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BYOMA Brightening Body Lotion 13.52 fl oz
Only at target
$12.99 ($0.96/fluid ounce)
In Stock
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At a glance
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About this item
Highlights
- A brightening body lotion for radiant, hydrated skin
- Tri-Ceramide Complex strengthens skin barrier
- Urea and Niacinamide improve skin's tone and texture
- Lightweight, silky texture absorbs instantly
- Dermatologist tested & approved
- Alcohol-free
- Gentle enough for daily use
- Vegan & cruelty free
- Recyclable bottles
Description
This lightweight, silky soft body lotion gently exfoliates and increases cell turnover, visibly brightening skin's overall appearance without disrupting skin barrier function. The illuminating formula works to effectively hydrate skin, boosting tone, texture and radiance while supporting skin barrier function.
Featuring our Tri-Ceramide Complex and a blend of skin-compatible Urea and Niacinamide to brighten skin and improve hyperpigmentation, this fast-absorbing lotion effectively hydrates and replenishes moisture levels with each use.Dermatologist tested and approved, non-comedogenic, alcohol-free, vegan and cruelty free.
How to Use: Massage into dry skin as needed.
How to Recycle: Unscrew pump, rinse out bottle and recycle in normal household plastic waste.
Featuring our Tri-Ceramide Complex and a blend of skin-compatible Urea and Niacinamide to brighten skin and improve hyperpigmentation, this fast-absorbing lotion effectively hydrates and replenishes moisture levels with each use.Dermatologist tested and approved, non-comedogenic, alcohol-free, vegan and cruelty free.
How to Use: Massage into dry skin as needed.
How to Recycle: Unscrew pump, rinse out bottle and recycle in normal household plastic waste.
Scent: Fresh
Suggested Age: Adult
Health Facts: Alcohol-Free, Vegan, Contains Ceramides
Product Warning: Eye irritant
Beauty Purpose: Brightening
Recommended Skin Type: Normal
Net weight: 13.52 Ounces
TCIN: 89164429
UPC: 5060489795854
Item Number (DPCI): 037-13-5814
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua isopropyl myristate glycerin urea glyceryl stearate se cetearyl alcohol niacinamide carbomer ceramide np cholesterol phenoxyethanol phytosphingosine caprylyl glycol sodium hydroxide benzyl alcohol ethylhexylglycerin sodium lactate parfum (fragrance) dehydroacetic acid geraniol oleic acid stearic acid limonene linalool hydrogenated lecithin alpha-isomethyl ionone coumarin caprylic/capric triglyceride lactic acid caprylhydroxamic acid' '
Allergens & Warnings:
WARNING AVOID CONTACT WITH EYES. IF PRODUCT GETS INTO EYES, RINSE WELL WITH WATER.Shipping details
Estimated ship dimensions: 7.69 inches length x 2.48 inches width x 2.27 inches height
Estimated ship weight: 1.09 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: How should the lotion be applied?
submitted by AI Shopping Assistant - 2 months ago
A: Massage the lotion into dry skin as needed for best results.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: What is the texture of the body lotion?
submitted by AI Shopping Assistant - 2 months ago
A: The lotion has a lightweight, silky texture that absorbs instantly into the skin.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: Is this body lotion suitable for sensitive skin?
submitted by AI Shopping Assistant - 2 months ago
A: Yes, it is dermatologist tested, alcohol-free, and gentle enough for daily use.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: What key ingredients are in the lotion?
submitted by AI Shopping Assistant - 2 months ago
A: The lotion contains Tri-Ceramide Complex, Urea, and Niacinamide to improve skin's appearance.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: What is the main purpose of this body lotion?
submitted by AI Shopping Assistant - 2 months ago
A: The main purpose is to brighten the skin, improve tone and texture, and hydrate.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: What's the percentage of urea is in this lotion
submitted by Karen H - 3 months ago
A: Hey Karen, Great question! We focus on the performance of our formulations as a whole, to ensure optimum quality. We’re happy to share the role each respective ingredient plays so you can understand what you’re putting on your skin, however, if we were to share our percentages too, that would be giving away all our secrets! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 3 months agoBrand expert
Q: Is this lotion suitable for discoloration of the thighs?
submitted by Msal - 3 months ago
A: Hey, Great question! The BYOMA Brightening Body Lotion is formulated with Urea and Niacinamide to improve skin's tone and texture. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 3 months agoBrand expert
Q: Can this be used for the back of the neck??
submitted by Anonymous - 9 months ago
A: Hey, Great question! Yes, you can definitely use the Byoma Brightening Body lotion on the back of the neck. We recommend to pair with the BYOMA Brightening Body Wash! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 9 months agoBrand expert
Q: Can this be used in face?
