Culture Figures - (Studies in Rhetoric and Culture) by Michal Mokrzan (Hardcover)
About this item
Highlights
- Ethnographic research, anthropological theory, and the understanding of the objects of inquiry, are co-created through figuration (using tropes and rhetorical figures) and techniques of persuasion.
- About the Author: Michal Mokrzan is a member of staff at the Institute of Ethnology and Cultural Anthropology at the University of Wroclaw.
- 224 Pages
- Social Science, Anthropology
- Series Name: Studies in Rhetoric and Culture
Description
About the Book
"Ethnographic research, anthropological theory, and the understanding of the objects of inquiry, are co-created through figuration (using tropes and rhetorical figures) and techniques of persuasion. Delving into descriptive ethnography and theoretical texts spanning across classical monographs and recent texts in cultural anthropology, Culture Figures places rhetoric and rhetoricity as central to the discipline's self-understanding. It focuses on how understandings of 'culture' and social life are shaped and conveyed in cultural anthropology through textual rhetoric. The book demonstrates how processes of using tropes and modes of persuasion underlie the creation of meanings or misunderstandings in society"--Book Synopsis
Ethnographic research, anthropological theory, and the understanding of the objects of inquiry, are co-created through figuration (using tropes and rhetorical figures) and techniques of persuasion. Delving into descriptive ethnography and theoretical texts spanning across classical monographs and recent texts in cultural anthropology, Culture Figures places rhetoric and rhetoricity as central to the discipline's self-understanding. It focuses on how understandings of 'culture' and social life are shaped and conveyed in cultural anthropology through textual rhetoric. The book demonstrates how processes of using tropes and modes of persuasion underlie the creation of meanings or misunderstandings in society.
Review Quotes
"This is a valuable monograph that presents a very detailed analysis of how anthropological narrative is constructed using various rhetorical tools." - Krzysztof Jaskulowski, SWPS University
"The book is not only very insightful on a theoretical and conceptual level, but its main strength lies in the application of a rhetorical reading of anthropology of specific works by anthropologists." - Kris Rutten, Ghent University
About the Author
Michal Mokrzan is a member of staff at the Institute of Ethnology and Cultural Anthropology at the University of Wroclaw. He has received multiple awards for the book Class, Capital, and Coaching in the Era of Late Capitalism: The Persuasion of Neoliberal Governmentality (Toruń Nicolaus Copernicus University Scientific Press, 2019), including the Bronislaw Malinowski Award (from the Polish Academy of Sciences).