Blogilates Women's Princess Sports Bra

Meet the new crown jewel of your workout basics: the Princess Bra from Blogilates! Designed for low to medium-impact movement, this ultra-flattering sports bra offers a touch of romance with its sweetheart neckline and princess seams, while the sleek T-back design offers freedom to move whether you’re lifting light or stretching it out. Brought to you by Designer and Creator, Cassey Ho, the Princess Bra is designed to help you look, feel, and perform your best. Only at Target!

Cassey Ho is a Designer and Creator whose mission is to inspire joy and solve problems through innovative product design. With over 19 million followers and over 4 billion views, Cassey has nurtured a community who has watched her build her two brands from scratch. It all started with Blogilates, which began with one Pilates video posted to YouTube in 2009, that eventually turned into a worldwide fitness movement inspiring young women to gain confidence through her fun workouts. In 2016, Cassey launched POPFLEX, an active apparel brand, which highlights her creativity as a designer. Because every single product is developed with so much thoughtfulness, many of her unique designs have gone viral, selling out within hours, while also being granted patents. This year, Cassey is so proud to expand the Blogilates brand with a clothing collection designed exclusively for Target, featuring fashion and function at affordable prices.