
clarissaa48_8282 - 12 days ago
originally posted on influenster.com
This is the only shampoo that doesn’t make my hair fall, it smells amazing & the price is very affordable. I would definitely buy this again I love it so much
all thinned out
5 out of 5 stars
Thumbs up graphic, would recommend
mom20072019 - 1 month ago, Verified purchaser
my hair has gotten so thin since I’ve gotten older especially on top so I’ve tried everything and wvery other method of thickening up my hair that I can think of. I got this also hoping that it will too help. I’m going to try it out and we shall see.
1 reply from Brand Answers Squad team - 1 month ago
Thank you for the fantastic feedback! It means a lot to us, and we are grateful for amazing customers like you. Wishing you an amazing day ahead! With love, OGX Beauty
This shampoo delivers volume, strength, and a gorg
5 out of 5 stars
lizas53_2583 - 1 month ago
originally posted on influenster.com
I received this product in exchange for my honest review. The packaging is sturdy and visually appealing — easy to open and perfect for shower use. The scent is refreshing yet subtle, leaving hair lightly perfumed all day. It lathers well, and its effectiveness is clear: after just a few uses, my hair felt fuller, stronger, and healthier. The biotin and collagen ingredients seem to really work, especially on fine or weak hair. For the results and quality, it’s excellent value for money. Definitely a shampoo I’ll repurchase
Nutrients for strength and moisture
5 out of 5 stars
hollyhc49e_240 - 1 month ago
originally posted on influenster.com
I have used OGX products before but not the extra strength biotin & collagen. So trying this product for free in exchange for my honest review was exciting. I loved this product for my dry, damaged curly hair and it added strength to and moisture back into my hair supporting my curls. Would purchase again.
100 recommend
5 out of 5 stars
judithl78_972 - 2 months ago
originally posted on influenster.com
This shampoo smells amazing and makes my hair feel clean, soft, and fuller. I’ve noticed more volume and less breakage since using it. A little goes a long way, and I love that it’s sulfate-free. Definitely recommend!
Its not bad but dry my hair
3 out of 5 stars
tatevika1_8171 - 2 months ago
originally posted on influenster.com
The value is not very high, I could say it’s affordable. It has a good scent and no added colors which is good for me , however its dry my hair very much.
Great value
5 out of 5 stars
pattyz7_2453 - 2 months ago
originally posted on influenster.com
OGX Biotin and Collagen shampoo smells fresh and, for the money, is an excellent value. I’ve tried other OGX shampoos and conditioners and they are now my go to brand.
very nice packaging and easy to use
5 out of 5 stars
yashpalk_4041 - 3 months ago
originally posted on influenster.com
Smells very nice and helps strengthen and thicken your hair after dry leaves it shiny and silky smooth love this shampoo especially the way it smells it smells AMAZING
Just fine
3 out of 5 stars
annar436_8239 - 3 months ago
originally posted on influenster.com
Nice mild scent, smooth thick texture, and easy to use packaging. The shampoo itself is okay, a good value but not a game changer for your hair. It works well enough but I didn't notice any difference in strength, shedding, or growth.
Gets your hair so clean
5 out of 5 stars
meghan__lee_8649 - 3 months ago
originally posted on influenster.com
I love this shampoo it makes my hair smell amazing. I also feel like it gets my hair so clean as it really foams up so you can scrub. It gets all the oil out and leaves my hair feeling clean for days.
Makes hair fall out
1 out of 5 stars
esmeraldao39_8483 - 3 months ago
originally posted on influenster.com
I had to throw this product away it started making my hair fall out like crazy ! I’ve never had this experience before and now I’m trying to get my hair to grow again :(
Used to be good.
1 out of 5 stars
Jvase - 4 months ago
originally posted on ogxbeauty.com
Absolutely terrible new formula. Won’t buy again unless they go back to what it was. My hair was fantastic with the old formula, and now I am allergic to whatever they have in it now. Shampoo isn’t bubbly and I feel like I have to use a lot to wash my hair.
No complaints
5 out of 5 stars
landeed1_5127 - 4 months ago
originally posted on influenster.com
Good scent! Nice product , big bottle for price works well! Clean ingredients, just didn’t work for my hair type. No complaints though!!!!!!!!
Not cruelty free
1 out of 5 stars
Thumbs down graphic, would not recommend
Sam - 4 months ago
They are no longer cruelty free. One uses Atlantic Cod as an ingredient. Why?
1 reply from Brand Answers Squad team - 4 months ago
Hello there. This product has Hydrolyzed Wheat Protein, and the source is (Atlantic Cod).Hydrolyzed wheat protein is a plant-based protein derived from wheat germ. It is known for its ability to strengthen and hydrate hair, repair damage, and improve shine. It can be used in various hair care products like shampoos and conditioners.
Terrible, don’t waste your money
1 out of 5 stars
Fed up - 4 months ago
originally posted on ogxbeauty.com
I have been a loyal OGX customer for the last ten years. I would have recommended their products to anyone. This formula is new, so I did myself the chance of finishing a full bottle before writing this review. This formula is anything but “improved” just like their argan oil shampoo. It’s horrible, and it makes my hair flat, appear fine, and is hard to tame with hairspray. There is no volume to be found whatsoever. I swear V05 or Suave will give you a better look than this. I would not recommend to anyone. I can’t believe I’m about to say this but they deserve to go out of business with their “new and improved formulas.” Good luck with your new commercials OGX, you are a sinking ship and you have officially lost one loyal customer.
Smells great, but the texture and effectiveness we
3 out of 5 stars
marvelousmaryam_4931 - 4 months ago
originally posted on influenster.com
I had high hopes for the OGX Biotin Shampoo, especially because it smells really nice—fresh and pleasant without being overpowering. Unfortunately, the texture didn’t feel great to me. It was a bit thick and hard to spread evenly through my hair. As for results, I didn’t notice much improvement in hair strength or volume after regular use. It looks good on the shelf and smells amazing, but the overall effectiveness just didn’t live up to the hype.