A Powerful Culture Starts with You - by Shahrzad Nooravi (Paperback)

Book Synopsis

As successful CEOs devote their time and energy to growing their companies in a fast-paced world of global trade, high technology and fierce competition, the how of business-also known as organizational culture-can be neglected. The repercussions include losing your most talented people, damaging your reputation, and wreaking havoc on company growth.

Through the use of real-life examples and client conversations, organizational psychologist and Master Coach Dr. Shahrzad Nooravi shares three models for driving a strong culture: WATCH IT (examining your culture from a fresh perspective), DRIVE IT(R) (a coaching model) and WALK IT(R) (a senior team alignment model).

Dr. Nooravi has been named "Trailblazer of the Year," "Citizen of the Year," and "A Voice to Listen to" for driving positive change in her community.