$28.00 when purchased online
Target Online store #3991
About this item
Highlights
- 2 in 1 leave-in and styling cream
- Enhances natural texture
- Very soft hold (1/10)
- Doesn't make hair crunchy
- Can be layered with other stylers
- Light cream texture
- Designed for all curls and texture types
Description
WHY USE CURLSMITH HOLD ME SOFTLY STYLE BALM:
Curlsmith Hold Me Softly Style Balm is a soft hold styling cream that enhances curls and waves achieving a natural, romantic look.
HOW THE MAGIC HAPPENS:
The Balm on its own enhances curls and waves creating a soft, natural look. But it’s also a great cocktail: combine it with one of Curlsmith styling gels for highly defined locks and increased frizz protection.
WHAT MAKES CURLSMITH DIFFERENT:
Inspired by generations of homemade hair remedies, Curlsmith blends fresh curl-loving foods with kitchen cupboard staples and rare ingredients to make premium products that really work. The Hold Me Softly Style Balm is formulated with a moisturizing blend of Apricot Kernel Oil, Basil, Aloe Vera, Andiroba, Olive, Avocado and Rosemary.
NO NASTIES:
All Curlsmith products have zero spoons of sulphates, silicones, mineral oils and phthalates. Plus they’re Vegan and Cruelty Free.
HOW TO USE
Apply after the shower. Rake and smooth the product into wet or damp hair. Wrap curls around a finger to reshape. Scrunch to encourage curl formation. Air dry or diffuse as normal. For stronger hold and definition, follow with your favorite Curlsmith styling gel.
Curlsmith Hold Me Softly Style Balm is a soft hold styling cream that enhances curls and waves achieving a natural, romantic look.
HOW THE MAGIC HAPPENS:
The Balm on its own enhances curls and waves creating a soft, natural look. But it’s also a great cocktail: combine it with one of Curlsmith styling gels for highly defined locks and increased frizz protection.
WHAT MAKES CURLSMITH DIFFERENT:
Inspired by generations of homemade hair remedies, Curlsmith blends fresh curl-loving foods with kitchen cupboard staples and rare ingredients to make premium products that really work. The Hold Me Softly Style Balm is formulated with a moisturizing blend of Apricot Kernel Oil, Basil, Aloe Vera, Andiroba, Olive, Avocado and Rosemary.
NO NASTIES:
All Curlsmith products have zero spoons of sulphates, silicones, mineral oils and phthalates. Plus they’re Vegan and Cruelty Free.
HOW TO USE
Apply after the shower. Rake and smooth the product into wet or damp hair. Wrap curls around a finger to reshape. Scrunch to encourage curl formation. Air dry or diffuse as normal. For stronger hold and definition, follow with your favorite Curlsmith styling gel.
Hair Type: Curly
Product Form: Cream
Beauty Purpose: Heat Protection
Net weight: 8 fl oz (US)
TCIN: 82518890
UPC: 865639000360
Item Number (DPCI): 342-03-9238
Origin: Made in the USA or Imported
Ingredients:
water (aqua/eau), cetearylalcohol, cocos nucifera (coconut) oil (certified organic ingredient), glycerin, hydroxypropyl starch phosphate, ppg - 3 benzyl ether myristate, carapa guauanensis (andiroba) seed oil, olea europaea (olive) fruit oil (certified organic ingredient) persea gratissina (avocado) oil (certified organic ingredient), prunus armeniaca (appricot) kernel oil (certified organic ingredient), romarnus officinalis (roasemary) leaf extract, helianthus annuus (sunflower) seed oil, aloe barbadensis leaf juice, selaginella lepidophylla (resurrection flower) extract, ocmum basilicum (basil) leaf extract, piper nugrum (black pepper) seed extract, salya officinalis (sage) leaf extract, ceteareth – 20, cetrimonium chloride, panthenol ethylhexylglycerin, disodium edta, phenoxyethanol, potassium sorbate, sodium benzoate, fragrance (parfum), limonene, linalool.
Shipping details
Estimated ship dimensions: 7.75 inches length x 2 inches width x 3 inches height
Estimated ship weight: 0.57 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This styling balm is a favorite among guests for its ability to enhance and define curls while keeping them soft and manageable. Many appreciate its lightweight formula that combats frizz without weighing hair down. Guests love how it works well with other products, providing a natural look and shine. It's particularly praised for its versatility, making it suitable for refreshing curls on non-wash days and for achieving beautiful waves with minimal effort.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 1140 reviews
80% would recommend
5 recommendations
Perfect for setting hair
5 out of 5 stars
Geraldine A. - 5 days ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] Loved this cream - I used it to set my rollers and my hair was so so soft afterward. In love!!