submitted by Gabby - 1 year ago
A: Great question Gabby! As this product was formulated with body loving ingredients, we would not recommend using this on the face.
submitted byTarget Beauty Consulting - 1 year agoBrand expert
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Guests are saying
The Byoma Brightening Body Lotion has garnered positive feedback for its lightweight, fast-absorbing formula that hydrates and brightens the skin. Guests appreciate its pleasant scent, unique packaging, and effective moisturizing properties. Many have noted visible improvements in skin texture and radiance after consistent use. While some guests mentioned concerns about the scent being overpowering or reminiscent of baby powder, the overall experience has been favorable, making it a recommended choice for daily skincare routines.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 354 reviews
effectiveness: 4.44 out of 5
quality: 4.39 out of 5
value: 4.45 out of 5
80% would recommend
90 recommendations
5 out of 5 stars
28 November, 2025
originally posted on influenster.com
Nice
[This review was collected as part of a promotion.] Byoma’s Brightening Body Lotion has honestly been such a pleasant surprise! The texture is lightweight but super hydrating, so it soaks right in without leaving me sticky. After about a week of using it consistently, my skin started looking more even and noticeably brighter, especially on my arms and chest. It has a soft, clean scent that isn’t overwhelming, and I love that it feels gentle even on my sensitive areas. My skin just looks healthier and glowier overall. Definitely a new favorite in my routine! It’s easy to dispense with the pump. It’s a great value for the price!
4 out of 5 stars
28 November, 2025
originally posted on influenster.com
Floral scent
[This review was collected as part of a promotion.] I received Byoma Brightening Body Lotion as part of an Influenster campaign, it leaves my skin soft and smooth, also hydrated. It has a floral scent. It really improves the hydration in my skin.
4 out of 5 stars
28 November, 2025
originally posted on influenster.com
Makes me skin feel bright and new!
[This review was collected as part of a promotion.] I heard about Byoma but never purchased before. I figured it was just another one of those social media products that all work the same, but boy was I wrong. The bottle was nice looking and the pump worked well. It dispensed jist enough. I tried it on my arm first. It went on smooth and non greasy. It rubbed in easily as well. My arms felt smooth and looked shiny. Not in a bad way but a brightening way which is what the product should do. The only reason I didngive it 5 stars is the smell isn't my favorite. It smells to much like baby powder to me. Isn't am awful smell, just pleasant enough.
3 out of 5 stars
28 November, 2025
originally posted on influenster.com
Good for everyday
[This review was collected as part of a promotion.] I got this complimentary to try out. This is a good everyday lotion. Very light weight and spreads well. I didn’t notice brightening but have been liking using this as an after shower lotion. It’s lightly scented, you can still use a fragrance without it smelling weird together.
5 out of 5 stars
28 November, 2025
originally posted on influenster.com
loved!
[This review was collected as part of a promotion.] i loved this lotion! it absorbed quickly and didn’t leave any sticky residue! my skin looked visibly moisturized, i’ll have to use it longer to know if it’s truly brightening! i recommend as a lotion tho!
2 out of 5 stars
27 November, 2025
originally posted on influenster.com
I don’t like the scent
[This review was collected as part of a promotion.] The product is nice , it’s work if your skin is dry and everything but the smell I don’t like it , smells like soup or salt or another thing , if the scent wasn’t like that maybe I would get more because honesty it’s works
4 out of 5 stars
27 November, 2025
originally posted on influenster.com
Lightweight but gets the job done
[This review was collected as part of a promotion.] I’ve been using the Byoma Brightening Lotion for a little over a month and I think It’s a nice everyday lotion. It’s super lightweight, hydrates well, and the soft scent is really nice if you don’t like anything strong. I’m used to heavier lotions that keep me moisturized all day (my skin gets dry), so this one doesn’t last as long as I would like to, but it still feels good and never irritates my skin. Plus, the bottle is big, so it lasts a while.
5 out of 5 stars
27 November, 2025
originally posted on influenster.com
Love
[This review was collected as part of a promotion.] This brightening body lotion hydrates my skin and leaves it feeling smooth all day. It’s very lightweight so does not leave your skin feeling oily.
5 out of 5 stars
27 November, 2025
originally posted on influenster.com
It leaves the skin quite hydrated and with a lumin
[This review was collected as part of a promotion.] This is a light-textured cream that absorbs quickly into the skin, which I really like. It leaves my skin quite hydrated and with a radiant appearance. It has a very pleasant, subtle scent. I love the packaging because it's a bit unusual. In short, I loved this body cream.
5 out of 5 stars
27 November, 2025
originally posted on influenster.com
I would buy this product again and again
[This review was collected as part of a promotion.] I love this position not thick goes on smooth it helped brighten my skin and shed dead skin. Smells amazing I have eczema and worked fine on my skin tried for a month. It’s not stick at all really light weight but effective lasts long.
4 out of 5 stars
27 November, 2025
originally posted on influenster.com
Hydrating Product
[This review was collected as part of a promotion.] I love the feeling of this body lotion, it’s not too thick and not too liquid. I will say if you put a lot on it will give you a white cast, so use a little at a time. I have dry skin on my arms and legs and it has had such a difference, super hydrating. The packaging is super cute and eye grabbing with the bright colors they use. I would definitely recommend buying this product, you get a lot of product for how much you pay!
5 out of 5 stars
27 November, 2025
originally posted on influenster.com
Lightweight Hydration
[This review was collected as part of a promotion.] I am really loving the BYOMA Brightening Body Lotion. It provides tons of hydration without needing to be heavy and greasy. It is lightweight and absorbs quickly. It smells really clean and fresh. My skin feels moisturized and looks brighter. I also like the cute and colorful packaging.
5 out of 5 stars
26 November, 2025
originally posted on influenster.com
Love
[This review was collected as part of a promotion.] Smells delightful and feels amazing! Never knew this brand existed before. My husband loves using it too! Definitely on my rebuy list, also love the packaging. Also great for dry skin.
5 out of 5 stars
26 November, 2025
originally posted on influenster.com
My new favorite!
[This review was collected as part of a promotion.] I love how smooth this lotion goes on and that it doesn’t feel sticky or overly oily. It has a light scent that is not overpowering. It left my body feeling smooth all day. I didn’t need to reapply multiple times per day like other lotions.
4 out of 5 stars
25 November, 2025
originally posted on influenster.com
Lightweight!
[This review was collected as part of a promotion.] This lotion is a nice thin consistency and absorbs really well. I think that the scent is light and not overwhelming. The product moisturizes my skin. I don't have rough skin, but this could definitely help with any patches of rough skin. I definitely will consider purchasing this item in the future.
5 out of 5 stars
25 November, 2025
originally posted on influenster.com
Lightweight hydration that leaves skin looking hea
[This review was collected as part of a promotion.] I have been using the BYOMA Brightening Body Lotion and I am really happy with it. The texture is lightweight and absorbs quickly without leaving any sticky feeling behind. My skin has been incredibly dry thanks to this fall weather, and this lotion has been exactly what I needed. It leaves my skin looking healthier, more hydrated, and noticeably brighter. It also smells really nice. The scent is fresh and light, not overpowering or heavy like some lotions can be, which makes it perfect for everyday use. The formula includes a Tri Ceramide Complex that helps support the skin barrier, which is always a great benefit to have in a body product. I really appreciate that it is non-comedogenic, vegan, cruelty-free, and alcohol-free. The recyclable bottle is a thoughtful touch too for anyone who cares about sustainability. I’ve seen a real improvement in the tone and texture of my skin since using this lotion. Plus, the bright yellow bottle looks fun on my shelf. This has definitely earned a place in my routine and I plan to keep using it.
5 out of 5 stars
24 November, 2025
originally posted on influenster.com
Skin approved!
[This review was collected as part of a promotion.] This product feels amazing! It’s a good consistency, not too thick or too watery. Smells great, very light scented. I quickly noticed improvement in the brightness of my skin after just a few uses! The packaging is nice. I love the pump, typically don’t see kinds like this on lotions. Great bang for buck!
4 out of 5 stars
24 November, 2025
originally posted on influenster.com
moisturizing and effective
[This review was collected as part of a promotion.] Very hydrating! I use it on my dry hands and it helps keep them moisturized throughout the day. As for the brightening aspect, i didn’t notice too much of a difference but i am pretty fair so it might be hard to tell. The bottle is very big and will probably last a year
5 out of 5 stars
23 November, 2025
originally posted on influenster.com
Fresh and bright
[This review was collected as part of a promotion.] I love how fresh this body lotion is! Really comes in clutch in winter goes on smooth and easy. My skin is noticeably more hydrated and brighter since using it. I look smooth and glowy! The bright yellow bottle helps add a pop of color to my bathroom and the pump is so smooth. The boxy packaging makes it easy to fit in any shelf.
3 out of 5 stars
22 November, 2025
originally posted on influenster.com
Nothing to write home about
[This review was collected as part of a promotion.] It’s an okay body lotion, not any better than other lotions I’ve tried. It’s hydrating in the moment but I didn’t notice any real difference afterwards. Maybe with long term use I would get desired results, but I don’t like the smell at all so I don’t use it much. Kind of disappointed. One thing though, the bottle is cute 😊