Good wave definition without the crunch
5 out of 5 stars
Hazel - 17 days ago
originally posted on http://www.ulta.com

I have thick, waist length, 2c hair. This balm did a great job at defining my wave texture while keeping my hair soft with no sticky residue. I used this balm on the lengths and then followed with some effortless waves spray all over. I let it air dry and it still looked good after sleeping on it, I just touched up with a little moisture reactivator spray. Usually products that don't create a cast don't hold up so well overnight but this combo (balm plus wave spray) did. The scent is fine. It's more "natural" but dissipates quickly.
Soft Balmy days cure
5 out of 5 stars
Neen S. - 20 days ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] This is lovely and sheets great. I have been using it after the pump and hydrate which i love! It is also a great refresh on day two and three after a little water spray’
Nah
2 out of 5 stars
Anna - 1 month ago
originally posted on http://www.ulta.com

Just made my hair look and feel super greasy and weird. Like weighed down and kinda sticky/clumped together. I have fine hair for the record. Did not put any on roots.
Soft curls and no crunch
5 out of 5 stars
Sandra N. - 1 month ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] This has become my favourite curlsmith product. A walnut size bit through my hair and it holds my curls and waves without feeling sticky heavy or crunchy. Just feels natural. Lovely.
Sometimes, if I don’t have
5 out of 5 stars
Leah M. - 2 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] Sometimes, if I don’t have time to do my whole hair routine, I toss some of this in my hair and it gives my hair so much extra moisture and hold. Absolutely love it. Feels really good in my hair and can tell it helps to moisturize and hold curl.
I’ve switched from AVeda be
5 out of 5 stars
Saffron W. - 2 months ago
originally posted on Curlsmith
I’ve switched from AVeda be curly as it no longer works for me. Great alternative.
Great Product!
5 out of 5 stars
Lilli - 2 months ago
originally posted on Curlsmith
This is my go to curl cream for when I want defined curls. It is very moisturizing but doesn’t weigh down my curls at all. When styling my curls with this product I’ll first evenly distribute it throughout my damp hair, then add a little water and use the praying hands method, and viola! Perfect curl clumps! Usually I’ll finish the styling routine with the fragrance free strong hold gel (which is another one of my favorites). All in all, highly recommend!
Amazing!!
5 out of 5 stars
Angie - 2 months ago
originally posted on Curlsmith
I loved this product. It made my hair so soft. Great product for curly hair people.
Super Soft control
5 out of 5 stars
Celi S. - 2 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] Nice waves. Doesn’t weigh down hair or keep it looking wet. That is what I was looking for. I wanted to have no frizz and Soft, waves. Yet it is controlled. I always get compliments on how good I smell too!!
10/10 definition and hydration
5 out of 5 stars
Emily V. - 2 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] Absolutely love this cream!! Gives my hair the hydration and definition it needs especially living in a humid place! I’ve tried many different products and hit the jackpot with this one! Can’t recommend enough!
Go-To for Definition & Volume
5 out of 5 stars
Melanie T. - 2 months ago
originally posted on Curlsmith
Great product! I love the balance of definition and volume I get from this product for my wavy hair! It has become my go-to product!
Happy so far.
5 out of 5 stars
Tracy P. - 2 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] I've used if for a week now and it does a better job with curl definition than many other products I've used. I like that it's not stiff and crunchy.
Fab
5 out of 5 stars
Gaynor M. - 2 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] Lovely soft hold I use it as a leave in after shampooing before gel
This is the perfect lightweight
5 out of 5 stars
Christina L. - 2 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] This is the perfect lightweight balm to give my hair shape without weighing it down! Where have you been all my life?!
Just what is says!
4 out of 5 stars
Lori T. - 2 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] This gives my curls definition with soft hold. Definitely a fan.
Nice soft hold
4 out of 5 stars
Anne-Marie P. - 3 months ago
originally posted on Curlsmith
Really nice soft hold and gives great definition for day 1-3 of my curls.
LOVE this!
5 out of 5 stars
J. - 3 months ago
originally posted on Curlsmith
LOVE this when combined with the Hydro Style Flex Jelly gel! Provides great moisture for my fine 3A/B hair though its intended use is said to be for medium to coarse texture hair. Leaves my hair soft and using this combo (or switching up the styler with the Curl Defining Souffle) leaves my hair very defined, moisturized, and lasts me days. Will definitely be repurchasing in the jumbo size.
lightweight product that reduces frizz
5 out of 5 stars
Sophia - 3 months ago
originally posted on Curlsmith
this product does not weigh down the hair at all or leave any product build up. Leaves my curls feeling soft, moisturized and defined.
Moisture that’s lightweight
5 out of 5 stars
Hannah G. - 3 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] This curl cream pairs nicely with the flexible flawless hairspray. It’s a nice addition to give my dry frizzy hair the moisture it needs.